The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Client Rankings
Unilever - AXE
Client
Title
Category
Award
Points
The Gamekillers Television Show
Agency: Bartle Bogle Hegarty / New York Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single
Points: 25.0
The Gamekillers Campaign
Agency: Bartle Bogle Hegarty / New York Category: Integrated Branding / Integrated Branding Campaign
Points: 25.0
AXE - Get a Girlfriend
Agency: Lowe Bull Johannesburg / Bryanston Category: Consumer Newspaper / Full Page or Spread - Campaign
Points: 10.0
The Gamekillers High Impact Print Insert
Agency: Bartle Bogle Hegarty / New York Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 10.0
The Gamekillers Obituaries
Agency: Bartle Bogle Hegarty / New York Category: Consumer Newspaper / Full Page or Spread: Single
Points: 5.0
Arcade
Agency: Lowe Bull Johannesburg / Bryanston Category: Consumer Newspaper / Full Page or Spread: Single
Points: 5.0
The Gamekillers Obit Generator
Agency: Bartle Bogle Hegarty / New York Category: Microsites / Business to Consumer
Points: 5.0
Arcade
Agency: Lowe Bull Johannesburg / Bryanston Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Lego
Agency: Lowe Bull Johannesburg / Bryanston Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
The Gamekillers
Agency: Bartle Bogle Hegarty / New York Category: Web Sites / Business to Consumer
Points: 5.0
Early Detection
Agency: Bartle Bogle Hegarty / New York Category: Online Branded Content / Business to Consumer
Points: 5.0
Coinage
Agency: Lowe Bull Johannesburg / Bryanston Category: Consumer Television / Over :30 - Single - max. :90
Points: 5.0
British Accent Guy
Agency: Bartle Bogle Hegarty / New York Category: Consumer Television / :30/:25 - Single
Points: 5.0
AXE - Get a Girlfriend
Agency: Lowe Bull Johannesburg / Bryanston Category: Consumer Television / Commercials of var. length - Campaign
Points: 5.0
Rolling Cinema Spot
Agency: Bartle Bogle Hegarty / New York Category: Cinema or Non-Broadcast / Single
Points: 5.0
Towels
Agency: Lowe Mena / Dubai Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Points: 5.0
AXE Lab Campaign
Agency: Bartle Bogle Hegarty / New York Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
Client:
Unilever - AXE
Title:
The Gamekillers Television Show
Category:
Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single
Award:
2007 Advertising Gold Pencil
Points:
25.0
Client:
Unilever - AXE
Title:
The Gamekillers Campaign
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2007 Advertising Gold Pencil
Points:
25.0
Client:
Unilever - AXE
Title:
AXE - Get a Girlfriend
Category:
Consumer Newspaper / Full Page or Spread - Campaign
Award:
2007 Advertising Bronze Pencil
Points:
10.0
Client:
Unilever - AXE
Title:
The Gamekillers High Impact Print Insert
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2007 Advertising Bronze Pencil
Points:
10.0
Client:
Unilever - AXE
Title:
The Gamekillers Obituaries
Category:
Consumer Newspaper / Full Page or Spread: Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Arcade
Category:
Consumer Newspaper / Full Page or Spread: Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
The Gamekillers Obit Generator
Category:
Microsites / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Arcade
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Lego
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
The Gamekillers
Category:
Web Sites / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Early Detection
Category:
Online Branded Content / Business to Consumer
Award:
2007 Interactive Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Figurine
Category:
Consumer Radio / Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Coinage
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
British Accent Guy
Category:
Consumer Television / :30/:25 - Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
AXE - Get a Girlfriend
Category:
Consumer Television / Commercials of var. length - Campaign
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Rolling Cinema Spot
Category:
Cinema or Non-Broadcast / Single
Award:
2007 Advertising Merit Award
Points:
5.0
Client:
Unilever - AXE
Title:
Towels
Category:
Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Award:
2007 Advertising Merit Award
Points:
5.0