The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Interactive

Nike Zoom Mobile

Agency R/GA / New York

Client Nike


Mobile Advertising / Single

Annual ID


2008 Awards

Total Points: 10

Bronze Pencil


Art Director

David Hyung

Creative Director

Richard Ting
Joseph Cartman


Grace Chia


Webster Lewin

Information Architect

Yu-Ming Wu
Andres Jimenez

Agency Producer

Reshma Taufiq
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