The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Canada

Client

Title

Category

Award

Points

Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Direct Marketing Points: 75.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Use of Smart Devices & Voice Assistants Points: 75.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Craft / Use of Music Points: 75.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Storytelling Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Single Country or Region / Non-Profit / Charity Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Creative Effectiveness / Non-Profit / Charity Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Health & Wellness Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Digital / Use of Technology Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Visual & Audio Craft / Music Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: UX / UI / Utility Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Innovation in Social Media Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Social Post / Real-time Response Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Social Post / Campaign Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Sound Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Innovation in Radio & Audio Points: 25.0
Save Our Libraries Agency: TBWA\ Juniper Park / Toronto Client: Save Our Libraries Category: Craft / Writing - Campaign Points: 25.0
Get an Original Track Agency: Sid Lee / Toronto + TA2 Sound + Music / Toronto Client: TA2 Sound + Music Category: Craft / Writing - Campaign Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Custom Content Points: 25.0
Second Chances Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Innovation in Out of Home Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Utility Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Websites Points: 25.0
Second Chances Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Innovation in Direct Marketing Points: 25.0
Second Chances Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Non-traditional & Guerrilla Marketing Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Integrated Digital & Physical Product Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Innovation in Branded Entertainment Points: 25.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Audio Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Interactive Points: 25.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Online Advertising / Display Ads Points: 25.0
Apollo in Real Time Agency: Ben Feist / Toronto Client: Self Category: Websites Points: 25.0
The Impactful Reminder Agency: Sid Lee / Montreal Client: Vision Zero Project and the City of Montreal Category: Out of Home / Brand Installations Points: 25.0
Pour Perfectly Agency: Rethink / Toronto/Vancouver/Montreal + Fuze Reps / Toronto + Crimson Fish / Toronto + Alter Ego / Toronto Client: Kraft Heinz Canada Category: Packaging / Specialty Points: 25.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Creative Use of Data / Social Media Points: 15.0
Second Chances Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Public Relations Points: 15.0
Second Chances Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Out of Home / Health & Wellness Points: 15.0
Smells Like Inequality Agency: TAXI / Toronto/Montreal/Vancouver/New York + Canadian Women's Foundation / Toronto + Spark Candles / Toronto Client: Canadian Women's Foundation Category: Digital / Social Media Points: 15.0
The HIV+ Episodes Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Innovation in Moving Image Craft Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Cultural Driver Points: 15.0
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Community Building Points: 15.0
The #UNIGNORABLE Tower Agency: TAXI / Toronto/Montreal/Vancouver/New York + United Way / Toronto + Array of Stars / Toronto Client: United Way Category: Creative Use of Data Points: 15.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: UX / UI / User Experience Points: 15.0
#PauseToRemember Agency: Zulu Alpha Kilo / Toronto + HomeEquity Bank / Toronto Client: HomeEquity Bank Category: Livestream Points: 15.0
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Innovation in Experiential Points: 15.0
SickKids Airbnb Agency: No Fixed Address / Toronto + SickKids Foundation / Toronto Client: SickKids Foundation Category: Brand Installations Points: 15.0
Parkscapes Agency: BBDO / Toronto + Flare BBDO / Toronto Client: Regent Park School of Music Category: Experiential Radio & Audio Points: 15.0
Get an Original Track Agency: Sid Lee / Toronto + TA2 Sound + Music / Toronto Client: TA2 Sound + Music Category: Broadcast / Campaign Points: 15.0
The #UNIGNORABLE Tower Agency: TAXI / Toronto/Montreal/Vancouver/New York + United Way / Toronto + Array of Stars / Toronto Client: United Way Category: Augmented, Virtual & Mixed Reality (AR, VR, MR) Points: 15.0
IKEA Bedtime Agency: Rethink / Toronto/Montreal/Vancouver + FRANK / Toronto + Jungle Media / Toronto Client: IKEA Canada Category: Targeted Video / Targeted Online Video Points: 15.0
The Walkumentary Agency: DentsuBos / Toronto + Brita / Toronto Client: Brita Category: Online-only Video / Pre-Roll - Single Points: 15.0

Google AI / Canadian Down Syndrome

Project Understood

Direct Marketing

2020 Health, Wellness & Pharma Gold Pencil

75.0

Google AI / Canadian Down Syndrome

Project Understood

Use of Smart Devices & Voice Assistants

2020 Digital Craft Gold Pencil

75.0

Regent Park School of Music

Parkscapes

Craft / Use of Music

2020 Radio & Audio Gold Pencil

75.0

Black & Abroad

Go Back To Africa

Creative Use of Data / Storytelling

2020 Creative Use of Data Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Single Country or Region / Non-Profit / Charity

2020 Creative Effectiveness Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Creative Effectiveness / Non-Profit / Charity

2020 Creative Effectiveness Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Innovation in Health & Wellness

2020 Health, Wellness & Pharma Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Digital / Use of Technology

2020 Health, Wellness & Pharma Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Visual & Audio Craft / Music

2020 Digital Craft Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

UX / UI / Utility

2020 Digital Craft Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Innovation in Social Media

2020 Social Media Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Social Post / Real-time Response

2020 Social Media Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Social Post / Campaign

2020 Social Media Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Sound

2020 Experiential & Immersive Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Innovation in Radio & Audio

2020 Radio & Audio Gold Pencil

25.0

Save Our Libraries

Save Our Libraries

Craft / Writing - Campaign

2020 Radio & Audio Gold Pencil

25.0

TA2 Sound + Music

Get an Original Track

Craft / Writing - Campaign

2020 Radio & Audio Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Custom Content

2020 Radio & Audio Gold Pencil

25.0

Donate Life California

Second Chances

Innovation in Out of Home

2020 Out of Home Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Technology

2020 Mobile Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Utility

2020 Mobile Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Websites

2020 Mobile Gold Pencil

25.0

Donate Life California

Second Chances

Innovation in Direct Marketing

2020 Direct Marketing Gold Pencil

25.0

Donate Life California

Second Chances

Non-traditional & Guerrilla Marketing

2020 Direct Marketing Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Integrated Digital & Physical Product

2020 IP & Products Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Innovation in Branded Entertainment

2020 Branded Entertainment Gold Pencil

25.0

Regent Park School of Music

Parkscapes

Audio

2020 Branded Entertainment Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Innovation in Interactive

2020 Interactive & Online Gold Pencil

25.0

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Technology

2020 Interactive & Online Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Online Advertising / Display Ads

2020 Interactive & Online Gold Pencil

25.0

Self

Apollo in Real Time

Websites

2020 Interactive & Online Gold Pencil

25.0

Vision Zero Project and the City of Montreal

The Impactful Reminder

Out of Home / Brand Installations

2020 Design Gold Pencil

25.0

Kraft Heinz Canada

Pour Perfectly

Packaging / Specialty

2020 Design Gold Pencil

25.0

Black & Abroad

Go Back To Africa

Creative Use of Data / Social Media

2020 Creative Use of Data Silver Pencil

15.0

Donate Life California

Second Chances

Public Relations

2020 Health, Wellness & Pharma Silver Pencil

15.0

Donate Life California

Second Chances

Out of Home / Health & Wellness

2020 Health, Wellness & Pharma Silver Pencil

15.0

Canadian Women's Foundation

Smells Like Inequality

Digital / Social Media

2020 Health, Wellness & Pharma Silver Pencil

15.0

Casey House

The HIV+ Episodes

Innovation in Moving Image Craft

2020 Moving Image Craft Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Cultural Driver

2020 Cultural Driver Silver Pencil

15.0

Black & Abroad

Go Back To Africa

Community Building

2020 Public Relations Silver Pencil

15.0

United Way

The #UNIGNORABLE Tower

Creative Use of Data

2020 Digital Craft Silver Pencil

15.0

Google AI / Canadian Down Syndrome

Project Understood

UX / UI / User Experience

2020 Digital Craft Silver Pencil

15.0

HomeEquity Bank

#PauseToRemember

Livestream

2020 Social Media Silver Pencil

15.0

Google AI / Canadian Down Syndrome

Project Understood

Innovation in Experiential

2020 Experiential & Immersive Silver Pencil

15.0

SickKids Foundation

SickKids Airbnb

Brand Installations

2020 Experiential & Immersive Silver Pencil

15.0

Regent Park School of Music

Parkscapes

Experiential Radio & Audio

2020 Radio & Audio Silver Pencil

15.0

TA2 Sound + Music

Get an Original Track

Broadcast / Campaign

2020 Radio & Audio Silver Pencil

15.0

United Way

The #UNIGNORABLE Tower

Augmented, Virtual & Mixed Reality (AR, VR, MR)

2020 Mobile Silver Pencil

15.0

IKEA Canada

IKEA Bedtime

Targeted Video / Targeted Online Video

2020 Direct Marketing Silver Pencil

15.0

Brita

The Walkumentary

Online-only Video / Pre-Roll - Single

2020 Interactive & Online Silver Pencil

15.0

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