The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Canada
Client
Title
Category
Award
Points
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Cross-Platform / Integrated Branding
Points: 2.0
Huggies - Behind the Door
Agency: Ogilvy & Mather / Toronto Client: Kimberly Clark Category: Events & Experiential
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Print / Flat & Dimensional
Points: 2.0
Baby Dove - Beautifully Real Moms
Agency: Ogilvy & Mather / Toronto Client: Unilever Category: Craft / Photography - Campaign
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Community Building
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Ambient Media / Experiential & Installations
Points: 2.0
SickKids VS - DadStrong
Agency: Cossette / Toronto + Skin and Bones Film Company / Toronto + The Vanity / Toronto + SNDWRX / Toronto Client: SickKids Foundation Category: Film / Long Form
Points: 2.0
DesignThinkers 2017
Agency: Rethink Client: Registered Graphic Designers Category: Branding / Identity System
Points: 2.0
Thermal Discount
Agency: Rethink Client: Sports Experts Category: Experiential / Digital Installations
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Ambient Media / Live Events
Points: 2.0
Don't Get Sextorted, Send a Naked Mole Rat
Agency: No Fixed Address / Toronto Client: Canadian Centre for Child Protection Category: Digital / Social Media
Points: 2.0
Uninterrupted
Agency: BBDO / Toronto Client: Girl Talk HQ Category: Broadcast / Any Length - Single
Points: 2.0
The Alternatives - Yourself
Agency: McCann Canada / Toronto Client: Prostate Cancer Canada Category: Broadcast / Any Length - Single
Points: 2.0
The Call That Comes After
Agency: FCB/SIX / Toronto Client: Drug Free Kids Canada Category: Digital / Use of Technology
Points: 2.0
Educate a girl
Agency: DentsuBos / Toronto Client: Plan International Canada Category: Branding / Collateral Item - Single
Points: 2.0
The Alternatives - Your Mom
Agency: McCann Canada / Toronto Client: Prostate Cancer Canada Category: Broadcast / Any Length - Single
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Integrated Campaign
Points: 2.0
Brunch Your Way
Agency: Leo Burnett, / Toronto Client: Smith Restaurant + Bar Category: Branding / Collateral Item - Single
Points: 2.0
Parking in 4,9 second
Agency: Bleublancrouge / Montreal + Morrisson / Montreal + Fly Studio / Montreal + 1One Production / Montreal Client: Toyota Category: Mobile Advertising
Points: 2.0
SickKids VS - All In
Agency: Cossette / Toronto + JK Reps / Toronto + ØMEN Design / Toronto Client: SickKids Foundation Category: Print & Outdoor / Outdoor / Ambient - Campaign
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Public Relations
Points: 2.0
Stranger's Voice
Agency: Rethink Client: Branch Out Neurological Foundation Category: Broadcast / Any Length - Campaign
Points: 2.0
The Alternatives - Yourself
Agency: McCann Canada / Toronto Client: Prostate Cancer Canada Category: Craft / Writing - Single
Points: 2.0
The Call That Comes After
Agency: FCB/SIX / Toronto Client: Drug Free Kids Canada Category: Mobile-First Video
Points: 2.0
SickKids VS - MomStrong
Agency: Cossette / Toronto + Skin and Bones Film Company / Toronto + The Vanity / Toronto + Pirate / Toronto Client: SickKids Foundation Category: Craft - Direction / Single
Points: 2.0
New advertising platform 2017–2020
Agency: lg2 / Montreal Client: Parc Olympique Category: Promotional / Posters - Series
Points: 2.0
Stranger's Voice
Agency: Rethink Client: Branch Out Neurological Foundation Category: Innovation in Radio
Points: 2.0
Intolerance: A Lactose Story
Agency: lg2 / Montreal Client: Agropur - Natrel Category: Online / Short Form - Single
Points: 2.0
The S Word
Agency: FCB Canada / Toronto Client: Canadian Down Syndrome Society Category: Craft - Writing / Single
Points: 2.0
Safest Highways
Agency: FCB Canada / Toronto Client: Fountain Tire Category: Use of Technology
Points: 2.0
Razor
Agency: lg2 / Quebec City Client: La Societe de l'assurance automobile du Quebec Category: Television / Short Form - Single
Points: 2.0
The mind-reading billboard
Agency: Lg2 / Quebec City Client: Quebec City Magic Festival Category: Use of Technology
Points: 2.0
Snack Time
Agency: DDB Canada / Vancouver Client: Milk West Category: Online / Short Form - Campaign
Points: 2.0
Sneaky Like Pete
Agency: Thinkingbox / Vancouver + Initiative / Los Angeles + Rapport / Los Angeles Client: Amazon Studios Category: Use of Technology
Points: 2.0
SickKids VS - All In
Agency: Cossette / Toronto + Skin and Bones Film Company / Toronto + a52 / Santa Monica + PrimeTime Music Rights / Montreal Client: SickKids Foundation Category: Craft - Editing / Single
Points: 2.0
Sneaky Like Pete
Agency: Thinkingbox / Vancouver + Initiative / Los Angeles + Rapport / Los Angeles Client: Amazon Studios Category: Innovation in Responsive Environments
Points: 2.0
SickKids VS - All In
Agency: Cossette / Toronto + Skin and Bones Film Company / Toronto + a52 / Santa Monica + PrimeTime Music Rights / Montreal Client: SickKids Foundation Category: Craft - Cinematography / Single
Points: 2.0
Lucky Stars
Agency: Sid Lee / Montreal Client: Lotto 6/49 Category: Branded Social Post / Real-Time Response
Points: 2.0
The BMO200 Fountain
Agency: Mosaic / Toronto Client: BMO The Bank of Montreal Category: Experiential / Environmental / Indoor Spaces
Points: 2.0
Posters for Peace - Video
Agency: Sid Lee / Montreal + MASSIVart / Montreal Client: Ivanhoé Cambridge Category: Moving Image / Single
Points: 2.0
The Alternatives - Yourself
Agency: McCann Canada / Toronto Client: Prostate Cancer Canada Category: Online Films & Video / Short Form - Single
Points: 2.0
Notes
Agency: BBDO / Toronto + Skin & Bones / Toronto Client: Take Note Category: Craft - Use of Music / Original Music - Single or Campaign
Points: 2.0
The Alternatives - Your Mom
Agency: McCann Canada / Toronto Client: Prostate Cancer Canada Category: Online Films & Video / Short Form - Single
Points: 2.0
Dove - Look How Far We've Come
Agency: Ogilvy & Mather / Toronto Client: Unilever Category: Craft - Use of Music / Original Music - Single or Campaign
Points: 2.0
Molson salutes the dépanneurs
Agency: Sid Lee / Montreal Client: Molson Export Category: Craft / Art Direction - Single or Series
Points: 2.0
Lucky Stars
Agency: Sid Lee / Montreal Client: Lotto 6/49 Category: Innovation in Social Media
Points: 2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Cross-Platform / Integrated Branding
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Kimberly Clark
Title:
Huggies - Behind the Door
Category:
Events & Experiential
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Print / Flat & Dimensional
Award:
2018 Direct Marketing Merit Award
Points:
2.0
Client:
Unilever
Title:
Baby Dove - Beautifully Real Moms
Category:
Craft / Photography - Campaign
Award:
2018 Cross-Platform Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Community Building
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Ambient Media / Experiential & Installations
Award:
2018 Direct Marketing Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - DadStrong
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
WestJet
Title:
Desert Roulette
Category:
Ambient Media / Live Events
Award:
2018 Direct Marketing Merit Award
Points:
2.0
Client:
Registered Graphic Designers
Title:
DesignThinkers 2017
Category:
Branding / Identity System
Award:
2018 Design Merit Award
Points:
2.0
Client:
Sports Experts
Title:
Thermal Discount
Category:
Experiential / Digital Installations
Award:
2018 Interactive Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Ambient Media / Live Events
Award:
2018 Direct Marketing Merit Award
Points:
2.0
Client:
Canadian Centre for Child Protection
Title:
Don't Get Sextorted, Send a Naked Mole Rat
Category:
Digital / Social Media
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Girl Talk HQ
Title:
Uninterrupted
Category:
Broadcast / Any Length - Single
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Prostate Cancer Canada
Title:
The Alternatives - Yourself
Category:
Broadcast / Any Length - Single
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Drug Free Kids Canada
Title:
The Call That Comes After
Category:
Digital / Use of Technology
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Plan International Canada
Title:
Educate a girl
Category:
Branding / Collateral Item - Single
Award:
2018 Design Merit Award
Points:
2.0
Client:
Prostate Cancer Canada
Title:
The Alternatives - Your Mom
Category:
Broadcast / Any Length - Single
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Integrated Campaign
Award:
2018 Public Relations Merit Award
Points:
2.0
Client:
Smith Restaurant + Bar
Title:
Brunch Your Way
Category:
Branding / Collateral Item - Single
Award:
2018 Design Merit Award
Points:
2.0
Client:
Toyota
Title:
Parking in 4,9 second
Category:
Mobile Advertising
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - All In
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Public Relations
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Branch Out Neurological Foundation
Title:
Stranger's Voice
Category:
Broadcast / Any Length - Campaign
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Prostate Cancer Canada
Title:
The Alternatives - Yourself
Category:
Craft / Writing - Single
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Drug Free Kids Canada
Title:
The Call That Comes After
Category:
Mobile-First Video
Award:
2018 Mobile Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - MomStrong
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Parc Olympique
Title:
New advertising platform 2017–2020
Category:
Promotional / Posters - Series
Award:
2018 Design Merit Award
Points:
2.0
Client:
Branch Out Neurological Foundation
Title:
Stranger's Voice
Category:
Innovation in Radio
Award:
2018 Radio Merit Award
Points:
2.0
Client:
Agropur - Natrel
Title:
Intolerance: A Lactose Story
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Canadian Down Syndrome Society
Title:
The S Word
Category:
Craft - Writing / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
WestJet
Title:
Desert Roulette
Category:
Architecture Enhancement
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
Sports Experts
Title:
Thermal Discount
Category:
User Activation
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
Fountain Tire
Title:
Safest Highways
Category:
Use of Technology
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
La Societe de l'assurance automobile du Quebec
Title:
Razor
Category:
Television / Short Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
Quebec City Magic Festival
Title:
The mind-reading billboard
Category:
Use of Technology
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
Milk West
Title:
Snack Time
Category:
Online / Short Form - Campaign
Award:
2018 Branded Entertainment Merit Award
Points:
2.0
Client:
Sports Experts
Title:
Thermal Discount
Category:
Use of Technology
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
Amazon Studios
Title:
Sneaky Like Pete
Category:
Use of Technology
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - All In
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Amazon Studios
Title:
Sneaky Like Pete
Category:
Innovation in Responsive Environments
Award:
2018 Responsive Environments Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - All In
Category:
Craft - Cinematography / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Lotto 6/49
Title:
Lucky Stars
Category:
Branded Social Post / Real-Time Response
Award:
2018 Social Media Merit Award
Points:
2.0
Client:
BMO The Bank of Montreal
Title:
The BMO200 Fountain
Category:
Experiential / Environmental / Indoor Spaces
Award:
2018 Design Merit Award
Points:
2.0
Client:
Ivanhoé Cambridge
Title:
Posters for Peace - Video
Category:
Moving Image / Single
Award:
2018 Design Merit Award
Points:
2.0
Client:
Prostate Cancer Canada
Title:
The Alternatives - Yourself
Category:
Online Films & Video / Short Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
Take Note
Title:
Notes
Category:
Craft - Use of Music / Original Music - Single or Campaign
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Prostate Cancer Canada
Title:
The Alternatives - Your Mom
Category:
Online Films & Video / Short Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
Unilever
Title:
Dove - Look How Far We've Come
Category:
Craft - Use of Music / Original Music - Single or Campaign
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
Molson Export
Title:
Molson salutes the dépanneurs
Category:
Craft / Art Direction - Single or Series
Award:
2018 Design Merit Award
Points:
2.0
Client:
Lotto 6/49
Title:
Lucky Stars
Category:
Innovation in Social Media
Award:
2018 Social Media Merit Award
Points:
2.0
