The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
New Zealand
Client
Title
Category
Award
Points
Good Energy Taxi
Agency: TBWA\Digital Arts Network / Auckland Client: Mercury Energy Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
See More of New Zealand by Train
Agency: Clemenger BBDO / Wellington Client: KiwiRail Category: Out Of Home / Transit & Outdoor Installations - Campaign
Points: 5.0
Be good with money
Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: BNZ Category: Consumer Television / Commercials of Var. Length - Campaign
Points: 5.0
The V Motion Project
Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: Frucor Beverages Category: Out Of Home / Digital / Electronic
Points: 5.0
Morning
Agency: Republik Advertising / Auckland Client: Microsoft NZ - Xbox 360 Category: Consumer Radio / Single
Points: 5.0
OOB Ice Cream Packaging
Agency: Special / Auckland Client: OOB Organic Category: Package Design / Single or Series
Points: 5.0
Donation Glasses
Agency: Colenso BBDO/Proximity New Zealand and FINCH / Auckland Client: Mars NZ Category: Cinema Advertising / Long Form - :90 and Over - Single
Points: 5.0
Gravity Coffee Run
Agency: Special / Auckland Client: Gravity Coffee Category: Consumer Radio / Campaign
Points: 5.0
Radio Legends
Agency: Clemenger BBDO / Wellington Client: New Zealand Transport Agency Category: Public Service / Radio - Campaign
Points: 5.0
The Wine List
Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: DB Breweries Category: Collateral / P.O.P. and In-store - Single
Points: 5.0
Flash
Agency: Clemenger BBDO / Wellington Client: New Zealand Transport Agency Category: Branded Content / Games
Points: 5.0
The Wine That Sold Beer
Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: DB Breweries Category: Collateral / Promotional Items - Single or Campaign
Points: 5.0
Weed Weapon
Agency: Contagion / Auckland Client: Kiwicare Category: Collateral / Promotional Items - Single or Campaign
Points: 5.0
Donation Glasses
Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: Mars NZ Category: Experiential Advertising / Events and Competitions
Points: 5.0
Call Girl
Agency: DraftFCB New Zealand / Auckland Client: Prime Television Category: Experiential Advertising / Events and Competitions
Points: 5.0
Trevor's Tips
Agency: Publicis Mojo / Auckland Client: Goodman Fielder Category: Online Films & Video / Short Form - Series/Episodes
Points: 5.0
Free car with every dog.
Agency: DraftFCB New Zealand / Auckland Client: MINI New Zealand Category: Collateral / Promotional Items - Single or Campaign
Points: 5.0
Sorry about the twigs, folks
Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: DB - Monteith's Category: Integrated Branding / Consumer Campaign
Points: 5.0
Donate Your Words
Agency: Saatchi & Saatchi New Zealand / Auckland Client: Women's Refuge Category: Craft / Typography - Series
Points: 5.0
Driving Dogs
Agency: DraftFCB New Zealand / Auckland Client: MINI New Zealand Category: Brand Transformation / Single
Points: 5.0
Client:
Mercury Energy
Title:
Good Energy Taxi
Category:
Social Media / Best Use of Social Media/Facebook
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
KiwiRail
Title:
See More of New Zealand by Train
Category:
Out Of Home / Transit & Outdoor Installations - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
BNZ
Title:
Be good with money
Category:
Consumer Television / Commercials of Var. Length - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Frucor Beverages
Title:
The V Motion Project
Category:
Out Of Home / Digital / Electronic
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Microsoft NZ - Xbox 360
Title:
Morning
Category:
Consumer Radio / Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
OOB Organic
Title:
OOB Ice Cream Packaging
Category:
Package Design / Single or Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
Mars NZ
Title:
Donation Glasses
Category:
Cinema Advertising / Long Form - :90 and Over - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Gravity Coffee
Title:
Gravity Coffee Run
Category:
Consumer Radio / Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
New Zealand Transport Agency
Title:
Radio Legends
Category:
Public Service / Radio - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
DB Breweries
Title:
The Wine List
Category:
Collateral / P.O.P. and In-store - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
New Zealand Transport Agency
Title:
Flash
Category:
Branded Content / Games
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
DB Breweries
Title:
The Wine That Sold Beer
Category:
Collateral / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Kiwicare
Title:
Weed Weapon
Category:
Collateral / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mars NZ
Title:
Donation Glasses
Category:
Experiential Advertising / Events and Competitions
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Prime Television
Title:
Call Girl
Category:
Experiential Advertising / Events and Competitions
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Goodman Fielder
Title:
Trevor's Tips
Category:
Online Films & Video / Short Form - Series/Episodes
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
MINI New Zealand
Title:
Free car with every dog.
Category:
Collateral / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
DB - Monteith's
Title:
Sorry about the twigs, folks
Category:
Integrated Branding / Consumer Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Women's Refuge
Title:
Donate Your Words
Category:
Craft / Typography - Series
Award:
2013 Design Merit Award
Points:
5.0