The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
Beta - 7
Agency: Wieden+Kennedy / New York Client: ESPN Videogames / Sega Category: Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Points: 25.0
car, paddleball, snowman, train
Agency: Goodby, Silverstein & Partners / San Francisco Client: Discover Card Category: Banners / Banner - Campaign
Points: 25.0
Playground
Agency: WONGDOODY / Seattle Client: M.A.V.I.A. (Mothers Against Violence In America) Category: Public Service/Political / Public Service/Political Radio: Single
Points: 25.0
Openings, Countdowns, Countdowns
Agency: la comunidad / Miami Beach Client: MTV Category: Broadcast Design / Broadcast Design: Network Identity
Points: 25.0
Zine, Heart Brochure, Cling
Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 25.0
Multi Colored Sweater Wearer
Agency: DDB / Chicago Client: Anheuser-Busch Category: Consumer Radio / Consumer Radio: Single
Points: 25.0
Golf, Road Trip, Amusement Park
Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Consumer Radio: Campaign
Points: 25.0
Four Star Crash Test, Victory Lap, Parallel
Agency: Crispin Porter + Bogusky / Miami Client: MINI Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Points: 25.0
Career Maker
Agency: BBDO / New York Client: Fed Ex Category: Consumer Television / Consumer Television :30/:25 Single
Points: 25.0
Gravity Boots, Gravity Bomb, Tractor Beam
Agency: TBWA\Chiat\Day / Los Angeles Client: Sony PlayStation Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 25.0
Beta - 7
Agency: Wieden+Kennedy / New York Client: ESPN Videogames / Sega Category: Integrated Branding Campaign
Points: 25.0
Client:
ESPN Videogames / Sega
Title:
Beta - 7
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Campaign
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
Discover Card
Title:
car, paddleball, snowman, train
Category:
Banners / Banner - Campaign
Award:
2004 Interactive Gold Pencil
Points:
25.0
Client:
M.A.V.I.A. (Mothers Against Violence In America)
Title:
Playground
Category:
Public Service/Political / Public Service/Political Radio: Single
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
MTV
Title:
Openings, Countdowns, Countdowns
Category:
Broadcast Design / Broadcast Design: Network Identity
Award:
2004 Design Gold Pencil
Points:
25.0
Client:
Volkswagen
Title:
Zine, Heart Brochure, Cling
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2004 Design Gold Pencil
Points:
25.0
Client:
Anheuser-Busch
Title:
Multi Colored Sweater Wearer
Category:
Consumer Radio / Consumer Radio: Single
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
National Thoroughbred Racing Association
Title:
Golf, Road Trip, Amusement Park
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
MINI
Title:
Four Star Crash Test, Victory Lap, Parallel
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
Fed Ex
Title:
Career Maker
Category:
Consumer Television / Consumer Television :30/:25 Single
Award:
2004 Advertising Gold Pencil
Points:
25.0
Client:
Sony PlayStation
Title:
Gravity Boots, Gravity Bomb, Tractor Beam
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2004 Advertising Gold Pencil
Points:
25.0