The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
The New Airbnb App
Agency: Airbnb / San Francisco Client: Airbnb Category: Mobile / User Experience
Points: 25.0
airforce.com
Agency: GSD&M / Austin + MediaMonks / New York Client: United States Air Force Category: Web / User Experience
Points: 15.0
The Breathalyzer Bag
Agency: Goodby Silverstein & Partners / San Francisco + Colorbar / San Francisco + Laser Custom Design, LLC / Hayward + Anonymous Content / Los Angeles Client: Tostitos Category: Cross-Channel / Digital / Physical Cross-Channel
Points: 15.0
The Adventures of Little Brush Big Brush
Agency: R/GA / London Client: Unilever - Signal Category: Web / Utility
Points: 10.0
Cryptaris
Agency: McCann / New York + Universal McCann / New York + MRM/McCann / New York + Weber Shandwick / New York Client: U.S. Army Category: Web / User Experience
Points: 10.0
Wifi Whisperer
Agency: McKinney / Durham/NYC + Enkle Design / Apex, NC Client: Moogfest Category: Craft / Dynamic Data Visualization
Points: 10.0
Social Innovation Campaign
Agency: BBDO / New York Client: Lowe's Category: Innovation in UX / UI / Cross-Channel
Points: 10.0
Virgin America's New App
Agency: Work & Co / Brooklyn Client: Virgin America Category: Mobile / User Experience
Points: 5.0
Through the Dark
Agency: R/GA / Sydney Client: Google Category: Mobile / User Experience
Points: 5.0
airforce.com
Agency: GSD&M / Austin + MediaMonks / New York Client: United States Air Force Category: Mobile / User Experience
Points: 5.0
Hidden Dangers
Agency: Deutsch / New York Client: WATERisLIFE Category: Cross-Channel / Digital Cross-Channel
Points: 5.0
Nest, Integrated Outdoor Security Cam Campaign: Mystery Solved
Agency: Pet Gorilla / Los Angeles + Nest / Palo Alto Client: Nest Category: Cross-Channel / Digital / Physical Cross-Channel
Points: 5.0
The Most Wonderful Ornament
Agency: McCann / New York + 1st Avenue Machine / New York + MRM//McCann / New York + Universal McCann / New York Client: United States Postal Service Category: Cross-Channel / Digital / Physical Cross-Channel
Points: 5.0
airforce.com
Agency: GSD&M / Austin + MediaMonks / New York Client: United States Air Force Category: Craft / Interface Design
Points: 5.0
TravelClick Hotel Room Booking Engine
Agency: DigitasLBi / New York Client: TravelClick Category: Craft / Information Architecture
Points: 5.0
Change Perspective
Agency: Narrative_ / New York + House of Narrative_ / New York Client: VISA Rushcard Category: Innovation in UX / UI / Single Channel
Points: 5.0