The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Brazil

Client

Title

Category

Award

Points

Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Creative Use of Data / Storytelling Points: 25.0
Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Creative Use of Data / Data Visualization Points: 25.0
Corruption Detector Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM Client: Reclame Aqui Category: Craft - Web UX / UI / User Experience Points: 25.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Innovation in Print & Outdoor Points: 25.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Extended Campaign - Posters & Out of Home Points: 25.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Innovation in Direct Marketing Points: 25.0
Chocolate World Agency: Vetor Zero / Lobo / São Paulo + Wieden+Kennedy / São Paulo + Evil Twin / São Paulo Client: Lacta Category: Craft - Animation / Campaign Points: 15.0
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Use of Technology / Physical Product & Mobile Integration Points: 15.0
The Endless Ad Agency: Wieden+Kennedy / São Paulo Client: Old Spice Category: Innovation in Film Points: 15.0
The Endless Ad Agency: Wieden+Kennedy / São Paulo Client: Old Spice Category: Online Films & Video / Long Form - Single Points: 15.0
Stories to Inhale Agency: NBS / Sao Paulo + Clin Kids / Sao Paulo + Domo / Sao Paulo + Canja Audio Culture / Curitiba Client: Clin Kids Category: Physical Product Points: 15.0
#MyGameMyName Agency: Africa / Sao Paulo Client: Telefonica's Vivo/WWT Category: User-Generated Content Points: 15.0
Distracted Goalkeeper Agency: Tech and Soul / São Paulo + Uber / São Paulo Client: Uber Category: Experiential / Live Events Points: 15.0
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Feature Length / Narrative & Documentary Points: 15.0
The Endless Ad Agency: Wieden+Kennedy / São Paulo Client: Old Spice Category: Online Video / Online-only Video - Single Points: 15.0
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Websites Points: 15.0
This Coke is a Fanta Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro Client: Coca-Cola Category: Cultural Driver Points: 10.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Creative Use of Data / Storytelling Points: 10.0
This Coke is a Fanta Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro Client: Coca-Cola Category: Brand Voice Points: 10.0
#MyGameMyName Agency: Africa / Sao Paulo Client: Telefonica's Vivo/WWT Category: Social Engagement / User-Generated Content Points: 10.0
Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Craft / Storytelling Points: 10.0
The Endless Ad Agency: Wieden+Kennedy / São Paulo Client: Old Spice Category: Television & VOD / Long Form - Single Points: 10.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Craft / Writing Points: 10.0
Corruption Detector Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM Client: Reclame Aqui Category: Digital & Online / Websites & Mobile Points: 10.0
The Dress for Respect Agency: Ogilvy Brasil / São Paulo + Coca-Cola Brasil / Rio de Janeiro + Volcano / São Paulo + Jamute / São Paulo Client: Coca-Cola Brasil Category: Integrated Digital & Physical Product Points: 10.0
The Unsilenced Samba Agency: AlmapBBDO / São Paulo Client: AB-Inbev Category: Audio Points: 10.0
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Craft / Writing Points: 10.0
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Online Video / Online-only Video - Single Points: 10.0
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Innovation in Design Points: 10.0
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Digital Design Points: 10.0
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Promotional / Collateral Items Points: 10.0
Hermeto - Made of Music Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Editorial / Digital Publications Points: 10.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Innovation in Integrated Branding Points: 10.0
TagWords Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Integrated Campaigns / Integrated Branding Points: 10.0
Corruption Detector Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM Client: Reclame Aqui Category: Creative Use of Data / Data Visualization Points: 2.0
This Coke is a Fanta Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro Client: Coca-Cola Category: Creative Effectiveness / Single Country or Region Points: 2.0
The Dissolving Poster Agency: BETC / Sao Paulo Client: Habitat For Humanity Category: Innovation in Health & Wellness Points: 2.0
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Innovation in Health & Wellness Points: 2.0
The Dissolving Poster Agency: BETC / São Paulo Client: Habitat For Humanity Category: Out of Home / Health & Wellness Points: 2.0
Valuable Inheritance Agency: McCann Health / São Paulo + Lightfarm Brasil / Rio de Janeiro Client: hospital moinhos de vento Category: Print / Health & Wellness Points: 2.0
The Fall Agency: WMcCann / São Paulo + Hospital de Amor / Barretos + Zombie Studio / São Paulo + Loud / São Paulo Client: Hospital de Amor Category: Film / Health & Wellness Points: 2.0
Stories to Inhale Agency: NBS / Sao Paulo + Clin Kids / Sao Paulo + Domo / Sao Paulo + Canja Audio Culture / Curitiba Client: Clin Kids Category: Products Points: 2.0
The Fall Agency: WMcCann / São Paulo + Hospital de Amor / Barretos + Zombie Studio / São Paulo + Loud / São Paulo Client: Hospital de Amor Category: Branded Content Points: 2.0
The Unsilenced Samba Agency: AlmapBBDO / São Paulo Client: AB-Inbev Category: Craft - Use of Music / Licensed / Adapted Music Points: 2.0
Endless Stories Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Craft - Editing / Single Points: 2.0
This Coke is a Fanta Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro Client: Coca-Cola Category: Innovation in Public Relations Points: 2.0
Distracted Goalkepper Agency: Tech and Soul / São Paulo + Uber / São Paulo Client: Uber Category: Events & Experiential Points: 2.0
Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Craft - Innovation in Digital Craft / Innovation in Digital Craft Points: 2.0
The Fall Agency: WMcCann / São Paulo + Hospital de Amor / Barretos + Zombie Studio / São Paulo + Loud / São Paulo Client: Hospital de Amor Category: Craft - Visual & Audio Craft / Animation Points: 2.0
Ricky Brasil Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo Client: Forbes Brasil Category: Craft - Cross-Channel UX / UI / Digital Points: 2.0

Forbes Brasil

Ricky Brasil

Creative Use of Data / Storytelling

2019 Creative Use of Data Gold Pencil

25.0

Forbes Brasil

Ricky Brasil

Creative Use of Data / Data Visualization

2019 Creative Use of Data Gold Pencil

25.0

Reclame Aqui

Corruption Detector

Craft - Web UX / UI / User Experience

2019 Digital Craft Gold Pencil

25.0

AB Inbev/Budweiser

TagWords

Innovation in Print & Outdoor

2019 Print & Outdoor Gold Pencil

25.0

AB Inbev/Budweiser

TagWords

Extended Campaign - Posters & Out of Home

2019 Print & Outdoor Gold Pencil

25.0

AB Inbev/Budweiser

TagWords

Innovation in Direct Marketing

2019 Direct Marketing Gold Pencil

25.0

Lacta

Chocolate World

Craft - Animation / Campaign

2019 Moving Image Craft Silver Pencil

15.0

Ford Motor Company

Accessibility Mat

Use of Technology / Physical Product & Mobile Integration

2019 Mobile Silver Pencil

15.0

Old Spice

The Endless Ad

Innovation in Film

2019 Film Silver Pencil

15.0

Old Spice

The Endless Ad

Online Films & Video / Long Form - Single

2019 Film Silver Pencil

15.0

Clin Kids

Stories to Inhale

Physical Product

2019 Intellectual Property Silver Pencil

15.0

Telefonica's Vivo/WWT

#MyGameMyName

User-Generated Content

2019 Branded Entertainment Silver Pencil

15.0

Uber

Distracted Goalkeeper

Experiential / Live Events

2019 Branded Entertainment Silver Pencil

15.0

Getty Images

Endless Stories

Feature Length / Narrative & Documentary

2019 Branded Entertainment Silver Pencil

15.0

Old Spice

The Endless Ad

Online Video / Online-only Video - Single

2019 Interactive & Online Silver Pencil

15.0

Getty Images

Endless Stories

Websites

2019 Interactive & Online Silver Pencil

15.0

Coca-Cola

This Coke is a Fanta

Cultural Driver

2019 Cultural Driver Bronze Pencil

10.0

AB Inbev/Budweiser

TagWords

Creative Use of Data / Storytelling

2019 Creative Use of Data Bronze Pencil

10.0

Coca-Cola

This Coke is a Fanta

Brand Voice

2019 Public Relations Bronze Pencil

10.0

Telefonica's Vivo/WWT

#MyGameMyName

Social Engagement / User-Generated Content

2019 Social Media Bronze Pencil

10.0

Forbes Brasil

Ricky Brasil

Craft / Storytelling

2019 Experiential & Immersive Bronze Pencil

10.0

Old Spice

The Endless Ad

Television & VOD / Long Form - Single

2019 Film Bronze Pencil

10.0

AB Inbev/Budweiser

TagWords

Craft / Writing

2019 Direct Marketing Bronze Pencil

10.0

Reclame Aqui

Corruption Detector

Digital & Online / Websites & Mobile

2019 Direct Marketing Bronze Pencil

10.0

Coca-Cola Brasil

The Dress for Respect

Integrated Digital & Physical Product

2019 Intellectual Property Bronze Pencil

10.0

AB-Inbev

The Unsilenced Samba

Audio

2019 Branded Entertainment Bronze Pencil

10.0

Getty Images

Endless Stories

Craft / Writing

2019 Interactive & Online Bronze Pencil

10.0

Getty Images

Endless Stories

Online Video / Online-only Video - Single

2019 Interactive & Online Bronze Pencil

10.0

Ford Motor Company

Accessibility Mat

Innovation in Design

2019 Design Bronze Pencil

10.0

Getty Images

Endless Stories

Digital Design

2019 Design Bronze Pencil

10.0

Ford Motor Company

Accessibility Mat

Promotional / Collateral Items

2019 Design Bronze Pencil

10.0

AB Inbev/Budweiser

Hermeto - Made of Music

Editorial / Digital Publications

2019 Design Bronze Pencil

10.0

AB Inbev/Budweiser

TagWords

Innovation in Integrated Branding

2019 Integrated Bronze Pencil

10.0

AB Inbev/Budweiser

TagWords

Integrated Campaigns / Integrated Branding

2019 Integrated Bronze Pencil

10.0

Reclame Aqui

Corruption Detector

Creative Use of Data / Data Visualization

2019 Creative Use of Data Merit Award

2.0

Coca-Cola

This Coke is a Fanta

Creative Effectiveness / Single Country or Region

2019 Creative Effectiveness Merit Award

2.0

Habitat For Humanity

The Dissolving Poster

Innovation in Health & Wellness

2019 Health, Wellness & Pharma Merit Award

2.0

Ford Motor Company

Accessibility Mat

Innovation in Health & Wellness

2019 Health, Wellness & Pharma Merit Award

2.0

Habitat For Humanity

The Dissolving Poster

Out of Home / Health & Wellness

2019 Health, Wellness & Pharma Merit Award

2.0

hospital moinhos de vento

Valuable Inheritance

Print / Health & Wellness

2019 Health, Wellness & Pharma Merit Award

2.0

Hospital de Amor

The Fall

Film / Health & Wellness

2019 Health, Wellness & Pharma Merit Award

2.0

Clin Kids

Stories to Inhale

Products

2019 Health, Wellness & Pharma Merit Award

2.0

Hospital de Amor

The Fall

Branded Content

2019 Health, Wellness & Pharma Merit Award

2.0

AB-Inbev

The Unsilenced Samba

Craft - Use of Music / Licensed / Adapted Music

2019 Moving Image Craft Merit Award

2.0

Getty Images

Endless Stories

Craft - Editing / Single

2019 Moving Image Craft Merit Award

2.0

Coca-Cola

This Coke is a Fanta

Innovation in Public Relations

2019 Public Relations Merit Award

2.0

Uber

Distracted Goalkepper

Events & Experiential

2019 Public Relations Merit Award

2.0

Forbes Brasil

Ricky Brasil

Craft - Innovation in Digital Craft / Innovation in Digital Craft

2019 Digital Craft Merit Award

2.0

Hospital de Amor

The Fall

Craft - Visual & Audio Craft / Animation

2019 Digital Craft Merit Award

2.0

Forbes Brasil

Ricky Brasil

Craft - Cross-Channel UX / UI / Digital

2019 Digital Craft Merit Award

2.0

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