The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
Modernista.com
Agency: Modernista! / Boston Client: Modernista! Category: Self-Promotion / Websites
Points: 25.0
Full Apologies
Agency: Neiman Group / Harrisburg Client: Commonwealth of Pennsylvania Category: Public Service/Cultural Institutions/Educational / Websites
Points: 25.0
Wario Land Shake It!
Agency: Goodby, Silverstein & Partners / San Francisco Client: Nintendo Category: Banners - Dynamic / Single
Points: 25.0
AXE 100 Girls
Agency: BBH / New York Client: Unilever Category: Microsites / Corporate Image
Points: 25.0
Hotel 626
Agency: Goodby, Silverstein & Partners / San Francisco Client: Doritos Category: Microsites / Product-Specific Subsites
Points: 25.0
Sprint NOW widget
Agency: Goodby, Silverstein & Partners / San Francisco Client: Sprint Category: Microsites / Product-Specific Subsites
Points: 25.0
GotMilk.com
Agency: Goodby, Silverstein & Partners / San Francisco Client: California Milk Processor Board Category: Web Sites / Corporate Image
Points: 25.0
Domino's TiVo
Agency: Crispin Porter + Bogusky / Boulder Client: Domino's Pizza Category: Web Sites / E-Commerce
Points: 25.0
Nike Basketball Ballers Network
Agency: R/GA / New York Client: Nike Category: Web Sites / Community-driven and social networking
Points: 25.0
Go Miniman Go!
Agency: Pereira & O'Dell / San Francisco Client: LEGO Category: Web Sites / Blogs
Points: 25.0
Hotel 626
Agency: Goodby, Silverstein & Partners / San Francisco Client: Doritos Category: Brand Gaming / Online
Points: 25.0
Nike Football Head2Head
Agency: R/GA / New York Client: Nike Category: Branded Applications / Web
Points: 25.0
Whopper Sacrifice
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Branded Applications / Web
Points: 25.0
The Great Schlep
Agency: Droga5 / New York Client: Jewish Council for Education & Research Category: Online Branded Content / Single
Points: 25.0
Go Miniman Go!
Agency: Pereira & O'Dell / San Francisco Client: LEGO Category: Online Branded Content / Campaign
Points: 25.0
Million
Agency: Droga5 / New York Client: New York City Department of Education Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Points: 25.0
The Great Schlep
Agency: Droga5 / New York Client: Jewish Council for Education & Research Category: Integrated Branding Campaign / Interactive Only
Points: 25.0
Unbreakable Kiss Campaign
Agency: JWT / New York Client: Debeers Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 25.0
The Girl Effect
Agency: Grow Interactive / Norfolk Client: Nike Foundation Category: Public Service/Cultural Institutions/Educational / Websites
Points: 15.0
Office for Mac Banners
Agency: Firstborn / NY Client: Microsoft Category: Banners - Fixed Space / Campaign
Points: 15.0
Collapse Banner
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Banners - Dynamic / Single
Points: 15.0
Funnest
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Banners - Dynamic / Single
Points: 15.0
Nvidia Website
Agency: Cutwater / San Francisco Client: NVIDIA Category: Microsites / Corporate Image
Points: 15.0
NOLAF
Agency: Mekanism / San Francisco Client: Tostitos Category: Microsites / Product-Specific Subsites
Points: 15.0
Nike Lab
Agency: AKQA / San Francisco Client: Nike Category: Web Sites / Corporate Image
Points: 15.0
Hope.Act.Change.
Agency: Syrup / New York Client: Form Category: Web Sites / Community-driven and social networking
Points: 15.0
James Bond: Quantum of Solace Multiplayer Game
Agency: Big Spaceship / Brooklyn Client: Sony Pictures Category: Brand Gaming / Online
Points: 15.0
Whopper Virgins
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Online Branded Content / Single
Points: 15.0
Wario Land Shake It!
Agency: Goodby, Silverstein & Partners / San Francisco Client: Nintendo Category: Online Branded Content / Single
Points: 15.0
Ten Thousand Cents
Agency: Kawashima and Koblin / San Francisco Client: Non-Client Work Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Points: 15.0
Milk White Gold Interactive Campaign
Agency: Goodby, Silverstein & Partners / San Francisco Client: California Milk Processor Board Category: Integrated Branding Campaign / Interactive Only
Points: 15.0
Flame
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 15.0
Thank You begins with a T.
Agency: Grow Interactive / Norfolk Client: Grow Interactive Category: Self-Promotion / Websites
Points: 10.0
IBM Lotus Networked Banner
Agency: Ogilvy New York / New York Client: IBM Category: Banners - Fixed Space / Single
Points: 10.0
Pepsi Dear Mr. President Text Banner
Agency: R/GA / New York Client: Pepsico Category: Banners - Dynamic / Single
Points: 10.0
Nike SPARQ
Agency: R/GA / New York Client: Nike Category: Microsites / Product-Specific Subsites
Points: 10.0
Bike Hero
Agency: Droga5 / New York Client: Activision Category: Online Branded Content / Single
Points: 10.0
Nike SPARQ
Agency: R/GA / New York Client: Nike Category: Online Branded Content / Campaign
Points: 10.0
Why So Serious? The Dark Knight Alternate Reality Game
Agency: 42 Entertainment / Pasadena Client: Warner Bros Worldwide Marketing Category: Integrated Branding Campaign / Interactive Only
Points: 10.0
Whopper Virgins
Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 10.0
Nike+ Human Race
Agency: R/GA / New York Client: Nike Category: Integrated Branding Campaign / Interactive and Non-Interactive
Points: 10.0
Cliff Freeman Website
Agency: Cliff Freeman & Partners / New York Client: Cliff Freeman & Partners Category: Self-Promotion / Websites
Points: 5.0
One Laptop per Child Equation Microsite
Agency: TAXI, Inc. (NYC) / New York Client: One Laptop per Child Category: Public Service/Cultural Institutions/Educational / Microsites
Points: 5.0
Reality 404
Agency: Crispin Porter + Bogusky / Boulder Client: The Alliance For Climate Protection Category: Banners - Fixed Space / Single
Points: 5.0
ownyourC 2.0
Agency: AgencyNet / Fort Lauderdale Client: Colorado State Tobacco Education & Prevention Partnership (STEPP) Category: Public Service/Cultural Institutions/Educational / Websites
Points: 5.0
Baby, It's Cold Outside
Agency: Agency.com / NY Client: Nike Category: Banners - Fixed Space / Single
Points: 5.0
Emergency Refresh
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Banners - Fixed Space / Single
Points: 5.0
Editorial
Agency: TBWAMedia Arts Lab / Los Angeles Client: Apple Category: Banners - Fixed Space / Single
Points: 5.0
Cheerleader Banners
Agency: Crispin Porter + Bogusky / Boulder Client: Domino's Pizza Category: Banners - Fixed Space / Campaign
Points: 5.0
Client:
Modernista!
Title:
Modernista.com
Category:
Self-Promotion / Websites
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Commonwealth of Pennsylvania
Title:
Full Apologies
Category:
Public Service/Cultural Institutions/Educational / Websites
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Nintendo
Title:
Wario Land Shake It!
Category:
Banners - Dynamic / Single
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Unilever
Title:
AXE 100 Girls
Category:
Microsites / Corporate Image
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Doritos
Title:
Hotel 626
Category:
Microsites / Product-Specific Subsites
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Sprint
Title:
Sprint NOW widget
Category:
Microsites / Product-Specific Subsites
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
California Milk Processor Board
Title:
GotMilk.com
Category:
Web Sites / Corporate Image
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Domino's Pizza
Title:
Domino's TiVo
Category:
Web Sites / E-Commerce
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Basketball Ballers Network
Category:
Web Sites / Community-driven and social networking
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
LEGO
Title:
Go Miniman Go!
Category:
Web Sites / Blogs
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Doritos
Title:
Hotel 626
Category:
Brand Gaming / Online
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Football Head2Head
Category:
Branded Applications / Web
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Whopper Sacrifice
Category:
Branded Applications / Web
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Jewish Council for Education & Research
Title:
The Great Schlep
Category:
Online Branded Content / Single
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
LEGO
Title:
Go Miniman Go!
Category:
Online Branded Content / Campaign
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
New York City Department of Education
Title:
Million
Category:
New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Jewish Council for Education & Research
Title:
The Great Schlep
Category:
Integrated Branding Campaign / Interactive Only
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Debeers
Title:
Unbreakable Kiss Campaign
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Gold Pencil
Points:
25.0
Client:
Nike Foundation
Title:
The Girl Effect
Category:
Public Service/Cultural Institutions/Educational / Websites
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Microsoft
Title:
Office for Mac Banners
Category:
Banners - Fixed Space / Campaign
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Collapse Banner
Category:
Banners - Dynamic / Single
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Apple
Title:
Funnest
Category:
Banners - Dynamic / Single
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
NVIDIA
Title:
Nvidia Website
Category:
Microsites / Corporate Image
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Tostitos
Title:
NOLAF
Category:
Microsites / Product-Specific Subsites
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Lab
Category:
Web Sites / Corporate Image
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Nike
Title:
NIKEiD
Category:
Web Sites / E-Commerce
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Form
Title:
Hope.Act.Change.
Category:
Web Sites / Community-driven and social networking
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Sony Pictures
Title:
James Bond: Quantum of Solace Multiplayer Game
Category:
Brand Gaming / Online
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Whopper Virgins
Category:
Online Branded Content / Single
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Nintendo
Title:
Wario Land Shake It!
Category:
Online Branded Content / Single
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Non-Client Work
Title:
Ten Thousand Cents
Category:
New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
California Milk Processor Board
Title:
Milk White Gold Interactive Campaign
Category:
Integrated Branding Campaign / Interactive Only
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Burger King
Title:
Flame
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Silver Pencil
Points:
15.0
Client:
Grow Interactive
Title:
Thank You begins with a T.
Category:
Self-Promotion / Websites
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
IBM
Title:
IBM Lotus Networked Banner
Category:
Banners - Fixed Space / Single
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Pepsico
Title:
Pepsi Dear Mr. President Text Banner
Category:
Banners - Dynamic / Single
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike SPARQ
Category:
Microsites / Product-Specific Subsites
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Activision
Title:
Bike Hero
Category:
Online Branded Content / Single
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike SPARQ
Category:
Online Branded Content / Campaign
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Warner Bros Worldwide Marketing
Title:
Why So Serious? The Dark Knight Alternate Reality Game
Category:
Integrated Branding Campaign / Interactive Only
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Burger King
Title:
Whopper Virgins
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike+ Human Race
Category:
Integrated Branding Campaign / Interactive and Non-Interactive
Award:
2009 Interactive Bronze Pencil
Points:
10.0
Client:
Cliff Freeman & Partners
Title:
Cliff Freeman Website
Category:
Self-Promotion / Websites
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
One Laptop per Child
Title:
One Laptop per Child Equation Microsite
Category:
Public Service/Cultural Institutions/Educational / Microsites
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
The Alliance For Climate Protection
Title:
Reality 404
Category:
Banners - Fixed Space / Single
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
Colorado State Tobacco Education & Prevention Partnership (STEPP)
Title:
ownyourC 2.0
Category:
Public Service/Cultural Institutions/Educational / Websites
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
Nike
Title:
Baby, It's Cold Outside
Category:
Banners - Fixed Space / Single
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
Apple
Title:
Emergency Refresh
Category:
Banners - Fixed Space / Single
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
Apple
Title:
Editorial
Category:
Banners - Fixed Space / Single
Award:
2009 Interactive Merit Award
Points:
5.0
Client:
Domino's Pizza
Title:
Cheerleader Banners
Category:
Banners - Fixed Space / Campaign
Award:
2009 Interactive Merit Award
Points:
5.0
