The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Germany

Client

Title

Category

Award

Points

Mobility – Reflective Kinematronic Agency: ART+COM / Berlin Client: Otto Bock HealthCare GmbH Category: Spatial Design / Indoor Spaces Points: 25.0
"Pulse of the City" Agency: BlueMars-Gesellschaft fuer digitale Kommunikation mbH / Frankfurt Client: Chamber of Commerce Frankfurt, Germany Category: Spatial Design / Outdoor Spaces Points: 25.0
Hairmoticons Agency: BBDO Germany GmbH / Duesseldorf Client: Braun GmbH Category: Broadcast Design / Single Points: 25.0
Hairmoticons Agency: BBDO Germany GmbH / Duesseldorf Client: Braun GmbH Category: Typography in Design / Campaign Points: 25.0
Save as WWF Agency: Jung von Matt AG / Hamburg Client: WWF Deutschland Category: Public Service / Collateral (Brochures and Direct Mail) - Single Points: 25.0
Save as WWF Agency: Jung von Matt AG / Hamburg Client: WWF Deutschland Category: Innovation in Advertising / Single Points: 25.0
Sounds of Hamburg Agency: Jung von Matt AG / Hamburg Client: Philharmoniker Hamburg Category: Websites & Microsites / Services Points: 25.0
IKEA. Unbox the banner: Back Panel Agency: Grabarz & Partner / Hamburg Client: IKEA Deutschland GmbH & Co. KG Category: Interactive Advertising / Banners - Dynamic - Single Points: 25.0
Save as WWF Agency: Jung von Matt / Hamburg Client: WWF Deutschland Category: Innovation in Advertising / Single Points: 20.0
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Package Design / Single Points: 15.0
STOP THE WATER WHILE USING ME! Agency: Kolle Rebbe / Hamburg Client: T.D.G. Vertriebs UG (haftungsbeschraenkt) & Co. KG Category: Package Design / Campaign Points: 15.0
Copy on Campaign - Motif: Baby Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single Points: 15.0
bit.code by Julius Popp Agency: Ogilvy Frankfurt / Frankfurt Client: SAP Category: Spatial Design / Indoor Spaces Points: 15.0
Hairmoticons Agency: BBDO Germany GmbH / Duesseldorf Client: Braun GmbH Category: Outdoor Design / Campaign Points: 15.0
Borkebjs.The Return of the Monsters. Agency: Kolle Rebbe / Hamburg Client: Borkebjs.com Category: Publication Design / Book Cover Design Points: 15.0
MAD light bulb Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Panini Verlags Category: Out Of Home / Single Points: 15.0
Builders of Tomorrow Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: LEGO GmbH Category: Collateral / Posters - Campaign Points: 15.0
HIDDEN HEROES Agency: Grimm Gallun Holtappels Werbeagentur GmbH & Co. KG / Hamburg Client: HI-CONE Category: Craft / Interface Design Points: 15.0
Borkebjs.The Return of the Monsters. Agency: Kolle Rebbe / Hamburg Client: Borkebjs.com Category: Publication Design / Book Layout Design Points: 10.0
The BMW Light Wall „Reflection“ Agency: Serviceplan / München Client: BMW AG Deutschland Category: Typography in Design / Single Points: 10.0
Copy on Campaign - Motif: Baby Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Magazine / Full Page or Spread - Single Points: 10.0
Builders of Tomorrow Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: LEGO Category: Magazine / Full Page or Spread - Campaign Points: 10.0
Copy on Campaign - Motif: Road Crossing Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral / Posters - Single Points: 10.0
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Collateral / P.O.P and In-store - Single Points: 10.0
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Collateral / Promotion (Agencies creating work for individuals) Points: 10.0
HIDDEN HEROES Agency: Grimm Gallun Holtappels Werbeagentur GmbH & Co. KG / Hamburg Client: HI-CONE Category: Craft / Sound Design Points: 10.0
Lego Signs Agency: Serviceplan / München Client: LEGO GmbH Category: Branding / Booklet/Brochure Points: 5.0
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Corporate Identity / Single Points: 5.0
Copy on Campaign - Motif: Road Crossing Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single Points: 5.0
Copy on Campaign - Motif: Aircraft Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single Points: 5.0
Copy on Campaign - Motif: Prism Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Single Points: 5.0
Copy on Campaign Agency: Ogilvy Frankfurt / Frankfurt Client: RollingStone Magazine Category: Collateral Design / Posters - Campaign Points: 5.0
Infectious Passports Agency: Ogilvy Frankfurt / Frankfurt Client: DKV (German Health Insurance) Category: Collateral Design / Posters - Campaign Points: 5.0
Warriors Agency: Scholz & Friends / Berlin Client: ANDREAS STIHL AG & Co. KG Category: Collateral Design / P.O.P. and In-Store - Campaign Points: 5.0
Special postmark „human rights“ Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Reporters Without Borders Austria Category: Collateral Design / Promotion Points: 5.0
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Collateral Design / Promotion Points: 5.0
Interactive Presentation Tool – CLS Show Paris 2010 Agency: Atelier Markgraph GmbH / Frankfurt am Main Client: Daimler AG Category: Spatial Design / Indoor Spaces Points: 5.0
The BMW Light Wall „Reflection“ Agency: Serviceplan / München Client: BMW AG Deutschland Category: Outdoor Design / Single Points: 5.0
Jelly Belly Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: LC Lüscher Cake Category: Outdoor Design / Campaign Points: 5.0
Baggage Tags Agency: BBDO Germany GmbH / Duesseldorf Client: Bayer Vital GmbH Category: Outdoor Design / Campaign Points: 5.0
Evil Costs Agency: BBDO Germany GmbH / Duesseldorf Client: Daimler AG, Mercedes-Benz Vertrieb Deutschland Category: Outdoor Design / Campaign Points: 5.0
Warriors Agency: Scholz & Friends / Berlin Client: ANDREAS STIHL AG & Co. KG Category: Outdoor Design / Campaign Points: 5.0
Stairs Agency: Young & Rubicam / Frankfurt am Main Client: BFF Category: Broadcast Design / Single Points: 5.0
Travel Symphony Agency: Ogilvy Frankfurt / Frankfurt Client: DB (German Rail) Category: Broadcast Design / Single Points: 5.0
Scared Leaders Agency: Ogilvy Frankfurt / Frankfurt Client: ISHR (International Society for Human Rights) Category: Public Service / Outdoor and Posters - Campaign Points: 5.0
The Red-Thread-Book Agency: Ogilvy & Mather Advertising GmbH / Düsseldorf Client: GlaxoSmithKline Consumer Healthcare GmbH & Co. KG Category: Typography in Design / Single Points: 5.0
Loewe Individual 3D Agency: Scholz & Friends / Berlin Client: Loewe Opta GmbH Category: Typography in Design / Single Points: 5.0
Baggage Tags Agency: BBDO Germany GmbH / Duesseldorf Client: Bayer Vital GmbH Category: Typography in Design / Campaign Points: 5.0
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Industrial Design/Product Design / Durable Goods Points: 5.0
Perspective Agency: Jung von Matt AG / Hamburg Client: Spiegel-Verlag GmbH & Co. KG Category: Newspaper / Full Page or Spread - Campaign Points: 5.0

Otto Bock HealthCare GmbH

Mobility – Reflective Kinematronic

Spatial Design / Indoor Spaces

2011 Design Gold Pencil

25.0

Chamber of Commerce Frankfurt, Germany

"Pulse of the City"

Spatial Design / Outdoor Spaces

2011 Design Gold Pencil

25.0

Braun GmbH

Hairmoticons

Broadcast Design / Single

2011 Design Gold Pencil

25.0

Braun GmbH

Hairmoticons

Typography in Design / Campaign

2011 Design Gold Pencil

25.0

WWF Deutschland

Save as WWF

Public Service / Collateral (Brochures and Direct Mail) - Single

2011 Advertising Gold Pencil

25.0

WWF Deutschland

Save as WWF

Innovation in Advertising / Single

2011 Advertising Gold Pencil

25.0

Philharmoniker Hamburg

Sounds of Hamburg

Websites & Microsites / Services

2011 Interactive Gold Pencil

25.0

IKEA Deutschland GmbH & Co. KG

IKEA. Unbox the banner: Back Panel

Interactive Advertising / Banners - Dynamic - Single

2011 Interactive Gold Pencil

25.0

WWF Deutschland

Save as WWF

Innovation in Advertising / Single

2011 Advertising Green

20.0

Goertz 17 GmbH

Goertz 17 Shoelace Box

Package Design / Single

2011 Design Silver Pencil

15.0

T.D.G. Vertriebs UG (haftungsbeschraenkt) & Co. KG

STOP THE WATER WHILE USING ME!

Package Design / Campaign

2011 Design Silver Pencil

15.0

RollingStone Magazine

Copy on Campaign - Motif: Baby

Collateral Design / Posters - Single

2011 Design Silver Pencil

15.0

SAP

bit.code by Julius Popp

Spatial Design / Indoor Spaces

2011 Design Silver Pencil

15.0

Braun GmbH

Hairmoticons

Outdoor Design / Campaign

2011 Design Silver Pencil

15.0

Borkebjs.com

Borkebjs.The Return of the Monsters.

Publication Design / Book Cover Design

2011 Design Silver Pencil

15.0

Panini Verlags

MAD light bulb

Out Of Home / Single

2011 Advertising Silver Pencil

15.0

LEGO GmbH

Builders of Tomorrow

Collateral / Posters - Campaign

2011 Advertising Silver Pencil

15.0

HI-CONE

HIDDEN HEROES

Craft / Interface Design

2011 Interactive Silver Pencil

15.0

Borkebjs.com

Borkebjs.The Return of the Monsters.

Publication Design / Book Layout Design

2011 Design Bronze Pencil

10.0

BMW AG Deutschland

The BMW Light Wall „Reflection“

Typography in Design / Single

2011 Design Bronze Pencil

10.0

RollingStone Magazine

Copy on Campaign - Motif: Baby

Magazine / Full Page or Spread - Single

2011 Advertising Bronze Pencil

10.0

LEGO

Builders of Tomorrow

Magazine / Full Page or Spread - Campaign

2011 Advertising Bronze Pencil

10.0

RollingStone Magazine

Copy on Campaign - Motif: Road Crossing

Collateral / Posters - Single

2011 Advertising Bronze Pencil

10.0

Goertz 17 GmbH

Goertz 17 Shoelace Box

Collateral / P.O.P and In-store - Single

2011 Advertising Bronze Pencil

10.0

Goertz 17 GmbH

Goertz 17 Shoelace Box

Collateral / Promotion (Agencies creating work for individuals)

2011 Advertising Bronze Pencil

10.0

HI-CONE

HIDDEN HEROES

Craft / Sound Design

2011 Interactive Bronze Pencil

10.0

LEGO GmbH

Lego Signs

Branding / Booklet/Brochure

2011 Design Merit Award

5.0

Goertz 17 GmbH

Goertz 17 Shoelace Box

Corporate Identity / Single

2011 Design Merit Award

5.0

RollingStone Magazine

Copy on Campaign - Motif: Road Crossing

Collateral Design / Posters - Single

2011 Design Merit Award

5.0

RollingStone Magazine

Copy on Campaign - Motif: Aircraft

Collateral Design / Posters - Single

2011 Design Merit Award

5.0

RollingStone Magazine

Copy on Campaign - Motif: Prism

Collateral Design / Posters - Single

2011 Design Merit Award

5.0

RollingStone Magazine

Copy on Campaign

Collateral Design / Posters - Campaign

2011 Design Merit Award

5.0

DKV (German Health Insurance)

Infectious Passports

Collateral Design / Posters - Campaign

2011 Design Merit Award

5.0

ANDREAS STIHL AG & Co. KG

Warriors

Collateral Design / P.O.P. and In-Store - Campaign

2011 Design Merit Award

5.0

Reporters Without Borders Austria

Special postmark „human rights“

Collateral Design / Promotion

2011 Design Merit Award

5.0

Goertz 17 GmbH

Goertz 17 Shoelace Box

Collateral Design / Promotion

2011 Design Merit Award

5.0

Daimler AG

Interactive Presentation Tool – CLS Show Paris 2010

Spatial Design / Indoor Spaces

2011 Design Merit Award

5.0

BMW AG Deutschland

The BMW Light Wall „Reflection“

Outdoor Design / Single

2011 Design Merit Award

5.0

LC Lüscher Cake

Jelly Belly

Outdoor Design / Campaign

2011 Design Merit Award

5.0

Bayer Vital GmbH

Baggage Tags

Outdoor Design / Campaign

2011 Design Merit Award

5.0

Daimler AG, Mercedes-Benz Vertrieb Deutschland

Evil Costs

Outdoor Design / Campaign

2011 Design Merit Award

5.0

ANDREAS STIHL AG & Co. KG

Warriors

Outdoor Design / Campaign

2011 Design Merit Award

5.0

BFF

Stairs

Broadcast Design / Single

2011 Design Merit Award

5.0

DB (German Rail)

Travel Symphony

Broadcast Design / Single

2011 Design Merit Award

5.0

ISHR (International Society for Human Rights)

Scared Leaders

Public Service / Outdoor and Posters - Campaign

2011 Design Merit Award

5.0

GlaxoSmithKline Consumer Healthcare GmbH & Co. KG

The Red-Thread-Book

Typography in Design / Single

2011 Design Merit Award

5.0

Loewe Opta GmbH

Loewe Individual 3D

Typography in Design / Single

2011 Design Merit Award

5.0

Bayer Vital GmbH

Baggage Tags

Typography in Design / Campaign

2011 Design Merit Award

5.0

Goertz 17 GmbH

Goertz 17 Shoelace Box

Industrial Design/Product Design / Durable Goods

2011 Design Merit Award

5.0

Spiegel-Verlag GmbH & Co. KG

Perspective

Newspaper / Full Page or Spread - Campaign

2011 Advertising Merit Award

5.0

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