The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
France
Client
Title
Category
Award
Points
Same Sex Marriage
Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Online Films & Video / Event or Live Webcast - Single
Points: 25.0
Scrabble WiFi
Agency: Ogilvy / Paris Client: Scrabble Category: Use of Technology / Location-Based Services or Proximity Marketing
Points: 25.0
Smarter Outdoor
Agency: Ogilvy / Paris Client: IBM Category: Experiential Advertising / Installations
Points: 25.0
Scrabble WiFi
Agency: Ogilvy / Paris Client: Scrabble Category: Mobile / Branded Content
Points: 25.0
Smarter Outdoor
Agency: Ogilvy / Paris Client: IBM Category: Collateral Design / Outdoor - Series
Points: 25.0
If only for a second
Agency: Leo Burnett France / Saint-Denis Client: Mimi Foundation Category: Online Films & Video / Long Form - Single
Points: 15.0
Scrabble WiFi
Agency: Ogilvy / Paris Client: Scrabble Category: Gaming / Branded Content
Points: 15.0
Smarter Outdoor
Agency: Ogilvy / Paris Client: IBM Category: Outdoor / Outdoor Installations and Ambient - Campaign
Points: 15.0
Smarter Outdoor
Agency: Ogilvy / Paris Client: IBM Category: Innovation in Outdoor / Outdoor
Points: 15.0
The Sharing Can
Agency: Ogilvy / Paris + Ogilvy & Mather / Singapore Client: Coca-Cola Category: Package Design / Single or Series
Points: 15.0
Facebook 1914
Agency: DDB / Paris Client: Musee de la Grande Guerre Category: Social Media / Best Social Media Page by a Brand
Points: 15.0
The Sharing Can
Agency: Ogilvy / Paris + Ogilvy & Mather / Singapore Client: Coca-Cola Category: Product Design / Single or Series
Points: 15.0
The Sharing Can
Agency: Ogilvy / Paris + Ogilvy & Mather / Singapore Client: Coca-Cola Category: Collateral Design / Promotional Items - Single or Series
Points: 15.0
Really Friends ?
Agency: Publicis Conseil / Paris Client: Nescafe Category: Online Films & Video / Long Form - Series/Episodes
Points: 10.0
Same Sex Marriage
Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Film / Branded Content
Points: 10.0
Slender Vender
Agency: Ogilvy / Paris Client: Diet Coke Category: Outdoor / Outdoor Installations and Ambient - Single
Points: 10.0
THE HAND - GIRL
Agency: Herezie / Paris Client: INNOCENCE EN DANGER Category: Public Service - Outdoor / Outdoor - Single
Points: 10.0
Boat
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Points: 10.0
Graffiti General
Agency: BETC Digital / Paris Client: BETC Category: User Experience Design - Web / Design Craft
Points: 10.0
Same Sex Marriage
Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Public Service / Political - Video / Non-Broadcast
Points: 10.0
Trailers
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Print Craft / Art Direction - Single or Campaign
Points: 5.0
Brand Campaign
Agency: Marcel / Paris Client: Ray-Ban Category: Craft / Photography - Single or Series
Points: 5.0
Scrabble WiFi
Agency: Ogilvy / Paris Client: Scrabble Category: Experiential Advertising / Installations
Points: 5.0
Same Sex Marriage
Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Documentaries / Online
Points: 5.0
Really Friends?
Agency: Publicis Conseil / Paris Client: Nescafe Category: Experiential Advertising / Guerilla
Points: 5.0
Baby&Me
Agency: BETC / Paris Client: evian Category: Outdoor / Billboards and Transit - Campaign
Points: 5.0
Same Sex Marriage
Agency: Ogilvy Paris / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Public Service Experiential Advertising / Experiential
Points: 5.0
The Centaur
Agency: DDB / Paris Client: Honda Category: Outdoor / Outdoor Installations and Ambient - Single
Points: 5.0
Milka last square
Agency: Buzzman / Paris Client: Mondelez Internatioal Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
THE HAND - BOY
Agency: Herezie / Paris Client: INNOCENCE EN DANGER Category: Public Service - Outdoor / Outdoor - Single
Points: 5.0
If only for a second
Agency: Leo Burnett France / Saint-Denis Client: Mimi Foundation Category: Public Service - Outdoor / Outdoor - Campaign
Points: 5.0
THE ARCHITECTURE MUSEUM
Agency: Havas Worldwide Paris / Puteaux Client: The Architecture Museum Category: Public Service - Outdoor / Outdoor - Campaign
Points: 5.0
Same Sex Marriage
Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Brand Transformation / Single
Points: 5.0
The Lover
Agency: BEING / Boulogne billancourt Client: Come4 Category: Craft / Video / Direction
Points: 5.0
Clowns
Agency: BETC / Paris Client: CANAL+ Category: Consumer Television / 60 Second - Single
Points: 5.0
40 years BNP Paribas - Roland Garros / We were there
Agency: Sid Lee / Paris Client: BNP PARIBAS Category: Digital Direct Marketing / Websites, Microsites & Banners
Points: 5.0
Emma
Agency: Leo Burnett France / Saint-Denis Client: Delipapier Category: Consumer Television / :30/:25 - Single
Points: 5.0
Scrabble WiFi
Agency: Ogilvy / Paris Client: Scrabble Category: Digital Direct Marketing / Mobile
Points: 5.0
If only for a second
Agency: Leo Burnett France / Saint-Denis Client: Mimi Foundation Category: Digital Direct Marketing / Social Media & Viral Marketing
Points: 5.0
Same Sex Marriage
Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Digital Direct Marketing / Social Media & Viral Marketing
Points: 5.0
Reality vs Fiction
Agency: DDB / Paris Client: National Geographic Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
The Google Map demonstration
Agency: Herezie / Paris Client: Amnesty International Turkey Category: Social Media / Best Use of A Social Network
Points: 5.0
NOW NOTHING WILL STOP THE MUSIC
Agency: BEING / Boulogne billancourt Client: Deezer Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 5.0
Bike
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Points: 5.0
Horse float
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Points: 5.0
Doe & Sea-lion
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Points: 5.0
Elephant & Swan
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Points: 5.0
Giraffe & Penguin
Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Points: 5.0
Music Unleashed
Agency: Being / Boulogne-Billancourt, France + WIZZdesign / Paris, France Client: Deezer Category: Broadcast and Moving Image / Craft Animation
Points: 5.0
The Lover
Agency: BEING / Boulogne billancourt Client: Come4 Category: Consumer Television / Under $80K Budget - Single
Points: 5.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Online Films & Video / Event or Live Webcast - Single
Award:
2014 Interactive Gold Pencil
Points:
25.0
Client:
Scrabble
Title:
Scrabble WiFi
Category:
Use of Technology / Location-Based Services or Proximity Marketing
Award:
2014 Interactive Gold Pencil
Points:
25.0
Client:
IBM
Title:
Smarter Outdoor
Category:
Experiential Advertising / Installations
Award:
2014 Advertising Gold Pencil
Points:
25.0
Client:
Scrabble
Title:
Scrabble WiFi
Category:
Mobile / Branded Content
Award:
2014 Branded Entertainment Gold Pencil
Points:
25.0
Client:
IBM
Title:
Smarter Outdoor
Category:
Collateral Design / Outdoor - Series
Award:
2014 Design Gold Pencil
Points:
25.0
Client:
Mimi Foundation
Title:
If only for a second
Category:
Online Films & Video / Long Form - Single
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Scrabble
Title:
Scrabble WiFi
Category:
Gaming / Branded Content
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
IBM
Title:
Smarter Outdoor
Category:
Outdoor / Outdoor Installations and Ambient - Campaign
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
IBM
Title:
Smarter Outdoor
Category:
Innovation in Outdoor / Outdoor
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
Coca-Cola
Title:
The Sharing Can
Category:
Package Design / Single or Series
Award:
2014 Design Silver Pencil
Points:
15.0
Client:
Musee de la Grande Guerre
Title:
Facebook 1914
Category:
Social Media / Best Social Media Page by a Brand
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Coca-Cola
Title:
The Sharing Can
Category:
Product Design / Single or Series
Award:
2014 Design Silver Pencil
Points:
15.0
Client:
Coca-Cola
Title:
The Sharing Can
Category:
Collateral Design / Promotional Items - Single or Series
Award:
2014 Design Silver Pencil
Points:
15.0
Client:
Nescafe
Title:
Really Friends ?
Category:
Online Films & Video / Long Form - Series/Episodes
Award:
2014 Interactive Bronze Pencil
Points:
10.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Film / Branded Content
Award:
2014 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Diet Coke
Title:
Slender Vender
Category:
Outdoor / Outdoor Installations and Ambient - Single
Award:
2014 Advertising Bronze Pencil
Points:
10.0
Client:
INNOCENCE EN DANGER
Title:
THE HAND - GIRL
Category:
Public Service - Outdoor / Outdoor - Single
Award:
2014 Advertising Bronze Pencil
Points:
10.0
Client:
Jeep
Title:
Boat
Category:
Magazine / Full Page or Spread - Single
Award:
2014 Advertising Bronze Pencil
Points:
10.0
Client:
BETC
Title:
Graffiti General
Category:
User Experience Design - Web / Design Craft
Award:
2014 Interactive Bronze Pencil
Points:
10.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Public Service / Political - Video / Non-Broadcast
Award:
2014 Advertising Bronze Pencil
Points:
10.0
Client:
Jeep
Title:
Trailers
Category:
Print Craft / Art Direction - Single or Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Ray-Ban
Title:
Brand Campaign
Category:
Craft / Photography - Single or Series
Award:
2014 Design Merit Award
Points:
5.0
Client:
Scrabble
Title:
Scrabble WiFi
Category:
Experiential Advertising / Installations
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Documentaries / Online
Award:
2014 Branded Entertainment Merit Award
Points:
5.0
Client:
Nescafe
Title:
Really Friends?
Category:
Experiential Advertising / Guerilla
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
evian
Title:
Baby&Me
Category:
Outdoor / Billboards and Transit - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Public Service Experiential Advertising / Experiential
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Honda
Title:
The Centaur
Category:
Outdoor / Outdoor Installations and Ambient - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Mondelez Internatioal
Title:
Milka last square
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
INNOCENCE EN DANGER
Title:
THE HAND - BOY
Category:
Public Service - Outdoor / Outdoor - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Mimi Foundation
Title:
If only for a second
Category:
Public Service - Outdoor / Outdoor - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
The Architecture Museum
Title:
THE ARCHITECTURE MUSEUM
Category:
Public Service - Outdoor / Outdoor - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Brand Transformation / Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Come4
Title:
The Lover
Category:
Craft / Video / Direction
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
CANAL+
Title:
Clowns
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
BNP PARIBAS
Title:
40 years BNP Paribas - Roland Garros / We were there
Category:
Digital Direct Marketing / Websites, Microsites & Banners
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Delipapier
Title:
Emma
Category:
Consumer Television / :30/:25 - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Scrabble
Title:
Scrabble WiFi
Category:
Digital Direct Marketing / Mobile
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Mimi Foundation
Title:
If only for a second
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
National Geographic
Title:
Reality vs Fiction
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Amnesty International Turkey
Title:
The Google Map demonstration
Category:
Social Media / Best Use of A Social Network
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Deezer
Title:
NOW NOTHING WILL STOP THE MUSIC
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2014 Design Merit Award
Points:
5.0
Client:
Jeep
Title:
Bike
Category:
Magazine / Full Page or Spread - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Jeep
Title:
Horse float
Category:
Magazine / Full Page or Spread - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Jeep
Title:
Doe & Sea-lion
Category:
Magazine / Full Page or Spread - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Jeep
Title:
Elephant & Swan
Category:
Magazine / Full Page or Spread - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Jeep
Title:
Giraffe & Penguin
Category:
Magazine / Full Page or Spread - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Deezer
Title:
Music Unleashed
Category:
Broadcast and Moving Image / Craft Animation
Award:
2014 Design Merit Award
Points:
5.0
Client:
Come4
Title:
The Lover
Category:
Consumer Television / Under $80K Budget - Single
Award:
2014 Advertising Merit Award
Points:
5.0
