The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising

Making of/John 117 Monument

Agency McCann Worldgroup SF & T.A.G. / San Francisco

Client Microsoft XBOX Halo 3

Category

Innovation in Advertising & Marketing / Innovative Use of Advertising - Single

Annual ID

08075A

2008 Awards

Total Points: 25

Gold

Credits

Art Director

Ben Wolan

Writer

Rick Herrera

Agency Producer

Vince Genovese
Hannah Murray

Director

T.a.g.
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