The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Australia

Client

Title

Category

Award

Points

Dumb Ways To Die Agency: McCann / Melbourne Client: Metro Trains Category: Integrated Branding / Public Service Campaign Points: 100.0
Park Assist Technology Agency: DDB / Sydney Client: Volkswagen Australia Category: Out Of Home / Billboards - Campaign Points: 25.0
Dumb Ways To Die Agency: McCann / Melbourne Client: Metro Trains Category: Cinema Advertising / Long Form - :90 and Over - Single Points: 25.0
Smile Makers Vibrators Agency: Bear Meets Eagle on Fire / Sydney Client: Ramblin' Brands Category: Package Design / Product Line Points: 25.0
Smile Makers Vibrators Agency: Bear Meets Eagle on Fire / Sydney Client: Ramblin' Brands Category: Product Design / Single or Series Points: 25.0
Build With Chrome Agency: M&C Saatchi/Mark / Sydney Client: Google Australia & Lego Category: Websites / Services Points: 25.0
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Mobile Applications/Sites / Augmented Reality Points: 25.0
Dumb Ways To Die Agency: McCann / Melbourne Client: Metro Trains Category: Online Films & Video / Music Videos Points: 25.0
Dumb Ways To Die Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Radio - Single Points: 25.0
Dumb Ways To Die Agency: McCann Melbourne / Melbourne Client: Metro Trains Category: Non-Broadcast / Short-form Points: 25.0
Dumb Ways To Die Agency: McCann Melbourne / Melbourne Client: Metro Trains Category: Creative Use of Music Supporting A Brand Points: 25.0
Nissan LEAF: A World Without Petrol Agency: WhybinTBWA Group / Melbourne Client: Nissan Category: Interactive Advertising / Environmental/Experiential - Campaign Points: 20.0
Park Assist Technology Agency: DDB / Sydney Client: Volkswagen Australia Category: Newspaper / Full Page or Spread - Campaign Points: 15.0
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Collateral / Posters - Campaign Points: 15.0
Beer Chase Agency: Clemenger BBDO / Melbourne Client: Carlton & United Breweries - Fosters Category: Consumer Television / Over 60 second - Single Points: 15.0
Sydney Pavilion / Shanghai Biennale Agency: Re / Sydney Client: 4A Centre for Contemporary Asian Art Category: Collateral Design / Booklets and Brochures Points: 15.0
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Interactive Advertising / Augmented Reality Points: 15.0
Nissan LEAF: A World Without Petrol Agency: WhybinTBWA Group / Melbourne Client: Nissan Category: Interactive Advertising / Environmental/Experiential - Campaign Points: 15.0
Build With Chrome Agency: M&C Saatchi/Mark / Sydney Client: Google Australia & Lego Category: Integrated Branding / Integrated Branding Campaign - Online Points: 15.0
Telekinize The Rainbow Agency: Clemenger BBDO Sydney / Sydney Client: Skittles Category: Branded Apps / Single Points: 15.0
Mixionary Agency: The Monkeys/MAUD / Sydney Client: Diageo Category: Collateral / Posters - Campaign Points: 10.0
Dumb Ways To Die Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Newspaper or Magazine - Campaign Points: 10.0
Mamia 'Baby faces' Agency: BMF / Pyrmont Client: ALDI Category: Consumer Television / :30/:25 - Single Points: 10.0
Mimeisthai Agency: Clemenger BBDO / Sydney Client: TEDx Category: Data Visualization / Online - Interactive and Real-time Points: 10.0
Roof Space Agency: SHEDcsc / Perth Client: ATTIX Category: Newspaper / Full Page or Spread - Single Points: 5.0
GE Works Agency: Clemenger BBDO / Sydney Client: GE Category: Magazine / Full Page or Spread - Single Points: 5.0
GE Works Agency: Clemenger BBDO / Sydney Client: GE Category: Trade / Full Page or Spread - Single Points: 5.0
AUS to USA Agency: Clemenger BBDO / Sydney Client: Virgin Australia Category: Out Of Home / Billboards - Single Points: 5.0
The Surf Club Project Agency: Clemenger BBDO / Melbourne Client: DULUX AUSTRALIA Category: Out Of Home / Transit & Outdoor Installations - Campaign Points: 5.0
Brilliant in any Language Agency: JOY. / Redfern Client: SBS Category: Collateral / Promotional Items - Single or Campaign Points: 5.0
Healthy Business Cards Agency: McCann Health / Sydney Client: McCann Health Category: Self-Promotion / Single or Campaign Points: 5.0
Tap Agency: M&C Saatchi / Sydney Client: Medecins Sans Frontieres Category: Public Service / Newspaper or Magazine - Single Points: 5.0
Dumb Ways To Die - Moose Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Newspaper or Magazine - Single Points: 5.0
Dumb Ways To Die - Toast Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Newspaper or Magazine - Single Points: 5.0
Thursday Arvo Agency: Grey / Melbourne Client: Transport Accident Commission Category: Public Service / Television - Single Points: 5.0
Planning to Make a Plan Agency: George Patterson Y&R / Melbourne Client: New South Wales Government Category: Public Service / Television - Campaign Points: 5.0
Life Cycle Agency: George Patterson Y&R / Melbourne Client: Medibank Category: Consumer Television / Over 60 second - Single Points: 5.0
Moreing Agency: Droga5 / Sydney Client: Kraft Category: Consumer Television / Over 60 second - Single Points: 5.0
Mobile Medic Agency: George Patterson Y&R / Melbourne Client: Defence Force Recruiting Category: Innovation in Advertising / Single or Campaign Points: 5.0
She Runs Agency: JOY. / Redfern Client: Nike Category: Experiential Advertising / Events and Competitions Points: 5.0
Stand Ins Agency: Clemenger BBDO / Melbourne Client: National Australia Bank Category: Experiential Advertising / Events and Competitions Points: 5.0
Stand Ins Agency: Clemenger BBDO / Melbourne Client: National Australia Bank Category: Integrated Branding / Consumer Campaign Points: 5.0
Mobile Medic Agency: George Patterson Y&R / Melbourne Client: Defence Force Recruiting Category: Brand Transformation / Single Points: 5.0
M.J BALE-GRAZED ON GREATNESS Agency: Whybin\TBWA / Pyrmont Client: M.J Bale Category: Brand Transformation / Single Points: 5.0
Mixionary Agency: The Monkeys/MAUD / Sydney Client: Diageo Category: Collateral Design / Posters - Series Points: 5.0
Steve Li Acupuncturist Agency: Re / Sydney Client: Steve Li Category: Brand Identity / Brand Identity - Single Points: 5.0
Wrigley Business Cards Agency: DDB / Sydney Client: Wrigley Category: Brand Identity / Brand Identity - Single Points: 5.0
Flux Identity Agency: Re / Sydney Client: Flux Category: Brand Identity / Brand Identity - Campaign Points: 5.0
Flux Identity Agency: Re / Sydney Client: Flux Category: Brand Identity / Logo Design Points: 5.0
y/our yalumba Agency: Harcus Design / Sydney Client: Yalumba Category: Package Design / Single or Series Points: 5.0

Metro Trains

Dumb Ways To Die

Integrated Branding / Public Service Campaign

2013 Advertising Gold Pencil

100.0

Volkswagen Australia

Park Assist Technology

Out Of Home / Billboards - Campaign

2013 Advertising Gold Pencil

25.0

Metro Trains

Dumb Ways To Die

Cinema Advertising / Long Form - :90 and Over - Single

2013 Advertising Gold Pencil

25.0

Ramblin' Brands

Smile Makers Vibrators

Package Design / Product Line

2013 Design Gold Pencil

25.0

Ramblin' Brands

Smile Makers Vibrators

Product Design / Single or Series

2013 Design Gold Pencil

25.0

Google Australia & Lego

Build With Chrome

Websites / Services

2013 Interactive Gold Pencil

25.0

Defence Force Recruiting

Mobile Medic

Mobile Applications/Sites / Augmented Reality

2013 Interactive Gold Pencil

25.0

Metro Trains

Dumb Ways To Die

Online Films & Video / Music Videos

2013 Interactive Gold Pencil

25.0

Metro Trains

Dumb Ways To Die

Public Service / Radio - Single

2013 Advertising Gold Pencil

25.0

Metro Trains

Dumb Ways To Die

Non-Broadcast / Short-form

2013 Branded Entertainment Gold Pencil

25.0

Metro Trains

Dumb Ways To Die

Creative Use of Music Supporting A Brand

2013 Branded Entertainment Gold Pencil

25.0

Nissan

Nissan LEAF: A World Without Petrol

Interactive Advertising / Environmental/Experiential - Campaign

2013 Interactive Green

20.0

Volkswagen Australia

Park Assist Technology

Newspaper / Full Page or Spread - Campaign

2013 Advertising Silver Pencil

15.0

Defence Force Recruiting

Mobile Medic

Collateral / Posters - Campaign

2013 Advertising Silver Pencil

15.0

Carlton & United Breweries - Fosters

Beer Chase

Consumer Television / Over 60 second - Single

2013 Advertising Silver Pencil

15.0

4A Centre for Contemporary Asian Art

Sydney Pavilion / Shanghai Biennale

Collateral Design / Booklets and Brochures

2013 Design Silver Pencil

15.0

Defence Force Recruiting

Mobile Medic

Interactive Advertising / Augmented Reality

2013 Interactive Silver Pencil

15.0

Nissan

Nissan LEAF: A World Without Petrol

Interactive Advertising / Environmental/Experiential - Campaign

2013 Interactive Silver Pencil

15.0

Google Australia & Lego

Build With Chrome

Integrated Branding / Integrated Branding Campaign - Online

2013 Interactive Silver Pencil

15.0

Skittles

Telekinize The Rainbow

Branded Apps / Single

2013 Branded Entertainment Silver Pencil

15.0

Diageo

Mixionary

Collateral / Posters - Campaign

2013 Advertising Bronze Pencil

10.0

Metro Trains

Dumb Ways To Die

Public Service / Newspaper or Magazine - Campaign

2013 Advertising Bronze Pencil

10.0

ALDI

Mamia 'Baby faces'

Consumer Television / :30/:25 - Single

2013 Advertising Bronze Pencil

10.0

TEDx

Mimeisthai

Data Visualization / Online - Interactive and Real-time

2013 Design Bronze Pencil

10.0

ATTIX

Roof Space

Newspaper / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

GE

GE Works

Magazine / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

GE

GE Works

Trade / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

Virgin Australia

AUS to USA

Out Of Home / Billboards - Single

2013 Advertising Merit Award

5.0

DULUX AUSTRALIA

The Surf Club Project

Out Of Home / Transit & Outdoor Installations - Campaign

2013 Advertising Merit Award

5.0

SBS

Brilliant in any Language

Collateral / Promotional Items - Single or Campaign

2013 Advertising Merit Award

5.0

McCann Health

Healthy Business Cards

Self-Promotion / Single or Campaign

2013 Advertising Merit Award

5.0

Medecins Sans Frontieres

Tap

Public Service / Newspaper or Magazine - Single

2013 Advertising Merit Award

5.0

Metro Trains

Dumb Ways To Die - Moose

Public Service / Newspaper or Magazine - Single

2013 Advertising Merit Award

5.0

Metro Trains

Dumb Ways To Die - Toast

Public Service / Newspaper or Magazine - Single

2013 Advertising Merit Award

5.0

Transport Accident Commission

Thursday Arvo

Public Service / Television - Single

2013 Advertising Merit Award

5.0

New South Wales Government

Planning to Make a Plan

Public Service / Television - Campaign

2013 Advertising Merit Award

5.0

Medibank

Life Cycle

Consumer Television / Over 60 second - Single

2013 Advertising Merit Award

5.0

Kraft

Moreing

Consumer Television / Over 60 second - Single

2013 Advertising Merit Award

5.0

Defence Force Recruiting

Mobile Medic

Innovation in Advertising / Single or Campaign

2013 Advertising Merit Award

5.0

Nike

She Runs

Experiential Advertising / Events and Competitions

2013 Advertising Merit Award

5.0

National Australia Bank

Stand Ins

Experiential Advertising / Events and Competitions

2013 Advertising Merit Award

5.0

National Australia Bank

Stand Ins

Integrated Branding / Consumer Campaign

2013 Advertising Merit Award

5.0

Defence Force Recruiting

Mobile Medic

Brand Transformation / Single

2013 Advertising Merit Award

5.0

M.J Bale

M.J BALE-GRAZED ON GREATNESS

Brand Transformation / Single

2013 Advertising Merit Award

5.0

Diageo

Mixionary

Collateral Design / Posters - Series

2013 Design Merit Award

5.0

Steve Li

Steve Li Acupuncturist

Brand Identity / Brand Identity - Single

2013 Design Merit Award

5.0

Wrigley

Wrigley Business Cards

Brand Identity / Brand Identity - Single

2013 Design Merit Award

5.0

Flux

Flux Identity

Brand Identity / Brand Identity - Campaign

2013 Design Merit Award

5.0

Flux

Flux Identity

Brand Identity / Logo Design

2013 Design Merit Award

5.0

Yalumba

y/our yalumba

Package Design / Single or Series

2013 Design Merit Award

5.0

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