The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Interactive

Balloon Lungs

Agency Ogilvy / Auckland

Client Asthma & Respiratory Foundation


Public Service/Cultural Institutions/Educational / Microsites

Annual ID


2008 Awards

Total Points: 5



Production Company

John Ballinger


Damon O'Leary

Creative Director

Basil Christensen
Damon O'Leary
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