The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Brazil
Client
Title
Category
Award
Points
My First Women's Day
Agency: WMcCann / Rio de Janeiro Client: L'Oréal Paris Category: Reputation Management
Points: 5.0
What Family Means
Agency: NBS / Rio de Janeiro Client: Houaiss Dictionary Category: Community Building
Points: 5.0
The Mindchanger Workout
Agency: Ogilvy Brasil / São Paulo + Conspiração Filmes / Rio de Janeiro + Sonido / Rio de Janeiro + Croacia / Rio de Janeiro Client: Rio 2016 Category: Media Relations
Points: 5.0
Magic Words - The Unwritten Stories
Agency: AlmapBBDO / São Paulo Client: HP Category: Cross-Channel / Digital / Physical Cross-Channel
Points: 5.0
Donate the Bars
Agency: J. Walter Thompson / Sao Paulo + J. Walter Thompson / New York Client: Atados Category: Innovation in Social Media
Points: 5.0
The Mindchanger Workout
Agency: Ogilvy Brasil / São Paulo + Conspiração Filmes / Rio de Janeiro + Sonido / Rio de Janeiro + Croacia / Rio de Janeiro Client: Rio 2016 Category: Branded Social Post / Branded Social Post - Single
Points: 5.0
Every Pixel Counts (Bunch)
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: D&AD Next Awards Category: Craft / Writing - Single
Points: 5.0
Every Pixel Counts (spots seq 1)
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: D&AD Next Awards Category: Broadcast / Any Length - Campaign
Points: 5.0
Flags
Agency: AlmapBBDO / São Paulo Client: Visa Category: Craft / Art Direction - Single or Campaign
Points: 5.0
Unexpected Courts
Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro Client: Akzo Nobel Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign
Points: 5.0
Pinlist
Agency: DM9DDB / São Paulo Client: Tok&Stok Category: Ambient Media (Indoor & Outdoor) / P.O.P. & In-Store - Single
Points: 5.0
Francis
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Promotional / Collateral / Posters - Single
Points: 5.0
Charles
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Promotional / Collateral / Posters - Single
Points: 5.0
Flags
Agency: AlmapBBDO / São Paulo Client: Visa Category: Publishing / Magazine - Campaign
Points: 5.0
Flavor
Agency: Young & Rubicam / São Paulo Client: Freddo Category: Publishing / Magazine - Campaign
Points: 5.0
Francis
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Publishing / Newspaper - Single
Points: 5.0
Charles
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Publishing / Newspaper - Single
Points: 5.0
Galaxy Surfboard
Agency: Leo Burnett Tailor Made / Sao Paulo + MediaMonks / Sao Paulo Client: Samsung Category: Use of Technology / Physical Product & Mobile Integration
Points: 5.0
Donate the Bars
Agency: J. Walter Thompson / Sao Paulo + J. Walter Thompson / New York Client: Atados Category: Use of Technology
Points: 5.0
It’s Time To Shine Challenge
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Alpargatas - Mizuno Category: Gaming
Points: 5.0
SONGS OF VIOLENCE
Agency: FCB BRASIL / São Paulo Client: ESTADAO DIGITAL Category: Mobile Advertising
Points: 5.0
Donate the Bars
Agency: J. Walter Thompson / Sao Paulo + J. Walter Thompson / New York Client: Atados Category: Utility
Points: 5.0
Magic Words - The Unwritten Stories
Agency: AlmapBBDO / São Paulo Client: HP Category: Websites
Points: 5.0
Endless Possibilities
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Websites
Points: 5.0
Endless Possibilities
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Online Films & Video / Short Form - Single
Points: 5.0
Vigilant Wallpapers
Agency: Leo Burnett Tailor Made / Sao Paulo + MediaMonks / Sao Paulo Client: Jeep Category: Craft / Data-Driven Personalization - Single or Campaign
Points: 5.0
The Book Of Wara'ná
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Ambev - Guaraná Antarctica Category: Craft / Printing / Production - Single or Campaign
Points: 5.0
Donate the Bars
Agency: J. Walter Thompson / Sao Paulo + J. Walter Thompson / New York Client: Atados Category: Digital / Social Media & Viral Marketing
Points: 5.0
Endless Possibilities
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Digital / Social Media & Viral Marketing
Points: 5.0
Anti-Rival Vaccine
Agency: Ogilvy Brasil / São Paulo + Hungry Man / São Paulo + Jamute / Curitiba Client: BandSports Category: Ambient / Live Events
Points: 5.0
Magic Words - The Unwritten Stories
Agency: AlmapBBDO / São Paulo Client: HP Category: Ambient / Immersive / Installations
Points: 5.0
The Rainwater Drinking Fountain
Agency: WMcCann / Rio de Janeiro Client: Água Mineral Crystal / Coca-Cola Brasil Category: Ambient / Billboards & Transit - Single
Points: 5.0
Mirrors of Racism
Agency: W3haus / São Paulo Client: NGO CRIOLA Category: Ambient / Billboards & Transit - Single
Points: 5.0
Magic Words - The Documentary
Agency: AlmapBBDO / São Paulo Client: HP Category: Innovation in Branded Entertainment
Points: 5.0
Endless Possibilities
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Craft / Visual Effects / Animation
Points: 5.0
SONGS OF VIOLENCE
Agency: FCB BRASIL / São Paulo Client: ESTADAO DIGITAL Category: Online Advertising / Banners
Points: 5.0
Magic Words - The Book
Agency: AlmapBBDO / São Paulo Client: HP Category: Innovation in Design / Print Design
Points: 5.0
Magic Words - The Unwritten Stories
Agency: AlmapBBDO / São Paulo Client: HP Category: Craft / Photography - Single or Series
Points: 5.0
Maues Posters
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Ambev - Guaraná Antarctica Category: Craft / Illustration - Single or Series
Points: 5.0
Unexpected Courts
Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro Client: Akzo Nobel Category: Immersive / Environmental / Outdoor Spaces
Points: 5.0
Kobe's Rules Book
Agency: Africa / Sao Paulo + PBA Cinema/Produtora Associados / Sao Paulo Client: ESPN Category: Promotional / Promotional Items - Single or Series
Points: 5.0
Pina_
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Pinacoteca do Estado de São Paulo Category: Promotional / Promotional Items - Single or Series
Points: 5.0
Unexpected Courts
Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro Client: Akzo Nobel Category: Branding / Brand Installations
Points: 5.0
Pina_
Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Pinacoteca do Estado de São Paulo Category: Branding / Rebranding
Points: 5.0
Endless Possibilities
Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Integrated Branding
Points: 5.0
Client:
L'Oréal Paris
Title:
My First Women's Day
Category:
Reputation Management
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Houaiss Dictionary
Title:
What Family Means
Category:
Community Building
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Rio 2016
Title:
The Mindchanger Workout
Category:
Media Relations
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
HP
Title:
Magic Words - The Unwritten Stories
Category:
Cross-Channel / Digital / Physical Cross-Channel
Award:
2017 UX / UI Merit Award
Points:
5.0
Client:
Atados
Title:
Donate the Bars
Category:
Innovation in Social Media
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
Rio 2016
Title:
The Mindchanger Workout
Category:
Branded Social Post / Branded Social Post - Single
Award:
2017 Social Media Merit Award
Points:
5.0
Client:
D&AD Next Awards
Title:
Every Pixel Counts (Bunch)
Category:
Craft / Writing - Single
Award:
2017 Radio Merit Award
Points:
5.0
Client:
89 FM
Title:
Truth Detector
Category:
Experiential Radio
Award:
2017 Radio Merit Award
Points:
5.0
Client:
D&AD Next Awards
Title:
Every Pixel Counts (spots seq 1)
Category:
Broadcast / Any Length - Campaign
Award:
2017 Radio Merit Award
Points:
5.0
Client:
Visa
Title:
Flags
Category:
Craft / Art Direction - Single or Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Akzo Nobel
Title:
Unexpected Courts
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Tok&Stok
Title:
Pinlist
Category:
Ambient Media (Indoor & Outdoor) / P.O.P. & In-Store - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Getty Images
Title:
Francis
Category:
Promotional / Collateral / Posters - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Getty Images
Title:
Charles
Category:
Promotional / Collateral / Posters - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Visa
Title:
Flags
Category:
Publishing / Magazine - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Freddo
Title:
Flavor
Category:
Publishing / Magazine - Campaign
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Getty Images
Title:
Francis
Category:
Publishing / Newspaper - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Getty Images
Title:
Charles
Category:
Publishing / Newspaper - Single
Award:
2017 Print & Outdoor Merit Award
Points:
5.0
Client:
Samsung
Title:
Galaxy Surfboard
Category:
Use of Technology / Physical Product & Mobile Integration
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Atados
Title:
Donate the Bars
Category:
Use of Technology
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Alpargatas - Mizuno
Title:
It’s Time To Shine Challenge
Category:
Gaming
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
ESTADAO DIGITAL
Title:
SONGS OF VIOLENCE
Category:
Mobile Advertising
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Atados
Title:
Donate the Bars
Category:
Utility
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
HP
Title:
Magic Words - The Unwritten Stories
Category:
Websites
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Getty Images
Title:
Endless Possibilities
Category:
Websites
Award:
2017 Mobile Merit Award
Points:
5.0
Client:
Getty Images
Title:
Endless Possibilities
Category:
Online Films & Video / Short Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
Jeep
Title:
Vigilant Wallpapers
Category:
Craft / Data-Driven Personalization - Single or Campaign
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Ambev - Guaraná Antarctica
Title:
The Book Of Wara'ná
Category:
Craft / Printing / Production - Single or Campaign
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Atados
Title:
Donate the Bars
Category:
Digital / Social Media & Viral Marketing
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Getty Images
Title:
Endless Possibilities
Category:
Digital / Social Media & Viral Marketing
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
BandSports
Title:
Anti-Rival Vaccine
Category:
Ambient / Live Events
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
HP
Title:
Magic Words - The Unwritten Stories
Category:
Ambient / Immersive / Installations
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
Água Mineral Crystal / Coca-Cola Brasil
Title:
The Rainwater Drinking Fountain
Category:
Ambient / Billboards & Transit - Single
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
NGO CRIOLA
Title:
Mirrors of Racism
Category:
Ambient / Billboards & Transit - Single
Award:
2017 Direct Marketing Merit Award
Points:
5.0
Client:
HP
Title:
Magic Words - The Documentary
Category:
Innovation in Branded Entertainment
Award:
2017 Branded Entertainment Merit Award
Points:
5.0
Client:
Getty Images
Title:
Endless Possibilities
Category:
Craft / Visual Effects / Animation
Award:
2017 Interactive Merit Award
Points:
5.0
Client:
ESTADAO DIGITAL
Title:
SONGS OF VIOLENCE
Category:
Online Advertising / Banners
Award:
2017 Interactive Merit Award
Points:
5.0
Client:
HP
Title:
Magic Words - The Book
Category:
Innovation in Design / Print Design
Award:
2017 Design Merit Award
Points:
5.0
Client:
HP
Title:
Magic Words - The Unwritten Stories
Category:
Craft / Photography - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Ambev - Guaraná Antarctica
Title:
Maues Posters
Category:
Craft / Illustration - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Akzo Nobel
Title:
Unexpected Courts
Category:
Immersive / Environmental / Outdoor Spaces
Award:
2017 Design Merit Award
Points:
5.0
Client:
ESPN
Title:
Kobe's Rules Book
Category:
Promotional / Promotional Items - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Pinacoteca do Estado de São Paulo
Title:
Pina_
Category:
Promotional / Promotional Items - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Audi
Title:
Curves
Category:
Typography / Static
Award:
2017 Design Merit Award
Points:
5.0
Client:
Akzo Nobel
Title:
Unexpected Courts
Category:
Branding / Brand Installations
Award:
2017 Design Merit Award
Points:
5.0
Client:
Pinacoteca do Estado de São Paulo
Title:
Pina_
Category:
Branding / Rebranding
Award:
2017 Design Merit Award
Points:
5.0