The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
All
- All
- Brand-Side / In-House
- Branded Entertainment
- Creative Use of Data
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Film
- Gaming
- Integrated
- Interactive, Online & Mobile
- Moving Image Craft
- Music & Sound Craft
- Out of Home
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
#
One Show
Rankings
AB INBEV
Client
Title
Category
Award
Points
TIENDA CERCA
Agency: draftLine AB InBev Colombia / Bogota + Abaco / Bogota + Macarena Client: AB INBEV COLOMBIA / TIENDA CERCA Category: Best of Brand-Side / In-House
Points: 90.00
Save it See it
Agency: GUT / Miami + Canja Audio Culture / Curitiba + Cosmo Street Editorial + Loveboat / Los Angeles Client: AB InBev / Michelob ULTRA Category: Social Media
Points: 45.00
Plastic fishing tournament
Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Innovation & Transformation / Innovation in Experiential
Points: 45.00
TIENDA CERCA
Agency: draftLine AB InBev Colombia / Bogota + Abaco / Bogota + Macarena Client: AB INBEV COLOMBIA / TIENDA CERCA Category: Customer Experience (CX)
Points: 45.00
Reverse Label
Agency: draftLine / Buenos Aires + AB InBev / Buenos Aires Client: AB InBev / Corona Category: Brand-Side Initiated & Originated Projects
Points: 21.00
Save it See it
Agency: GUT / Miami + Canja Audio Culture / Curitiba + Cosmo Street Editorial + Loveboat / Los Angeles Client: AB InBev / Michelob ULTRA Category: Targeted Video / Online
Points: 21.00
TIENDA CERCA
Agency: draftLine AB InBev Colombia / Bogota + Abaco / Bogota + Macarena Client: AB INBEV COLOMBIA / TIENDA CERCA Category: Innovation & Transformation / Innovation in Lockdown
Points: 21.00
Save it See it
Agency: GUT / Miami + Canja Audio Culture / Curitiba + Cosmo Street Editorial + Loveboat / Los Angeles Client: AB InBev / Michelob ULTRA Category: Social Channel / Single Platform
Points: 21.00
The Heinicke Deal
Agency: 3PM/Weber Shandwick / New York + draftLine / New York + AB InBev / Bud Light Client: AB InBev / Bud Light Category: Brand Partnerships
Points: 9.00
Data for Store
Agency: draftLine / Buenos Aires + AB InBev / Buenos Aires Client: AB InBev / BEES Category: Social Impact
Points: 9.00
Plastic fishing tournament
Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Experiential / In-Person Events
Points: 9.00
Plastic fishing tournament
Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Innovation & Transformation / Innovation in Out of Home
Points: 9.00
The Heinicke Deal
Agency: 3PM/Weber Shandwick / New York + draftLine / New York + AB InBev / Bud Light Client: AB InBev / Bud Light Category: Social Post / Real-time Response
Points: 9.00
Our Land
Agency: Ogilvy Mexico / Ciudad de Mexico + Oriental Films / Ciudad de México Client: AB INBEV Category: Craft / Art Direction
Points: 9.00
The Taste of Reunion
Agency: Ogilvy Mexico / Ciudad de Mexico + Media.Monks / Mexico City Client: AB INBEV Category: Cinematography / Single
Points: 3.00
Our Land
Agency: Ogilvy Mexico / Ciudad de Mexico + Oriental Films / Ciudad de México Client: AB INBEV Category: Cinematography / Single
Points: 3.00
Sunbrew
Agency: DAVID / Miami + MJZ / Los Angeles + Getty Images / New York + Mayflower / New York Client: AB InBev / Corona Category: Brand Voice
Points: 3.00
The Heinicke Deal
Agency: 3PM/Weber Shandwick / New York + draftLine / New York + AB InBev / Bud Light Client: AB InBev / Bud Light Category: Current Event Response
Points: 3.00
Summer Stimmy
Agency: 3PM/Weber Shandwick / New York + AB InBev / Bud Light + Ghost Robot / New York Client: AB InBev / Bud Light Category: Craft / Writing
Points: 3.00
Diego's Farewell
Agency: draftLine / Buenos Aires + AB InBev / Buenos Aires Client: AB InBev / Quilmes Category: Television & VOD / Long Form - Single
Points: 3.00
Diego's Farewell
Agency: draftLine / Buenos Aires + AB InBev / Buenos Aires + argentinacine / Buenos Aires Client: AB InBev / Quilmes Category: Brand-Side Initiated & Originated Projects
Points: 3.00
Racing in the Life Artois
Agency: draftLine / London + AB INBEV / London Client: AB InBev / Stella Artois Category: Intra-preneurship
Points: 3.00
Plastic fishing tournament
Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Cultural Driver
Points: 3.00
The Taste of Reunion
Agency: Ogilvy Mexico / Ciudad de Mexico + Media.Monks / Mexico City Client: AB INBEV Category: Original Music / Score
Points: 3.00
Face of Carnival
Agency: sunsetDDB / São Paulo + AB InBev / São Paulo Client: AB InBev / AMBEV Category: Utility
Points: 3.00
Tape Out Hate
Agency: Grayson Music / Toronto + Anomaly / Toronto + Steam Films / Toronto Client: AB InBev / Budweiser Category: Original Music / Song
Points: 3.00
She Football Club
Agency: MullenLowe SSP3 / Bogota Client: AB InBev / Pony Malta Category: Online Community / Use of Existing Platform
Points: 3.00
TIENDA CERCA
Agency: draftLine AB InBev Colombia / Bogota + Abaco / Bogota + Macarena Client: AB INBEV COLOMBIA / TIENDA CERCA Category: Digital & Online / Ecommerce
Points: 3.00
She Football Club
Agency: MullenLowe SSP3 / Bogota Client: AB InBev / Pony Malta Category: Innovation & Transformation / Innovation in Gaming
Points: 3.00
Data for Store
Agency: draftLine / Buenos Aires + AB InBev / Buenos Aires Client: AB InBev / BEES Category: Targeting
Points: 3.00
30 Seconds Singles
Agency: Leo Burnett Colombia / Bogotá Client: AB InBev / Budweiser Category: Custom Content
Points: 3.00
The Heinicke Deal
Agency: 3PM/Weber Shandwick / New York + draftLine / New York + AB InBev / Bud Light Client: AB InBev / Bud Light Category: Brand Partnerships
Points: 3.00
She Football Club
Agency: MullenLowe SSP3 / Bogota Client: AB InBev / Pony Malta Category: Sustainable Development Goals
Points: 3.00
Plastic fishing tournament
Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Sustainable Development Goals
Points: 3.00
NATURAL BAR: The Bar That Leaves no Trace
Agency: DAVID / Bogotá + DAVID / Madrid Client: AB InBev / Corona Category: Brand Installations
Points: 3.00
The Taste of Reunion
Agency: Ogilvy Mexico / Ciudad de Mexico + Media.Monks / Mexico City Client: AB INBEV Category: Short Form Video / Single
Points: 3.00
Foamy Haircut
Agency: Africa / São Paulo Client: AB InBev / Brahma Beer Category: User-Generated Content
Points: 3.00
She Football Club
Agency: MullenLowe SSP3 / Bogota Client: AB InBev / Pony Malta Category: Active Engagement / Call to Action
Points: 3.00
Clan Beat
Agency: Joe Public United / Johannesburg Client: AB InBev / Castle Milk Stout Category: Promotional / Collateral Items
Points: 3.00
XMAS TRACK SAVER
Agency: We Believers / New York + Primo Content / Mexico + Papa Music Client: AB InBev / Grupo Modelo Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00