The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
Birthday
Agency: Goodby, Silverstein & Partners / San Francisco Client: California Milk Processor Board Category: Consumer Television / Consumer Television :30/:25 Single
Points: 10.0
How to Create a Newspaper Ad: Luke Sullivan, Mike Hughes, Lee Clow
Agency: The Martin Agency / Richmond Client: Newspaper Association of America Category: Newspaper / Newspaper Over 600 Lines: Campaign
Points: 10.0
Starving
Agency: GSD&M / Austin Client: Peace Council Category: Public Service/Political / Public Service/Political Outdoor and Posters: Single
Points: 10.0
Curiously Sour
Agency: Leo Burnett / Chicago Client: Kraft - Altoids Sours Category: Integrated Branding Campaign / Integrated Branding
Points: 10.0
Riverdance
Agency: Fallon / Minneapolis Client: Finnegans Category: Newspaper / Newspaper 600 Lines or Less: Single
Points: 10.0
Oversized Newspaper
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 10.0
Oversized Phone
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 10.0
Oversized Trashcan
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 10.0
Explore, Blossom, Normal, Okay with That
Agency: Leo Burnett / Chicago Client: Kraft - Altoids Sours Category: Outdoor / Outdoor: Campaign
Points: 10.0
Porno, Smells Like Britney, Baby
Agency: la comunidad / Miami Beach Client: MTV Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Points: 10.0
Mr. All You Can Eat Buffet Inventor
Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Points: 10.0
Autoshow Listening Booth
Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Points: 10.0
Travel Guide
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Points: 10.0
Drobnjak's Manjaks
Agency: WONGDOODY / Seattle Client: Seattle SuperSonics Category: Integrated Branding Campaign
Points: 10.0
Birthmark
Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 10.0
For Rent
Agency: Young & Rubicam / Chicago Client: The Apartment People Category: Collateral Advertising / Collateral Posters: Single
Points: 10.0
Mid Life Crisis, Tattoo, Wild
Agency: Mullen / Wenham Client: Vespa Naples Category: Newspaper / Newspaper 600 Lines or Less: Campaign
Points: 10.0
All of the Above
Agency: Borders Perrin Norrander / Portland Client: Columbia Sportswear Category: Outdoor / Outdoor: Single
Points: 10.0
HP Web Site
Agency: Goodby Silverstein & Partners / San Francisco Client: Hewlett-Packard Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 10.0
@radical.media Web Site
Agency: @radical.media / New York Client: @radical.media Category: Self-Promotion / Self-Promotion - Web Sites
Points: 10.0
Brotherhood Exhibit
Agency: Ogilvy & Mather / New York Client: FDNY Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Points: 10.0
Before
Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Points: 10.0
Client:
California Milk Processor Board
Title:
Birthday
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Newspaper Association of America
Title:
How to Create a Newspaper Ad: Luke Sullivan, Mike Hughes, Lee Clow
Category:
Newspaper / Newspaper Over 600 Lines: Campaign
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Peace Council
Title:
Starving
Category:
Public Service/Political / Public Service/Political Outdoor and Posters: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Kraft - Altoids Sours
Title:
Curiously Sour
Category:
Integrated Branding Campaign / Integrated Branding
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Finnegans
Title:
Riverdance
Category:
Newspaper / Newspaper 600 Lines or Less: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
MINI
Title:
Oversized Newspaper
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
MINI
Title:
Oversized Phone
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
MINI
Title:
Oversized Trashcan
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Kraft - Altoids Sours
Title:
Explore, Blossom, Normal, Okay with That
Category:
Outdoor / Outdoor: Campaign
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
MTV
Title:
Porno, Smells Like Britney, Baby
Category:
Consumer Television / Consumer Television Varying Lengths: Campaign
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Anheuser-Busch
Title:
Mr. All You Can Eat Buffet Inventor
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Volkswagen of America
Title:
Autoshow Listening Booth
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Award:
2003 Interactive Bronze Pencil
Points:
10.0
Client:
MINI
Title:
Travel Guide
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Seattle SuperSonics
Title:
Drobnjak's Manjaks
Category:
Integrated Branding Campaign
Award:
2003 Interactive Bronze Pencil
Points:
10.0
Client:
Anheuser-Busch
Title:
Birthmark
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
The Apartment People
Title:
For Rent
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Vespa Naples
Title:
Mid Life Crisis, Tattoo, Wild
Category:
Newspaper / Newspaper 600 Lines or Less: Campaign
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Columbia Sportswear
Title:
All of the Above
Category:
Outdoor / Outdoor: Single
Award:
2003 Advertising Bronze Pencil
Points:
10.0
Client:
Hewlett-Packard
Title:
HP Web Site
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2003 Interactive Bronze Pencil
Points:
10.0
Client:
@radical.media
Title:
@radical.media Web Site
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2003 Interactive Bronze Pencil
Points:
10.0
Client:
FDNY
Title:
Brotherhood Exhibit
Category:
Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Award:
2003 Design Bronze Pencil
Points:
10.0