The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Canada
Client
Title
Category
Award
Points
The End
Agency: BBDO Toronto/Proximity Canada / Toronto Client: Frito Lay Canada Category: Craft / Sound Design
Points: 5.0
Toronto Trending
Agency: CP+B / Toronto Client: Tourism Toronto Category: Social Media / Microblogging
Points: 5.0
Bounty Picks It Up - "Soup"
Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Newspaper / Small Space Print - Single
Points: 5.0
Bounty Picks It Up - "Coffee"
Agency: Leo Burnett, Toronto / Toronto Client: Procter & Gamble - Bounty Category: Newspaper / Small Space Print - Single
Points: 5.0
Identity
Agency: Cossette / Montreal Client: McCord Museum Category: Branding / Logo Design
Points: 5.0
Identity
Agency: Cossette / Montreal Client: Resolute - Forest Products Category: Branding / Logo Design
Points: 5.0
Bounty Picks It Up
Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Newspaper / Small Space Print - Campaign
Points: 5.0
One Actor
Agency: Grip Limited / Toronto Client: Expedia.ca Category: Consumer Television / :30/:25 - Single
Points: 5.0
The Grid Identity
Agency: Rethink / Vancouver Client: The Grid Category: Corporate Identity / Campaign
Points: 5.0
Charlie Bit My Finger - The Horror
Agency: doug & serge inc. / Toronto Client: Canadian Film Centre Category: Online Branded Entertainment / Short-form
Points: 5.0
Shit Girls Say
Agency: Hard Citizen / Toronto Client: Shit Girls Say Category: Online Branded Entertainment / Short-form
Points: 5.0
James Ready Spelling Bee Lottery
Agency: Leo Burnett, Toronto / Toronto Client: James Ready Category: Social Media / Best Use of Social Media
Points: 5.0
Real Friend on Facebook
Agency: Leo Burnett, Toronto / Toronto Client: Procter & Gamble - Mr. Clean Category: Social Media / Best Use of Social Media
Points: 5.0
Dig It! Get It!
Agency: Leo Burnett, Toronto / Toronto Client: Procter & Gamble - Cheer Category: Social Media / Best Use of Social Media
Points: 5.0
Be A Man - "Hair"
Agency: Leo Burnett / Toronto Client: ConAgra - Manwich Category: Consumer Television / :20 and Under - Single
Points: 5.0
Be A Man - "Musical"
Agency: Leo Burnett / Toronto Client: ConAgra - Manwich Category: Consumer Television / :20 and Under - Single
Points: 5.0
AskAway.ca
Agency: Revolve / DIGITALKITCHEN / Bedford Client: Atlantic Lottery Category: Brand Transformation / Single
Points: 5.0
Pain Squad Mobile App
Agency: Cundari / Toronto Client: The Hospital for Sick Children Category: Brand Transformation / Single
Points: 5.0
LED Bulb Billboard
Agency: DDB Canada / Vancouver / Vancouver Client: BC Hydro Category: Out Of Home / Billboards - Single
Points: 5.0
Realizer
Agency: Rethink / Toronto Client: Rethink Category: Mobile Applications/Sites / Self-Promotion
Points: 5.0
Realizer
Agency: Rethink / Toronto Client: Rethink Category: Mobile Applications/Sites / Services
Points: 5.0
Bounty Picks It Up - "Soup"
Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Collateral Design / Posters - Single
Points: 5.0
Bounty Picks It Up - "Coffee"
Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Collateral Design / Posters - Single
Points: 5.0
WVRST Duck
Agency: TAXI Canada Ltd. / Toronto Client: WVRST Category: Collateral Design / Posters - Single
Points: 5.0
WVRST Pig
Agency: TAXI Canada Ltd. / Toronto Client: WVRST Category: Collateral Design / Posters - Single
Points: 5.0
Bacteria Billboards
Agency: Lowe Roche / Amuse / Toronto Client: Warner Brother Pictures Canada Category: Out Of Home / Transit & Outdoor Installations - Single
Points: 5.0
Hochelaga Mon Amour
Agency: Paprika / Montreal Client: Domison Category: Collateral Design / Posters - Campaign
Points: 5.0
Microsite PLAY
Agency: Baillat Cardell & fils + Iregular / Montréal Client: MUTEK Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
WVRST
Agency: TAXI Canada Ltd. / Toronto Client: WVRST Category: Collateral Design / Posters - Campaign
Points: 5.0
Contagion - Bacteria Billboard
Agency: Lowe Roche / Toronto Client: Warner Brothers Pictures Canada Category: Events and Installations
Points: 5.0
Kokanee Mountain Cans
Agency: Grip Limited / Toronto Client: Labatt Breweries of Canada Category: Interactive Advertising / Other Interactive Media - Single
Points: 5.0
Bounty Picks It Up - "Coffee"
Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Collateral / Posters - Single
Points: 5.0
Car Chase
Agency: BBDO Toronto / Toronto Client: Shaw Communications Inc. Category: Cinema Advertising / Short Form - Under :90 - Single
Points: 5.0
Touch the Rainbow
Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Interactive Advertising / Other Interactive Media - Campaign
Points: 5.0
Bounty Picks It Up
Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Collateral / Posters - Campaign
Points: 5.0
Bacteria Billboards
Agency: Lowe Roche / Amuse / Toronto Client: Warner Brothers Pictures Canada Category: Outdoor Design / Billboards - Single
Points: 5.0
Cage Cop
Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Non-Broadcast / Online
Points: 5.0
Reflective Billboard
Agency: Cossette / Vancouver Client: McDonald's Restaurants of Canada Ltd. Category: Outdoor Design / Billboards - Single
Points: 5.0
Real Friend on Facebook
Agency: Leo Burnett, Toronto / Toronto Client: Procter & Gamble - Mr. Clean Category: Best Brand Channel
Points: 5.0
Contagion - Bacteria Billboard
Agency: Lowe Roche / Amuse / Toronto Client: Warner Bros. Pictures Canada Category: Online Films & Video / Event or Live Webcast - Single
Points: 5.0
Squeezed
Agency: Zulu Alpha Kilo / Toronto Client: Simply Orange Category: Outdoor Design / Transit - Single
Points: 5.0
Business Card
Agency: JWT Toronto / Toronto Client: Nestle Category: Collateral / Promotional Items
Points: 5.0
Cage Cop
Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Single
Points: 5.0
Hitchhiker
Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Single
Points: 5.0
Cement Truck
Agency: Proximity Canada/BBDO Toronto / Toronto Client: smart Canada Category: Outdoor Design / Street Furniture
Points: 5.0
MINI Parked Car Locator
Agency: TAXI Canada Ltd. / Toronto Client: MINI Canada Category: Outdoor Design / Street Furniture
Points: 5.0
Flip Books
Agency: Leo Burnett / Toronto Client: Peter Schafrick Category: Self-Promotion / Single or Campaign
Points: 5.0
Charlie Bit My Finger - The Horror
Agency: doug & serge inc. / Toronto Client: Canadian Film Centre Category: Online Films & Video / Short Form - Single
Points: 5.0
HERO spot
Agency: Sid Lee / Montreal Client: adidas AG Category: Online Films & Video / Short Form - Single
Points: 5.0
The Candidate (George Videos)
Agency: Zulu Alpha Kilo / Toronto Client: Workopolis Category: Online Films & Video / Short Form - Series/Episodes
Points: 5.0
Client:
Frito Lay Canada
Title:
The End
Category:
Craft / Sound Design
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Tourism Toronto
Title:
Toronto Trending
Category:
Social Media / Microblogging
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up - "Soup"
Category:
Newspaper / Small Space Print - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up - "Coffee"
Category:
Newspaper / Small Space Print - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
McCord Museum
Title:
Identity
Category:
Branding / Logo Design
Award:
2012 Design Merit Award
Points:
5.0
Client:
Resolute - Forest Products
Title:
Identity
Category:
Branding / Logo Design
Award:
2012 Design Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up
Category:
Newspaper / Small Space Print - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Expedia.ca
Title:
One Actor
Category:
Consumer Television / :30/:25 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
The Grid
Title:
The Grid Identity
Category:
Corporate Identity / Campaign
Award:
2012 Design Merit Award
Points:
5.0
Client:
Canadian Film Centre
Title:
Charlie Bit My Finger - The Horror
Category:
Online Branded Entertainment / Short-form
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Shit Girls Say
Title:
Shit Girls Say
Category:
Online Branded Entertainment / Short-form
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
James Ready
Title:
James Ready Spelling Bee Lottery
Category:
Social Media / Best Use of Social Media
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Procter & Gamble - Mr. Clean
Title:
Real Friend on Facebook
Category:
Social Media / Best Use of Social Media
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Procter & Gamble - Cheer
Title:
Dig It! Get It!
Category:
Social Media / Best Use of Social Media
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
ConAgra - Manwich
Title:
Be A Man - "Hair"
Category:
Consumer Television / :20 and Under - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
ConAgra - Manwich
Title:
Be A Man - "Musical"
Category:
Consumer Television / :20 and Under - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Atlantic Lottery
Title:
AskAway.ca
Category:
Brand Transformation / Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
The Hospital for Sick Children
Title:
Pain Squad Mobile App
Category:
Brand Transformation / Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
BC Hydro
Title:
LED Bulb Billboard
Category:
Out Of Home / Billboards - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Rethink
Title:
Realizer
Category:
Mobile Applications/Sites / Self-Promotion
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Rethink
Title:
Realizer
Category:
Mobile Applications/Sites / Services
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up - "Soup"
Category:
Collateral Design / Posters - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up - "Coffee"
Category:
Collateral Design / Posters - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
WVRST
Title:
WVRST Duck
Category:
Collateral Design / Posters - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
WVRST
Title:
WVRST Pig
Category:
Collateral Design / Posters - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
Warner Brother Pictures Canada
Title:
Bacteria Billboards
Category:
Out Of Home / Transit & Outdoor Installations - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Domison
Title:
Hochelaga Mon Amour
Category:
Collateral Design / Posters - Campaign
Award:
2012 Design Merit Award
Points:
5.0
Client:
MUTEK
Title:
Microsite PLAY
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
WVRST
Title:
WVRST
Category:
Collateral Design / Posters - Campaign
Award:
2012 Design Merit Award
Points:
5.0
Client:
Warner Brothers Pictures Canada
Title:
Contagion - Bacteria Billboard
Category:
Events and Installations
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Labatt Breweries of Canada
Title:
Kokanee Mountain Cans
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up - "Coffee"
Category:
Collateral / Posters - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Shaw Communications Inc.
Title:
Car Chase
Category:
Cinema Advertising / Short Form - Under :90 - Single
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Wrigley Canada
Title:
Touch the Rainbow
Category:
Interactive Advertising / Other Interactive Media - Campaign
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Procter & Gamble - Bounty
Title:
Bounty Picks It Up
Category:
Collateral / Posters - Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Warner Brothers Pictures Canada
Title:
Bacteria Billboards
Category:
Outdoor Design / Billboards - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
Wrigley Canada
Title:
Cage Cop
Category:
Non-Broadcast / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
McDonald's Restaurants of Canada Ltd.
Title:
Reflective Billboard
Category:
Outdoor Design / Billboards - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
Procter & Gamble - Mr. Clean
Title:
Real Friend on Facebook
Category:
Best Brand Channel
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Warner Bros. Pictures Canada
Title:
Contagion - Bacteria Billboard
Category:
Online Films & Video / Event or Live Webcast - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Simply Orange
Title:
Squeezed
Category:
Outdoor Design / Transit - Single
Award:
2012 Design Merit Award
Points:
5.0
Client:
Nestle
Title:
Business Card
Category:
Collateral / Promotional Items
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Wrigley Canada
Title:
Cage Cop
Category:
Online Films & Video / Short Form - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Wrigley Canada
Title:
Hitchhiker
Category:
Online Films & Video / Short Form - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
smart Canada
Title:
Cement Truck
Category:
Outdoor Design / Street Furniture
Award:
2012 Design Merit Award
Points:
5.0
Client:
MINI Canada
Title:
MINI Parked Car Locator
Category:
Outdoor Design / Street Furniture
Award:
2012 Design Merit Award
Points:
5.0
Client:
Peter Schafrick
Title:
Flip Books
Category:
Self-Promotion / Single or Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
Canadian Film Centre
Title:
Charlie Bit My Finger - The Horror
Category:
Online Films & Video / Short Form - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
adidas AG
Title:
HERO spot
Category:
Online Films & Video / Short Form - Single
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Workopolis
Title:
The Candidate (George Videos)
Category:
Online Films & Video / Short Form - Series/Episodes
Award:
2012 Interactive Merit Award
Points:
5.0
