The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United Kingdom
Client
Title
Category
Award
Points
Noitulove
Agency: AMV BBDO / London Client: Guinness Category: Consumer Television / Over :30 - Single - max. :90
Points: 50.0
Stop the Clock
Agency: JWT / london Client: Vodafone Category: Consumer Television / :20 and Under - Campaign
Points: 25.0
Beans
Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Points: 25.0
Power of Dreams
Agency: Wieden+Kennedy / London Client: Honda Category: Consumer Television / Commercials of var. length - Campaign
Points: 25.0
Calendar
Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Points: 25.0
Uncarriable Carrier Bags
Agency: Mother / London Client: Mother Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Points: 25.0
Noitulove
Agency: AMV BBDO / London Client: Guinness Category: Consumer Television / Over :30 - Single - max. :90
Points: 25.0
SILENCE
Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: DEPT FOR TRANSPORT Category: Public Service/Political-Radio / Single
Points: 25.0
Gay
Agency: JWT / london Client: Vodafone Category: Consumer Television / :20 and Under - Single
Points: 15.0
Crosswords
Agency: DDB London / London Client: Volkswagen Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 15.0
Toilet Paper
Agency: DDB London / London Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 15.0
Succeed
Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: The Economist Category: Outdoor / Outdoor: Single
Points: 15.0
Wedding
Agency: JWT / london Client: Vodafone Category: Consumer Television / :20 and Under - Single
Points: 10.0
Cat
Agency: DDB London / London Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 10.0
Jordan
Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: The Economist Category: Outdoor / Outdoor: Single
Points: 10.0
MERRYDOWN
Agency: Campbell Doyle Dye / London Client: MERRYDOWN Category: Trade / Color: Full Page or Spread - Campaign
Points: 5.0
Cat
Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Points: 5.0
Toliet Paper
Agency: DDB London / London Client: Harvey Nichols Category: Collateral Advertising / Point-of-Purchase and In-Store: Single
Points: 5.0
LOVE Interactive
Agency: JWT / london Client: Diageo - Smirnoff Category: Exceptional Innovation in Media / Innovative Use of Media - Television: Single
Points: 5.0
The Worst F*cking Idea I've Ever Heard
Agency: Leo Burnett Limited / London Client: Leo Burnett / Comic Relief Category: Exceptional Innovation in Media / Innovative Use of Media - Interactive/New Media: Single
Points: 5.0
Tourist Campaign
Agency: Fallon London / London Client: Tate Category: Exceptional Innovation in Marketing / Innovative Marketing - Campaign
Points: 5.0
Still Here Bench
Agency: OgilvyOne worldwide / London Client: Cancer Research UK Category: Public Service/Political-Print / Outdoor and Posters - Single
Points: 5.0
Whisper
Agency: saatchi & Saatchi / london Client: National Aids Trust Category: Public Service/Political-Radio / Single
Points: 5.0
Teleshop
Agency: Mother / London Client: Amnesty International Category: Public Service/Political-Television / Single
Points: 5.0
Jigsaw
Agency: DDB London / London Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Puppet
Agency: saatchi & Saatchi / london Client: Monster Category: Consumer Radio / Single
Points: 5.0
Stitch That
Agency: Ogilvy / London Client: Harrods Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
ManU Radio Campaign
Agency: JWT / london Client: Vodafone Category: Consumer Radio / Campaign
Points: 5.0
Balls (60")
Agency: Fallon London / London Client: Sony Category: Consumer Television / Over :30 - Single - max. :90
Points: 5.0
BBC WORLD
Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: BBC TELEVISION Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Don't Drink & Drive - Black Seat Leon
Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Single
Points: 5.0
Don't Drink & Drive - Vauxhall Astra
Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Single
Points: 5.0
Don't Drink & Drive
Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Campaign
Points: 5.0
Bottom
Agency: Leo Burnett Limited / London Client: Kellogg's - All Bran Category: Outdoor / Outdoor: Single
Points: 5.0
Runners
Agency: Fallon London / London Client: Sony Category: Outdoor / Outdoor: Campaign
Points: 5.0
Client:
Guinness
Title:
Noitulove
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Best of Show Pencil
Points:
50.0
Client:
Vodafone
Title:
Stop the Clock
Category:
Consumer Television / :20 and Under - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Harvey Nichols
Title:
Beans
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Honda
Title:
Power of Dreams
Category:
Consumer Television / Commercials of var. length - Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Harvey Nichols
Title:
Calendar
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Campaign
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Mother
Title:
Uncarriable Carrier Bags
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Guinness
Title:
Noitulove
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
DEPT FOR TRANSPORT
Title:
SILENCE
Category:
Public Service/Political-Radio / Single
Award:
2006 Advertising Gold Pencil
Points:
25.0
Client:
Vodafone
Title:
Gay
Category:
Consumer Television / :20 and Under - Single
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
Volkswagen
Title:
Crosswords
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
Harvey Nichols
Title:
Toilet Paper
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
The Economist
Title:
Succeed
Category:
Outdoor / Outdoor: Single
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
Vodafone
Title:
Wedding
Category:
Consumer Television / :20 and Under - Single
Award:
2006 Advertising Bronze Pencil
Points:
10.0
Client:
Harvey Nichols
Title:
Cat
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Bronze Pencil
Points:
10.0
Client:
The Economist
Title:
Jordan
Category:
Outdoor / Outdoor: Single
Award:
2006 Advertising Bronze Pencil
Points:
10.0
Client:
MERRYDOWN
Title:
MERRYDOWN
Category:
Trade / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Cat
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Toliet Paper
Category:
Collateral Advertising / Point-of-Purchase and In-Store: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Diageo - Smirnoff
Title:
LOVE Interactive
Category:
Exceptional Innovation in Media / Innovative Use of Media - Television: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Leo Burnett / Comic Relief
Title:
The Worst F*cking Idea I've Ever Heard
Category:
Exceptional Innovation in Media / Innovative Use of Media - Interactive/New Media: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Tate
Title:
Tourist Campaign
Category:
Exceptional Innovation in Marketing / Innovative Marketing - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Cancer Research UK
Title:
Still Here Bench
Category:
Public Service/Political-Print / Outdoor and Posters - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
National Aids Trust
Title:
Whisper
Category:
Public Service/Political-Radio / Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Amnesty International
Title:
Teleshop
Category:
Public Service/Political-Television / Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Jigsaw
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Monster
Title:
Puppet
Category:
Consumer Radio / Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Harrods
Title:
Stitch That
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Vodafone
Title:
ManU Radio Campaign
Category:
Consumer Radio / Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Sony
Title:
Balls (60")
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
BBC TELEVISION
Title:
BBC WORLD
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Trader Media - Autotrader
Title:
Don't Drink & Drive - Black Seat Leon
Category:
Small Space - Print / Color: Less than a Page - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Trader Media - Autotrader
Title:
Don't Drink & Drive - Vauxhall Astra
Category:
Small Space - Print / Color: Less than a Page - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Trader Media - Autotrader
Title:
Don't Drink & Drive
Category:
Small Space - Print / Color: Less than a Page - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Kellogg's - All Bran
Title:
Bottom
Category:
Outdoor / Outdoor: Single
Award:
2006 Advertising Merit Award
Points:
5.0