The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United Kingdom
Client
Title
Category
Award
Points
Think Slow - The Tortoise & the Hare
Agency: M&C Saatchi / London + Rattling Stick / London Client: Transport for London Category: Non-Profit - Cinema Advertising / Cinema Advertising
Points: 5.0
Breathless Choir
Agency: Ogilvy & Mather / London Client: Philips Category: Craft - Direction / Direction
Points: 5.0
Mog's Christmas Calamity
Agency: AMV BBDO / London Client: Sainsbury's Category: Craft - Writing / Writing
Points: 5.0
Think Slow - The Tortoise & the Hare
Agency: M&C Saatchi / London + Rattling Stick / London Client: Transport for London Category: Craft - Cinematography / Cinematography
Points: 5.0
T.O by Lipton - A Revolution in Flavour
Agency: Tribal Worldwide / London + adam&eveDDB / London + Rogue Films / London + The Mill / London Client: Unilever Category: Craft - Cinematography / Cinematography
Points: 5.0
Only Ordinary by Name
Agency: adam&eveDDB / London + Starcom Mediavest / London + Somesuch / London + Trim / London Client: Heineken - John Smith's Category: Consumer - Television / 60 Second - Single
Points: 5.0
Dishes
Agency: Wieden+Kennedy / London + Riff Raff Films / London + Final Cut / London + The Mill / London Client: RB / Finish Category: Consumer - Television / 60 Second - Single
Points: 5.0
Paper
Agency: Factory / London + RPA / LA + Reset Content / LA Client: Honda Category: Craft - Music / Sound / Music / Sound
Points: 5.0
Think Slow - The Tortoise & the Hare
Agency: M&C Saatchi / London + Rattling Stick / London Client: Transport for London Category: Craft - Music / Sound / Music / Sound
Points: 5.0
Pier
Agency: adam&eveDDB / London + Academy Films / London + The Mill / London + OMD UK (Media Agency) / London Client: SSE Category: Craft - Animation / Animation
Points: 5.0
Find Your Flow
Agency: Grey / London Client: Lucozade Ribena Suntory Category: Consumer - Television / 60 Second - Single
Points: 5.0
Shoplifters
Agency: adam&eveDDB / London + Blink / London + Zenith Optimedia (media agency) / London + The Mill / London Client: Harvey Nichols Category: Craft - Animation / Animation
Points: 5.0
Silver Skaters
Agency: Saatchi & Saatchi / London + Biscuit Filmworks / London Client: Rekorderlig Category: Consumer - Television / 60 Second - Single
Points: 5.0
T-shirts
Agency: MPC / London + Mother / London + Blink / London Client: IKEA Category: Craft - Animation / Animation
Points: 5.0
Christmas Break
Agency: J. Walter Thompson / London Client: KitKat Category: Consumer - Television / 30 Second - Single
Points: 5.0
Flag hand
Agency: McCann Central / Birmingham + Plaza Films / Sydney Client: Hardys Wine Category: Consumer - Television / 20 Second & Under - Single
Points: 5.0
Bradley
Agency: McCann Central / Birmingham + Plaza Films / Sydney Client: Hardys Wine Category: Consumer - Television / 20 Second & Under - Single
Points: 5.0
Birth
Agency: BBH / London + Mill+ / London + The Mill / London + String & Tins / London Client: Audi Category: Consumer - Television / Over 60 Second - Single
Points: 5.0
Spare the Act - Lap Top
Agency: AMV BBDO / London Client: Curry's PC World Category: Consumer - Television / Over 60 Second - Single
Points: 5.0
Spare the Act - Nespresso
Agency: AMV BBDO / London Client: Curry's PC World Category: Consumer - Television / Over 60 Second - Single
Points: 5.0
Spare the Act - Nespresso
Agency: AMV BBDO / London Client: Curry's PC World Category: Consumer - Cinema Advertising / 90 Seconds & Under (Short Form) - Single
Points: 5.0
Birth
Agency: BBH / London + Mill+ / London + The Mill / London + String & Tins / London Client: Audi Category: Consumer - Cinema Advertising / Over 90 Seconds (Long Form) - Single
Points: 5.0
Mog's Christmas Calamity
Agency: AMV BBDO / London Client: Sainsbury's Category: Consumer - Cinema Advertising / Over 90 Seconds (Long Form) - Single
Points: 5.0
Spare The Act - Cooker
Agency: AMV BBDO / London Client: Curry's PC World Category: Consumer - Online Films & Video / Short Form - Single
Points: 5.0
Spare The Act - Laptop
Agency: AMV BBDO / London Client: Curry's PC World Category: Consumer - Online Films & Video / Short Form - Single
Points: 5.0
#therewillbehaters
Agency: iris / London + Frenzy / Paris + Carat / London Client: adidas Football Category: Consumer - Online Films & Video / Short Form - Single
Points: 5.0
Dove - A Mother's Body
Agency: Ogilvy & Mather / London + Tantrum Productions / London Client: Unilever Category: Consumer - Online Films & Video / Short Form - Single
Points: 5.0
Keep Control
Agency: AMV BBDO / London Client: Tena Men Category: Consumer - Online Films & Video / Short Form - Series / Episodes
Points: 5.0
Breathless Choir
Agency: Ogilvy & Mather / London Client: Philips Category: Consumer - Online Films & Video / Long Form - Single
Points: 5.0
Client:
Transport for London
Title:
Think Slow - The Tortoise & the Hare
Category:
Non-Profit - Cinema Advertising / Cinema Advertising
Award:
2016 Film Merit Award
Points:
5.0
Client:
Philips
Title:
Breathless Choir
Category:
Craft - Direction / Direction
Award:
2016 Film Merit Award
Points:
5.0
Client:
Sainsbury's
Title:
Mog's Christmas Calamity
Category:
Craft - Writing / Writing
Award:
2016 Film Merit Award
Points:
5.0
Client:
Transport for London
Title:
Think Slow - The Tortoise & the Hare
Category:
Craft - Cinematography / Cinematography
Award:
2016 Film Merit Award
Points:
5.0
Client:
Unilever
Title:
T.O by Lipton - A Revolution in Flavour
Category:
Craft - Cinematography / Cinematography
Award:
2016 Film Merit Award
Points:
5.0
Client:
Heineken - John Smith's
Title:
Only Ordinary by Name
Category:
Consumer - Television / 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
RB / Finish
Title:
Dishes
Category:
Consumer - Television / 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Honda
Title:
Paper
Category:
Craft - Music / Sound / Music / Sound
Award:
2016 Film Merit Award
Points:
5.0
Client:
Transport for London
Title:
Think Slow - The Tortoise & the Hare
Category:
Craft - Music / Sound / Music / Sound
Award:
2016 Film Merit Award
Points:
5.0
Client:
SSE
Title:
Pier
Category:
Craft - Animation / Animation
Award:
2016 Film Merit Award
Points:
5.0
Client:
Lucozade Ribena Suntory
Title:
Find Your Flow
Category:
Consumer - Television / 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Shoplifters
Category:
Craft - Animation / Animation
Award:
2016 Film Merit Award
Points:
5.0
Client:
Rekorderlig
Title:
Silver Skaters
Category:
Consumer - Television / 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
IKEA
Title:
T-shirts
Category:
Craft - Animation / Animation
Award:
2016 Film Merit Award
Points:
5.0
Client:
KitKat
Title:
Christmas Break
Category:
Consumer - Television / 30 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Hardys Wine
Title:
Flag hand
Category:
Consumer - Television / 20 Second & Under - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Hardys Wine
Title:
Bradley
Category:
Consumer - Television / 20 Second & Under - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Audi
Title:
Birth
Category:
Consumer - Television / Over 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Curry's PC World
Title:
Spare the Act - Lap Top
Category:
Consumer - Television / Over 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Curry's PC World
Title:
Spare the Act - Nespresso
Category:
Consumer - Television / Over 60 Second - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Curry's PC World
Title:
Spare the Act - Nespresso
Category:
Consumer - Cinema Advertising / 90 Seconds & Under (Short Form) - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Audi
Title:
Birth
Category:
Consumer - Cinema Advertising / Over 90 Seconds (Long Form) - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Sainsbury's
Title:
Mog's Christmas Calamity
Category:
Consumer - Cinema Advertising / Over 90 Seconds (Long Form) - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Curry's PC World
Title:
Spare The Act - Cooker
Category:
Consumer - Online Films & Video / Short Form - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Curry's PC World
Title:
Spare The Act - Laptop
Category:
Consumer - Online Films & Video / Short Form - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
adidas Football
Title:
#therewillbehaters
Category:
Consumer - Online Films & Video / Short Form - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Unilever
Title:
Dove - A Mother's Body
Category:
Consumer - Online Films & Video / Short Form - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Tena Men
Title:
Keep Control
Category:
Consumer - Online Films & Video / Short Form - Series / Episodes
Award:
2016 Film Merit Award
Points:
5.0