The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising

Impossible Is Nothing

Agency 180 amsterdam / Amsterdam

Client adidas International


Consumer Television / Over :30 - Campaign

Annual ID


2008 Awards

Total Points: 5



Production Company

Passion Pictures

Art Director

Dean Maryon


Sean Thompson

Creative Director

Sean Thompson
Dean Maryon

Agency Producer

Tony Stearns
Kate Morrison
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