The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
South Africa
Client
Title
Category
Award
Points
Brains
Agency: Net#work BBDO / Johannesburg Client: Mercedes-Benz Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Puzzles
Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Just because it works, doesn't mean it's fixed
Agency: Ogilvy & Mather Cape Town / Cape Town Client: Volkswagen Genuine Parts Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Buffalo
Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Newspaper / Small Space Print - Single
Points: 5.0
Lion
Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Newspaper / Small Space Print - Single
Points: 5.0
The BlueMotion Label
Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Newspaper / Small Space Print - Single
Points: 5.0
Lion
Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Magazine / Full Page or Spread - Single
Points: 5.0
BMW Rear View Camera Cover
Agency: Ireland/Davenport / Johannesburg Client: BMW Category: Magazine / Full Page or Spread - Single
Points: 5.0
Back at Ya
Agency: King James / Cape Town Client: Santam Category: Consumer Television / 60 Second - Single
Points: 5.0
Why We Insure Women
Agency: Black River FC / Johannesburg Client: 1st for Women Insurance Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Hinges
Agency: Bester Burke / Cape Town Client: Triton Leo Group(Q20) Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Wall of Shoes
Agency: TBWA\Hunt\Lascaris / Johannesburg Client: Tiger Brands Category: Out Of Home / Billboards - Single
Points: 5.0
Roachville
Agency: TBWA\Hunt\Lascaris / Johannesburg Client: Tiger Brands Category: Out Of Home / Transit & Outdoor Installations - Campaign
Points: 5.0
Choir
Agency: Ogilvy & Mather Cape Town / Cape Town Client: Kraft Foods Category: Consumer Radio / Single
Points: 5.0
Things Change
Agency: TBWAHuntLascaris - Johannesburg / Johannesburg Client: Tiger Brands Category: Consumer Radio / Campaign
Points: 5.0
Drills
Agency: Ireland/Davenport / Johannesburg Client: Bosch Drills Category: Consumer Radio / Campaign
Points: 5.0
Diaries
Agency: FoxP2 / Cape Town Client: Masterlock Category: Consumer Radio / Campaign
Points: 5.0
Can Opener
Agency: Ogilvy & Mather / Cape Town Client: Heinz Category: Collateral / Posters - Single
Points: 5.0
Brains
Agency: Net#work BBDO / Johannesburg Client: Mercedes-Benz Category: Collateral / Posters - Campaign
Points: 5.0
Puzzles
Agency: Ogilvy & Mather Cape Town / Cape Town Client: Volkswagen South Africa Category: Collateral / Posters - Campaign
Points: 5.0
XBox Kinect Starwars
Agency: The Jupiter Drawing Room / Cape Town Client: Musica Category: Collateral / P.O.P. and In-store - Campaign
Points: 5.0
Beggar Broadcast
Agency: Joe Public / Fourways Client: One School at a Time Category: Innovation in Advertising / Single or Campaign
Points: 5.0
The BlueMotion Label
Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Innovation in Advertising / Single or Campaign
Points: 5.0
Don't text and drive
Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Public Service / Collateral - Campaign
Points: 5.0
15 Watts
Agency: Saatchi & Saatchi / Rivonia Client: Eskom Category: Public Service / Television - Single
Points: 5.0
Night Eyes
Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Selfies
Agency: Lowe and Partners / Cape Town Client: Independent Newspapers Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Client:
Mercedes-Benz
Title:
Brains
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
Puzzles
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen Genuine Parts
Title:
Just because it works, doesn't mean it's fixed
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Land Rover
Title:
Buffalo
Category:
Newspaper / Small Space Print - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Land Rover
Title:
Lion
Category:
Newspaper / Small Space Print - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
The BlueMotion Label
Category:
Newspaper / Small Space Print - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Land Rover
Title:
Lion
Category:
Magazine / Full Page or Spread - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
BMW
Title:
BMW Rear View Camera Cover
Category:
Magazine / Full Page or Spread - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Santam
Title:
Back at Ya
Category:
Consumer Television / 60 Second - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
1st for Women Insurance
Title:
Why We Insure Women
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Triton Leo Group(Q20)
Title:
Hinges
Category:
Magazine / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Tiger Brands
Title:
Wall of Shoes
Category:
Out Of Home / Billboards - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Tiger Brands
Title:
Roachville
Category:
Out Of Home / Transit & Outdoor Installations - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Kraft Foods
Title:
Choir
Category:
Consumer Radio / Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Tiger Brands
Title:
Things Change
Category:
Consumer Radio / Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Bosch Drills
Title:
Drills
Category:
Consumer Radio / Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Masterlock
Title:
Diaries
Category:
Consumer Radio / Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Heinz
Title:
Can Opener
Category:
Collateral / Posters - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Mercedes-Benz
Title:
Brains
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
Puzzles
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Musica
Title:
XBox Kinect Starwars
Category:
Collateral / P.O.P. and In-store - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
One School at a Time
Title:
Beggar Broadcast
Category:
Innovation in Advertising / Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
The BlueMotion Label
Category:
Innovation in Advertising / Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Volkswagen South Africa
Title:
Don't text and drive
Category:
Public Service / Collateral - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Eskom
Title:
15 Watts
Category:
Public Service / Television - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Land Rover
Title:
Night Eyes
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0