The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1992 One Show - Advertising

Agency Goodby Berlin & Silverstein / San Francisco

Client Northern California Honda Dealers


Radio / Consumer Radio: Single

Annual ID


1992 Awards




Steve Simpson

Agency Producer

Betsy Flynn
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