The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


China

Client

Title

Category

Award

Points

Fate's in your hands Agency: Bartle Bogle Hegarty China / Shanghai Client: WWF China Category: Gaming & Branded Applications / Branded applications Points: 15.0
Social Energy Space Agency: SenseTeam / Shenzhen Client: The OCT Art & Design Gallery Category: Spatial Design / Campaign Points: 15.0
OPEN ME Agency: DDB Shanghai / Shanghai Client: THE PREGNANCY CARE ASSOCIATION Category: Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla) Points: 15.0
Nanjing contemporary art annual exhibition Agency: qing zhao / Nanjing Client: zhao qing Category: Public Service / Collateral - Campaign Points: 15.0
Chase Agency: Wieden + Kennedy Shanghai / Shanghai Client: Nike China Category: Television / Unscripted series Points: 10.0
Red Flag Agency: Ogilvy Shanghai / Shanghai Client: The North Face Category: Interactive Advertising / Environmental / Experiential - Campaign Points: 10.0
Chase Agency: Wieden + Kennedy Shanghai / Shanghai Client: Nike China Category: Film / Documentaries Points: 5.0
DHL From to-America Agency: Ogilvy Beijing / Beijing Client: DHL Category: Magazine / Full Page or Spread - Single Points: 5.0
Bush Agency: GREY GROUP CHINA / Beijing Client: Blue Ocean Paper Recycling Technology Co., Ltd. Category: Magazine / Full Page or Spread - Single Points: 5.0
Mortgage Deed Agency: GREY GROUP CHINA / Beijing Client: Blue Ocean Paper Recycling Technology Co., Ltd. Category: Magazine / Full Page or Spread - Single Points: 5.0
Stock Certificate Agency: GREY GROUP CHINA / Beijing Client: Blue Ocean Paper Recycling Technology Co., Ltd. Category: Magazine / Full Page or Spread - Single Points: 5.0
Reincarnation Agency: GREY GROUP CHINA / Beijing Client: Blue Ocean Paper Recycling Technology Co., Ltd. Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Bush Agency: GREY GROUP CHINA / Beijing Client: Blue Ocean Paper Recycling Technology Co., Ltd. Category: Collateral / Posters, P.O.P. and In-Store - Single Points: 5.0
Reincarnation Agency: GREY GROUP CHINA / Beijing Client: Blue Ocean Paper Recycling Technology Co., Ltd. Category: Collateral / Posters, P.O.P. and In-Store - Campaign Points: 5.0
Pop-up Book Agency: Ogilvy Beijing / Beijing Client: Greenpeace Category: Public Service / Collateral (Brochures and Direct Mail) - Single Points: 5.0
Chase Agency: Wieden + Kennedy Shanghai / Shanghai Client: Nike China Category: Branded Content / Single Points: 5.0
W+K III Book Agency: Wieden + Kennedy Shanghai / Shanghai Client: Wieden + Kennedy Shanghai Category: Corporate Identity / Single Points: 5.0
Social Energy Agency: SenseTeam / Shenzhen Client: The OCT Art & Design Gallery Category: Corporate Identity / Campaign Points: 5.0
Dog Agency: NEWSUN/JWT ADVERTISING / Guangzhou Client: Sunlife Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 5.0
Hedgehog Agency: NEWSUN/JWT ADVERTISING / Guangzhou Client: Sunlife Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 5.0
a concise chinese-english dictionary for lovers Agency: qing zhao / Nanjing Client: zhao qing Category: Publication Design / Book, Magazine, Newspaper Points: 5.0
Resources Agency: Ogilvy Beijing / Beijing Client: WWF Category: Public Service / Outdoor and Posters - Single Points: 5.0
Panda Campaign Agency: Ogilvy Beijing / Beijing Client: WWF Category: Public Service / Outdoor and Posters - Campaign Points: 5.0
Bye Forever Agency: ERIC CAI DESIGN CO. / Beijing Client: WWF CHINA Category: Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla) Points: 5.0
Social Energy Agency: SenseTeam / Shenzhen Client: The OCT Art & Design Gallery Category: Typography in Design / Single Points: 5.0
Seeds of the Cities Agency: SenseTeam / Shenzhen Client: HSA Category: Typography in Design / Single Points: 5.0
Gold 120 Agency: Ogilvy Shanghai / Shanghai Client: Lee Jeans China Category: Websites & Microsites / Consumer Goods Points: 5.0
Mystery Egg Agency: Ogilvy Beijing / Beijing Client: Lenovo Category: Websites & Microsites / Durable Goods Points: 5.0
Red Flag Agency: Ogilvy Shanghai / Shanghai Client: The North Face Category: Websites & Microsites / Social Networks/ Community Points: 5.0
Red Flag Agency: Ogilvy Shanghai / Shanghai Client: The North Face Category: Mobile Applications/Sites / Social Networks/ Community Points: 5.0
Fate's in your hands Agency: Bartle Bogle Hegarty China / Shanghai Client: WWF China Category: Interactive Advertising / Augmented Reality Points: 5.0
WWF Earth Hour "Computer" Agency: Ogilvy Beijing / Beijing Client: WWF Category: Interactive Advertising / Banners - Dynamic - Single Points: 5.0
Time Will Tell Agency: Ogilvy Beijing / Beijing Client: Levi's Category: Interactive Advertising / Other Interactive Media - Single Points: 5.0
Fate's in your hands Agency: Bartle Bogle Hegarty China / Shanghai Client: WWF China Category: Interactive Advertising / Public Service/ Non-Profit - Single Points: 5.0
DDTV Agency: Ogilvy Shanghai / Shanghai Client: Adidas China Category: Online Films And Video / Events or Live Webcasts - Campaign Points: 5.0
Coal Story Agency: Ogilvy Beijing / Beijing Client: Greenpeace Category: Online Films And Video / Public Service/ Non-Profit - Single Points: 5.0
The Gold Button Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai Client: Lee Category: Integrated Branding / Integrated Branding Campaign - 360 Points: 5.0
Coal Story Agency: Ogilvy Beijing / Beijing Client: Greenpeace Category: Craft / Animation / Motion Graphics Points: 5.0

WWF China

Fate's in your hands

Gaming & Branded Applications / Branded applications

2010 Branded Entertainment Silver Pencil

15.0

The OCT Art & Design Gallery

Social Energy Space

Spatial Design / Campaign

2010 Design Silver Pencil

15.0

THE PREGNANCY CARE ASSOCIATION

OPEN ME

Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)

2010 Design Silver Pencil

15.0

zhao qing

Nanjing contemporary art annual exhibition

Public Service / Collateral - Campaign

2010 Design Silver Pencil

15.0

Nike China

Chase

Television / Unscripted series

2010 Branded Entertainment Bronze Pencil

10.0

The North Face

Red Flag

Interactive Advertising / Environmental / Experiential - Campaign

2010 Interactive Bronze Pencil

10.0

Nike China

Chase

Film / Documentaries

2010 Branded Entertainment Merit Award

5.0

DHL

DHL From to-America

Magazine / Full Page or Spread - Single

2010 Advertising Merit Award

5.0

Blue Ocean Paper Recycling Technology Co., Ltd.

Bush

Magazine / Full Page or Spread - Single

2010 Advertising Merit Award

5.0

Blue Ocean Paper Recycling Technology Co., Ltd.

Mortgage Deed

Magazine / Full Page or Spread - Single

2010 Advertising Merit Award

5.0

Blue Ocean Paper Recycling Technology Co., Ltd.

Stock Certificate

Magazine / Full Page or Spread - Single

2010 Advertising Merit Award

5.0

Blue Ocean Paper Recycling Technology Co., Ltd.

Reincarnation

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

Blue Ocean Paper Recycling Technology Co., Ltd.

Bush

Collateral / Posters, P.O.P. and In-Store - Single

2010 Advertising Merit Award

5.0

Blue Ocean Paper Recycling Technology Co., Ltd.

Reincarnation

Collateral / Posters, P.O.P. and In-Store - Campaign

2010 Advertising Merit Award

5.0

Greenpeace

Pop-up Book

Public Service / Collateral (Brochures and Direct Mail) - Single

2010 Advertising Merit Award

5.0

Nike China

Chase

Branded Content / Single

2010 Advertising Merit Award

5.0

Wieden + Kennedy Shanghai

W+K III Book

Corporate Identity / Single

2010 Design Merit Award

5.0

The OCT Art & Design Gallery

Social Energy

Corporate Identity / Campaign

2010 Design Merit Award

5.0

Sunlife

Dog

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Merit Award

5.0

Sunlife

Hedgehog

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Merit Award

5.0

zhao qing

a concise chinese-english dictionary for lovers

Publication Design / Book, Magazine, Newspaper

2010 Design Merit Award

5.0

WWF

Resources

Public Service / Outdoor and Posters - Single

2010 Design Merit Award

5.0

WWF

Panda Campaign

Public Service / Outdoor and Posters - Campaign

2010 Design Merit Award

5.0

WWF CHINA

Bye Forever

Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)

2010 Design Merit Award

5.0

The OCT Art & Design Gallery

Social Energy

Typography in Design / Single

2010 Design Merit Award

5.0

HSA

Seeds of the Cities

Typography in Design / Single

2010 Design Merit Award

5.0

Lee Jeans China

Gold 120

Websites & Microsites / Consumer Goods

2010 Interactive Merit Award

5.0

Lenovo

Mystery Egg

Websites & Microsites / Durable Goods

2010 Interactive Merit Award

5.0

The North Face

Red Flag

Websites & Microsites / Social Networks/ Community

2010 Interactive Merit Award

5.0

The North Face

Red Flag

Mobile Applications/Sites / Social Networks/ Community

2010 Interactive Merit Award

5.0

WWF China

Fate's in your hands

Interactive Advertising / Augmented Reality

2010 Interactive Merit Award

5.0

WWF

WWF Earth Hour "Computer"

Interactive Advertising / Banners - Dynamic - Single

2010 Interactive Merit Award

5.0

Levi's

Time Will Tell

Interactive Advertising / Other Interactive Media - Single

2010 Interactive Merit Award

5.0

WWF China

Fate's in your hands

Interactive Advertising / Public Service/ Non-Profit - Single

2010 Interactive Merit Award

5.0

Adidas China

DDTV

Online Films And Video / Events or Live Webcasts - Campaign

2010 Interactive Merit Award

5.0

Greenpeace

Coal Story

Online Films And Video / Public Service/ Non-Profit - Single

2010 Interactive Merit Award

5.0

Lee

The Gold Button

Integrated Branding / Integrated Branding Campaign - 360

2010 Interactive Merit Award

5.0

Greenpeace

Coal Story

Craft / Animation / Motion Graphics

2010 Interactive Merit Award

5.0

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