The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
-
Year
2022
- 2022
Discipline
-
Discipline
All
- All
- Branded Entertainment
- Design
- Direct Marketing
- Film
- Out of Home
Award
-
Award
All
- All
- Bronze Pencil
- Merit
Year
-
Year
2022
- 2022
#
One Show
Rankings
General Motors
Client
Title
Category
Award
Points

Sopranos
Agency: Commonwealth//McCann / Detroit + MPC / Los Angeles + Work Editorial / Los Angeles + Park Pictures / Los Angeles Client: Chevrolet Category: Brand Partnerships
Points: 9.00


Signs From Beyond
Agency: Commonwealth//McCann / Mexico City Client: General Motors / Chevrolet Category: Out of Home / Brand Installations
Points: 3.00


Walter in the Winter
Agency: Commonwealth//McCann / Detroit + Hitch Co. Technologies, Inc / Los Angeles + The Mill / Los Angeles + O Positive / Los Angeles Client: Chevrolet Category: Television & VOD / Long Form - Single
Points: 3.00


Lost Roads
Agency: Commonwealth//McCann / Bogota Client: General Motors / Chevrolet Category: Television & VOD / Long Form - Single
Points: 3.00


Walter the Cat Series
Agency: Commonwealth//McCann / Detroit + Hitch Co. Technologies, Inc / Los Angeles + O Positive / Los Angeles + Mackcut / New York Client: Chevrolet Category: Television & VOD / Long Form - Series
Points: 3.00


Walter the Cat
Agency: Commonwealth//McCann / Detroit + Mackcut / New York + The Mill / Los Angeles + O Positive / Los Angeles Client: Chevrolet Category: Online Films & Video / Long Form - Single
Points: 3.00


OnStar Crisis Mode
Agency: Campbell Ewald / Detroit + OnStar / Detroit Client: General Motors / OnStar Category: Use of Smart Devices & Voice Assistants
Points: 3.00


Signs From Beyond
Agency: Commonwealth//McCann / Mexico City Client: General Motors / Chevrolet Category: Non-traditional & Guerrilla Marketing
Points: 3.00


Signs From Beyond
Agency: Commonwealth//McCann / Mexico City Client: General Motors / Chevrolet Category: Experiential & Installations / Brand Installations
Points: 3.00


Lost Roads
Agency: Commonwealth//McCann / Bogota Client: General Motors / Chevrolet Category: Full Length Video / Single or Series / Episodic
Points: 3.00


Client:
Chevrolet
Title:
Sopranos
Category:
Brand Partnerships
Award:
2022 Film Bronze Pencil
Points:
9.00

Client:
General Motors / Chevrolet
Title:
Signs From Beyond
Category:
Out of Home / Brand Installations
Award:
2022 Design Merit Award
Points:
3.00

Client:
Chevrolet
Title:
Walter in the Winter
Category:
Television & VOD / Long Form - Single
Award:
2022 Film Merit Award
Points:
3.00

Client:
General Motors / Chevrolet
Title:
Lost Roads
Category:
Television & VOD / Long Form - Single
Award:
2022 Film Merit Award
Points:
3.00

Client:
Chevrolet
Title:
Walter the Cat Series
Category:
Television & VOD / Long Form - Series
Award:
2022 Film Merit Award
Points:
3.00

Client:
Chevrolet
Title:
Walter the Cat
Category:
Online Films & Video / Long Form - Single
Award:
2022 Film Merit Award
Points:
3.00

Client:
General Motors / OnStar
Title:
OnStar Crisis Mode
Category:
Use of Smart Devices & Voice Assistants
Award:
2022 Direct Marketing Merit Award
Points:
3.00

Client:
General Motors / Chevrolet
Title:
Signs From Beyond
Category:
Non-traditional & Guerrilla Marketing
Award:
2022 Direct Marketing Merit Award
Points:
3.00

Client:
General Motors / Chevrolet
Title:
Signs From Beyond
Category:
Experiential & Installations / Brand Installations
Award:
2022 Out of Home Merit Award
Points:
3.00
