The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1993 One Show - Advertising

Agency Wieden+Kennedy / Portland

Client Nike

Category

Television / Television Consumer Over :30 Campaign

Annual ID

93077T

1993 Awards

Bronze

Credits

Production Company

Pytka Productions
Propaganda Films

Art Director

Darryl McDonald
Michael Prieve

Writer

Jim Riswold

Agency Producer

Donna Portaro
Bill Davenport
John Adams

Director

Joe Pytka
David Fincher
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