The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Germany

Client

Title

Category

Award

Points

Piss Screen Bluetooth Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Main Taxi Frankfurt Category: Gaming & Branded Applications / Offline gaming Points: 25.0
Pin-Up Calendar 2010 Agency: BUTTER. Berlin/Duesseldorf / Duesseldorf Client: EIZO Category: Collateral / Promotion (Agencies creating work for individuals) Points: 25.0
The Contemporary Beauty Ideal Agency: Ogilvy Frankfurt / Frankfurt Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Public Service / Outdoor and Posters - Campaign Points: 25.0
ProContra Agency: Serviceplan / München Client: LeadAcademy Category: Spatial Design / Single Points: 25.0
IWC Schaffhausen Agency: Jung von Matt AG / Hamburg Client: 12 Parts Category: Collateral / Promotion (Agencies creating work for individuals) Points: 15.0
Concert for the people Agency: Jung von Matt AG / Hamburg Client: Philharmonic Orchestra of Hamburg Category: Innovation in Advertising / Single Points: 15.0
The Contemporary Beauty Ideal Agency: Ogilvy Frankfurt / Frankfurt Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Innovation in Advertising / Campaign Points: 15.0
The Contemporary Beauty Ideal Agency: Ogilvy Frankfurt / Frankfurt Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Experiential Advertising / Single Points: 15.0
"HOWTO" Magazine Agency: Ogilvy Frankfurt / Frankfurt Client: Ogilvy Germany Category: Branding / Booklet/Brochure Points: 15.0
“Electronic Guitar Birds” Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: egoFM Category: Collateral Design / Promotion (Agencies creating work for individuals) Points: 15.0
Deutsches Currywurst Museum Agency: Atelier Markgraph / Frankfurt Client: E.I. Edutainment International Category: Spatial Design / Campaign Points: 15.0
Puppy Pulling Power Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Sony Ericsson Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts Points: 10.0
Making History Agency: Jung von Matt AG / Hamburg Client: LEGO Germany Category: Collateral / Posters, P.O.P. and In-Store - Campaign Points: 10.0
The Earphones Note Agency: Scholz & Friends / Berlin Client: Panasonic Marketing Europe Category: Package Design / Single Points: 10.0
Fresh Soups To Go Agency: Scholz & Friends Identify / Berlin Client: Roggenkamp Organics Category: Package Design / Campaign Points: 10.0
Yalook - Fashion Faces - Calendar Agency: FutureBrand / Hamburg Client: yalook.com Category: Collateral Design / Promotion (Agencies creating work for individuals) Points: 10.0
2 Euro for a square meal Agency: Ogilvy&Mather GmbH / Duesseldorf Client: Duesseldorfer Tafel e.V. Category: Interactive Advertising / Public Service/ Non-Profit - Single Points: 10.0
Light the Dark Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Amnesty International Category: Gaming & Branded Applications / Branded applications Points: 5.0
Digital Concert Hall Agency: argonauten G2 GmbH / Berlin Client: Berlin Phil Media GmbH Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts Points: 5.0
Everything Sounds Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Sony Ericsson Category: Music / Integration of a brand in a music environment Points: 5.0
Piss Screen Bluetooth Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Main Taxi Frankfurt Category: Events and Installations / Creative positioning of a brand outside traditional or online media Points: 5.0
Barcode Agency: Heye Group GmbH / Unterhaching Client: McDonald's Germany Category: Newspaper / Full Page or Spread - Campaign Points: 5.0
Powerful colour Agency: Jung von Matt AG / Hamburg Client: basICColor Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Set theory Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: DEVK insurance Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Irresistible Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: Carrera Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Silent messages Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: IKEA Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Point Out Agency: Serviceplan / München Client: Stabilo International GmbH Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Making History Agency: Jung von Matt AG / Hamburg Client: LEGO Germany Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Oh my God Agency: Jung von Matt AG / Hamburg Client: MTV Germany Category: Magazine / Full Page or Spread - Campaign Points: 5.0
Masters Agency: Jung von Matt AG / Hamburg Client: MTV Germany Category: Magazine / Full Page or Spread - Campaign Points: 5.0
The Living Poster Agency: Publicis Frankfurt GmbH / Frankfurt am Main Client: Fisch Franke Category: Out Of Home/Outdoor / Single Points: 5.0
SPIEGEL-Campaign Agency: Jung von Matt AG / Hamburg Client: DER SPIEGEL Magazine Category: Out Of Home/Outdoor / Campaign Points: 5.0
Irresistible Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: Carrera Category: Out Of Home/Outdoor / Campaign Points: 5.0
Silent messages Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: IKEA Category: Out Of Home/Outdoor / Campaign Points: 5.0
The First Supersize Pop-Up Agency: Jung von Matt AG / Stuttgart Client: Sara Lee Household & Body Care Germany Category: Collateral / Promotion (Agencies creating work for individuals) Points: 5.0
Audio annual report Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Bang & Olufsen Deutschland GmbH Category: Collateral / Promotion (Agencies creating work for individuals) Points: 5.0
Concert for the people Agency: Jung von Matt AG / Hamburg Client: Philharmonic Orchestra of Hamburg Category: Collateral / Promotion (Agencies creating work for individuals) Points: 5.0
Organs on Offer Supplement Agency: Ogilvy Frankfurt / Frankfurt Client: ISHR (International Society For Human Rights) Category: Public Service / Newspaper or Magazine - Campaign Points: 5.0
Billions For Economy. No Money For Food. Agency: Ogilvy Frankfurt / Frankfurt Client: World Hunger Aid (Welthungerhilfe e.V.) Category: Public Service / Newspaper or Magazine - Campaign Points: 5.0
Wrong News Agency: Scholz & Friends / Berlin Client: Internationale Gesellschaft für Menschenrechte (IGFM) Category: Public Service / Outdoor and Posters - Campaign Points: 5.0
At the same time Agency: Serviceplan / München Client: Unicef Germany Category: Public Service / Radio - Single Points: 5.0
The truth Agency: Serviceplan / Munich Client: International Society for Human Rights Category: Public Service / Television - Campaign Points: 5.0
Doppelherz Calming Tablets Agency: Scholz & Friends / Hamburg Client: Queisser Pharma GmbH & Co. KG Category: Consumer Radio / Campaign Points: 5.0
The revenge of the little man Agency: Jung von Matt AG / Hamburg Client: Mystocks Category: Consumer Television / Over :30 - Campaign Points: 5.0
No escape - Gas Station Agency: Serviceplan / München Client: Sanyo Video Vertrieb AG Category: Consumer Television / Under $80K Budget - Single Points: 5.0
The revenge of the little man Agency: Jung von Matt AG / Hamburg Client: Mystocks Category: Consumer Television / Under $80K Budget - Campaign Points: 5.0
Last Call Agency: Jung von Matt AG / Hamburg Client: NBC Universal/13TH STREET Category: Experiential Advertising / Single Points: 5.0
Flyvertising - the world´s first fly banner. Agency: Jung von Matt AG / Stuttgart Client: Eichborn Category: Experiential Advertising / Single Points: 5.0
ProContra Agency: Serviceplan / München Client: LeadAcademy e.V. Category: Experiential Advertising / Single Points: 5.0
LLR Corporate Website Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Lukas Lindemann Rosinski Category: Corporate Identity / Single Points: 5.0

Main Taxi Frankfurt

Piss Screen Bluetooth

Gaming & Branded Applications / Offline gaming

2010 Branded Entertainment Gold Pencil

25.0

EIZO

Pin-Up Calendar 2010

Collateral / Promotion (Agencies creating work for individuals)

2010 Advertising Gold Pencil

25.0

ANAD (National Association of Anorexia Nervosa and Associated)

The Contemporary Beauty Ideal

Public Service / Outdoor and Posters - Campaign

2010 Advertising Gold Pencil

25.0

LeadAcademy

ProContra

Spatial Design / Single

2010 Design Gold Pencil

25.0

12 Parts

IWC Schaffhausen

Collateral / Promotion (Agencies creating work for individuals)

2010 Advertising Silver Pencil

15.0

Philharmonic Orchestra of Hamburg

Concert for the people

Innovation in Advertising / Single

2010 Advertising Silver Pencil

15.0

ANAD (National Association of Anorexia Nervosa and Associated)

The Contemporary Beauty Ideal

Innovation in Advertising / Campaign

2010 Advertising Silver Pencil

15.0

ANAD (National Association of Anorexia Nervosa and Associated)

The Contemporary Beauty Ideal

Experiential Advertising / Single

2010 Advertising Silver Pencil

15.0

Ogilvy Germany

"HOWTO" Magazine

Branding / Booklet/Brochure

2010 Design Silver Pencil

15.0

egoFM

“Electronic Guitar Birds”

Collateral Design / Promotion (Agencies creating work for individuals)

2010 Design Silver Pencil

15.0

E.I. Edutainment International

Deutsches Currywurst Museum

Spatial Design / Campaign

2010 Design Silver Pencil

15.0

Sony Ericsson

Puppy Pulling Power

Online Branded Entertainment / Online videos, movies, webisodes or podcasts

2010 Branded Entertainment Bronze Pencil

10.0

LEGO Germany

Making History

Collateral / Posters, P.O.P. and In-Store - Campaign

2010 Advertising Bronze Pencil

10.0

Panasonic Marketing Europe

The Earphones Note

Package Design / Single

2010 Design Bronze Pencil

10.0

Roggenkamp Organics

Fresh Soups To Go

Package Design / Campaign

2010 Design Bronze Pencil

10.0

yalook.com

Yalook - Fashion Faces - Calendar

Collateral Design / Promotion (Agencies creating work for individuals)

2010 Design Bronze Pencil

10.0

Duesseldorfer Tafel e.V.

2 Euro for a square meal

Interactive Advertising / Public Service/ Non-Profit - Single

2010 Interactive Bronze Pencil

10.0

Amnesty International

Light the Dark

Gaming & Branded Applications / Branded applications

2010 Branded Entertainment Merit Award

5.0

Berlin Phil Media GmbH

Digital Concert Hall

Online Branded Entertainment / Online videos, movies, webisodes or podcasts

2010 Branded Entertainment Merit Award

5.0

Sony Ericsson

Everything Sounds

Music / Integration of a brand in a music environment

2010 Branded Entertainment Merit Award

5.0

Main Taxi Frankfurt

Piss Screen Bluetooth

Events and Installations / Creative positioning of a brand outside traditional or online media

2010 Branded Entertainment Merit Award

5.0

McDonald's Germany

Barcode

Newspaper / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

basICColor

Powerful colour

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

DEVK insurance

Set theory

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

Carrera

Irresistible

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

IKEA

Silent messages

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

Stabilo International GmbH

Point Out

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

LEGO Germany

Making History

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

MTV Germany

Oh my God

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

MTV Germany

Masters

Magazine / Full Page or Spread - Campaign

2010 Advertising Merit Award

5.0

Fisch Franke

The Living Poster

Out Of Home/Outdoor / Single

2010 Advertising Merit Award

5.0

DER SPIEGEL Magazine

SPIEGEL-Campaign

Out Of Home/Outdoor / Campaign

2010 Advertising Merit Award

5.0

Carrera

Irresistible

Out Of Home/Outdoor / Campaign

2010 Advertising Merit Award

5.0

IKEA

Silent messages

Out Of Home/Outdoor / Campaign

2010 Advertising Merit Award

5.0

Sara Lee Household & Body Care Germany

The First Supersize Pop-Up

Collateral / Promotion (Agencies creating work for individuals)

2010 Advertising Merit Award

5.0

Bang & Olufsen Deutschland GmbH

Audio annual report

Collateral / Promotion (Agencies creating work for individuals)

2010 Advertising Merit Award

5.0

Philharmonic Orchestra of Hamburg

Concert for the people

Collateral / Promotion (Agencies creating work for individuals)

2010 Advertising Merit Award

5.0

ISHR (International Society For Human Rights)

Organs on Offer Supplement

Public Service / Newspaper or Magazine - Campaign

2010 Advertising Merit Award

5.0

World Hunger Aid (Welthungerhilfe e.V.)

Billions For Economy. No Money For Food.

Public Service / Newspaper or Magazine - Campaign

2010 Advertising Merit Award

5.0

Internationale Gesellschaft für Menschenrechte (IGFM)

Wrong News

Public Service / Outdoor and Posters - Campaign

2010 Advertising Merit Award

5.0

Unicef Germany

At the same time

Public Service / Radio - Single

2010 Advertising Merit Award

5.0

International Society for Human Rights

The truth

Public Service / Television - Campaign

2010 Advertising Merit Award

5.0

Queisser Pharma GmbH & Co. KG

Doppelherz Calming Tablets

Consumer Radio / Campaign

2010 Advertising Merit Award

5.0

Mystocks

The revenge of the little man

Consumer Television / Over :30 - Campaign

2010 Advertising Merit Award

5.0

Sanyo Video Vertrieb AG

No escape - Gas Station

Consumer Television / Under $80K Budget - Single

2010 Advertising Merit Award

5.0

Mystocks

The revenge of the little man

Consumer Television / Under $80K Budget - Campaign

2010 Advertising Merit Award

5.0

NBC Universal/13TH STREET

Last Call

Experiential Advertising / Single

2010 Advertising Merit Award

5.0

Eichborn

Flyvertising - the world´s first fly banner.

Experiential Advertising / Single

2010 Advertising Merit Award

5.0

LeadAcademy e.V.

ProContra

Experiential Advertising / Single

2010 Advertising Merit Award

5.0

Lukas Lindemann Rosinski

LLR Corporate Website

Corporate Identity / Single

2010 Design Merit Award

5.0

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