The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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One Show
Country Rankings

 


China

Client

Title

Category

Award

Points

Baidu Kuaisou Agency: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing Client: Baidu Online Network Technology (Beijing) Co., Ltd. Category: Intellectual Property & Products / Experimental / Internal Projects / R&D Points: 75.0
Baidu Kuaisou Agency: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing Client: Baidu Online Network Technology (Beijing) Co., Ltd. Category: Intellectual Property & Products / Integrated Digital & Physical Products Points: 25.0
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Public Service - Print / Newspaper or Magazine - Campaign Points: 25.0
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Public Service - Outdoor / Outdoor - Campaign Points: 25.0
A Gift from Hong Wei Agency: T-Change Design Studio / Nanjing Client: Phoenix Fine Arts Publishing . Ltd Category: Publication Design / Book Layout Design Points: 15.0
LIGHT AFTER SCHOOL Agency: Publicis China / Shanghai Client: HAIER Category: Product Design / Single or Series Points: 15.0
LIGHT AFTER SCHOOL Agency: Publicis China / Shanghai Client: HAIER Category: Design for the Greater Good / For-Profit Initiated Points: 15.0
Eyes on the Road Agency: OgilvyOne Beijing / Beijing Client: Volkswagen Category: Digital Direct Marketing / Mobile Points: 15.0
Eyes on the Road Agency: OgilvyOne Beijing / Beijing Client: Volkswagen Category: Innovation in Video / Single Points: 15.0
The Voice Donor Agency: Publicis China / Guangzhou + Publicis China / Shanghai Client: Tencent Category: Mobile Applications / Social Networks / Community Points: 15.0
Liu Xiaodong’s Hotan Project & Xinjiang Research Agency: Xiao Mage Cheng Zi / Beijing Client: Today Art Museum Category: Public Service - Design / Publication Design Points: 10.0
Dance by music of Dunhuang Agency: Qu Minmin & Jiang Qian / Nanjing Client: Phoenix Fine Arts Publishing.Ltd Category: Publication Design / Book Layout Design Points: 10.0
Making Clothing Donation Instantly Rewarding Agency: Ogilvy Beijing / Beijing Client: China Foundation for Poverty Alleviation Category: Experiences / Outdoor Spaces Points: 10.0
Rebirth After Reading Agency: Cheil China / Beijing Client: Friends of Nature Category: Intellectual Property & Products / Experimental / Internal Projects / R&D Points: 10.0
Eyes on the Road Agency: OgilvyOne Beijing / Beijing Client: Volkswagen Category: Cinema Advertising / Short Form - :90 & Under - Single Points: 10.0
Eyes on the Road Agency: OgilvyOne Beijing / Beijing Client: Volkswagen Category: Public Service - Video / Cinema Points: 10.0
Baidu Kuaisou Agency: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing Client: Baidu Online Network Technology (Beijing) Co., Ltd. Category: Use of Technology / Product & Mobile Integration Points: 10.0
Words Can Be Weapons Agency: Ogilvy Beijing / Beijing Client: Center for Psychological Research, Shenyang Category: Public Service - Experiential / Events, Competitions & Installations Points: 5.0
STAGES Agency: Y&R Beijing / Beijing Client: Penguin China-Ladybird Category: Collateral Design / Posters - Series Points: 5.0
A Cut Above Agency: Y&R Shanghai / Shanghai Client: Zhang Xiao Quan Kitchen Knife Category: Collateral Design / P.O.P. & In-Store - Single Points: 5.0
Cannot leave books behind Graphics Design Exhibition in Chengdu Agency: qing zhao / Nanjing Client: Hanqingtang Deisgn Category: Collateral Design / Promotional Items - Single or Series Points: 5.0
Sun Hung Kai Properties ' Instant Newspaper Recycler' Agency: Saatchi & Saatchi Services (HK) Limited / Hong Kong Client: Sun Hung Kai Properties Category: Collateral Design / Promotional Items - Single or Series Points: 5.0
LIGHT AFTER SCHOOL Agency: Publicis China / Shanghai Client: HAIER Category: Public Service - Design / Promotional Items - Single or Series Points: 5.0
Emotions concerning the Solar Terms Agency: T-Change Design Studio / Nanjing Client: Day Day Up Design Consultants Co.,Ltd Category: Design Craft / Printing & Paper Craft - Single or Series Points: 5.0
Xinlin Teahouse - 1793 Chaoshan Old Port Gongfu Tea Agency: Xinlin Teahouse / Shantou Client: Xinlin Teahouse Category: Package Design / Single or Series Points: 5.0
Words Can Be Weapons Agency: Ogilvy Beijing / Beijing Client: Center for Psychological Research, Shenyang Category: Experiences / Indoor Spaces Points: 5.0
Words Can Be Weapons Agency: Ogilvy Beijing / Beijing Client: Center for Psychological Research, Shenyang Category: Design for the Greater Good / Government / Non-Profit Initiated Points: 5.0
Coke 2nd Life Caps Agency: Ogilvy Beijing / Beijing Client: Coca Cola Category: Intellectual Property & Products / Experimental / Internal Projects / R&D Points: 5.0
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Public Service - Video / Television - Single Points: 5.0
STAGES Agency: Y&R Beijing / Beijing Client: Penguin China-Ladybird Category: Magazine / Full Page or Spread - Campaign Points: 5.0
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Print Craft / Art Direction - Single Only Points: 5.0
MIC Agency: Y&R Beijing / Beijing Client: Penguin China-audio books Category: Outdoor / Billboards or Transit - Campaign Points: 5.0

Baidu Online Network Technology (Beijing) Co., Ltd.

Baidu Kuaisou

Intellectual Property & Products / Experimental / Internal Projects / R&D

2015 Intellectual Property Gold Pencil

75.0

Baidu Online Network Technology (Beijing) Co., Ltd.

Baidu Kuaisou

Intellectual Property & Products / Integrated Digital & Physical Products

2015 Intellectual Property Gold Pencil

25.0

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Public Service - Print / Newspaper or Magazine - Campaign

2015 Print & Outdoor Gold Pencil

25.0

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Public Service - Outdoor / Outdoor - Campaign

2015 Print & Outdoor Gold Pencil

25.0

Phoenix Fine Arts Publishing . Ltd

A Gift from Hong Wei

Publication Design / Book Layout Design

2015 Design Silver Pencil

15.0

HAIER

LIGHT AFTER SCHOOL

Product Design / Single or Series

2015 Design Silver Pencil

15.0

HAIER

LIGHT AFTER SCHOOL

Design for the Greater Good / For-Profit Initiated

2015 Design Silver Pencil

15.0

Volkswagen

Eyes on the Road

Digital Direct Marketing / Mobile

2015 Direct Silver Pencil

15.0

Volkswagen

Eyes on the Road

Innovation in Video / Single

2015 Film Silver Pencil

15.0

Tencent

The Voice Donor

Mobile Applications / Social Networks / Community

2015 Mobile Silver Pencil

15.0

Today Art Museum

Liu Xiaodong’s Hotan Project & Xinjiang Research

Public Service - Design / Publication Design

2015 Design Bronze Pencil

10.0

Phoenix Fine Arts Publishing.Ltd

Dance by music of Dunhuang

Publication Design / Book Layout Design

2015 Design Bronze Pencil

10.0

China Foundation for Poverty Alleviation

Making Clothing Donation Instantly Rewarding

Experiences / Outdoor Spaces

2015 Design Bronze Pencil

10.0

Friends of Nature

Rebirth After Reading

Intellectual Property & Products / Experimental / Internal Projects / R&D

2015 Intellectual Property Bronze Pencil

10.0

Volkswagen

Eyes on the Road

Cinema Advertising / Short Form - :90 & Under - Single

2015 Film Bronze Pencil

10.0

Volkswagen

Eyes on the Road

Public Service - Video / Cinema

2015 Film Bronze Pencil

10.0

Baidu Online Network Technology (Beijing) Co., Ltd.

Baidu Kuaisou

Use of Technology / Product & Mobile Integration

2015 Mobile Bronze Pencil

10.0

Center for Psychological Research, Shenyang

Words Can Be Weapons

Public Service - Experiential / Events, Competitions & Installations

2015 Cross-Platform Merit Award

5.0

Penguin China-Ladybird

STAGES

Collateral Design / Posters - Series

2015 Design Merit Award

5.0

Zhang Xiao Quan Kitchen Knife

A Cut Above

Collateral Design / P.O.P. & In-Store - Single

2015 Design Merit Award

5.0

Hanqingtang Deisgn

Cannot leave books behind Graphics Design Exhibition in Chengdu

Collateral Design / Promotional Items - Single or Series

2015 Design Merit Award

5.0

Sun Hung Kai Properties

Sun Hung Kai Properties ' Instant Newspaper Recycler'

Collateral Design / Promotional Items - Single or Series

2015 Design Merit Award

5.0

HAIER

LIGHT AFTER SCHOOL

Public Service - Design / Promotional Items - Single or Series

2015 Design Merit Award

5.0

Day Day Up Design Consultants Co.,Ltd

Emotions concerning the Solar Terms

Design Craft / Printing & Paper Craft - Single or Series

2015 Design Merit Award

5.0

Xinlin Teahouse

Xinlin Teahouse - 1793 Chaoshan Old Port Gongfu Tea

Package Design / Single or Series

2015 Design Merit Award

5.0

Center for Psychological Research, Shenyang

Words Can Be Weapons

Experiences / Indoor Spaces

2015 Design Merit Award

5.0

Center for Psychological Research, Shenyang

Words Can Be Weapons

Design for the Greater Good / Government / Non-Profit Initiated

2015 Design Merit Award

5.0

Coca Cola

Coke 2nd Life Caps

Intellectual Property & Products / Experimental / Internal Projects / R&D

2015 Intellectual Property Merit Award

5.0

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Public Service - Video / Television - Single

2015 Film Merit Award

5.0

Penguin China-Ladybird

STAGES

Magazine / Full Page or Spread - Campaign

2015 Print & Outdoor Merit Award

5.0

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Print Craft / Art Direction - Single Only

2015 Print & Outdoor Merit Award

5.0

Penguin China-audio books

MIC

Outdoor / Billboards or Transit - Campaign

2015 Print & Outdoor Merit Award

5.0

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