The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Canada
Client
Title
Category
Award
Points
World’s Oldest E-sports Team
Agency: Zulu Alpha Kilo / Toronto + HomeEquity Bank / Toronto + Zulubot / Toronto Client: HomeEquity Bank Category: Livestream
Points: 3.00
Shoppable Girls
Agency: TAXI Canada / Toronto + Covenant House / Toronto + Arthouse Productions / Toronto Client: Covenant House Category: Social Channel / Multi-Platform
Points: 3.00
It's Hard To Read
Agency: dentsumcgarrybowen / Montreal + dentsumcgarrybowen / Toronto Client: Dyslexia Canada Category: Broadcast / Series
Points: 3.00
Slower
Agency: lg2 / Québec + BLVD Client: Société de l'assurance automobile du Québec Category: Broadcast / Single
Points: 3.00
Door Exit Warning System
Agency: TAXI Canada / Montreal Client: Audi Canada Category: Craft / Illustration
Points: 3.00
Moving Day
Agency: Cossette / Montreal + McDonald's Canada / Montreal + Visual Box / Montreal + Consulat / Montreal Client: McDonald's Canada Category: Posters / Series
Points: 3.00
Moving Day
Agency: Cossette / Montreal + McDonald's Canada / Montreal + Visual Box / Montreal + Consulat / Montreal Client: McDonald's Canada Category: Posters / Single
Points: 3.00
Write for Rights
Agency: Cossette / Montreal + Amnesty International / Montreal + Septième / Montreal Client: Amnesty International Category: Newspaper / Series
Points: 3.00
Stick Together for Small Business
Agency: Rethink + Kraft Heinz Canada / Toronto Client: Kraft Heinz Canada Category: Current Event Response
Points: 3.00
Emoji Installation
Agency: Leo Burnett / Toronto + MOCA / Toronto Client: MOCA Category: Experiential & Installations / Brand Installations
Points: 3.00
Guitarists Get It
Agency: lg2 / Toronto Client: Atkin Guitars Category: P.O.P. & In-Store / Series
Points: 3.00
Moving Day
Agency: Cossette / Montreal + McDonald's Canada / Montreal + Visual Box / Montreal + Consulat / Montreal Client: McDonald's Canada Category: P.O.P. & In-Store / Series
Points: 3.00
Handmade
Agency: lg2 / Toronto Client: Atkin Guitars Category: P.O.P. & In-Store / Single
Points: 3.00
Character
Agency: lg2 / Toronto Client: Atkin Guitars Category: P.O.P. & In-Store / Single
Points: 3.00
Signal for Help
Agency: TBWA\ Juniper Park / Toronto + Canadian Women’s Foundation + Bolt Content / Toronto Client: Canadian Women’s Foundation Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
The Little brats
Agency: 4ZERO1 / Montreal + Cossette / Montreal Client: Montreal Children's Hospital Foundation Category: Direction / Single
Points: 3.00
Living Radars
Agency: lg2 / Québec + Touché! + BLVD Client: Société de l'assurance automobile du Québec Category: Physical Product
Points: 3.00
Catch The Scam
Agency: Zulu Alpha Kilo / Toronto + HomeEquity Bank / Toronto + Zulubot / Toronto + Levelwing Client: HomeEquity Bank Category: Online-only Video / Series
Points: 3.00
Heinz on Film
Agency: Rethink + Kraft Heinz Canada / Toronto Client: Kraft Heinz Canada Category: Online Advertising / Native Ads
Points: 3.00
The Care Salon
Agency: Public Inc. / Toronto Client: The African and Caribbean Council on HIV/AIDS in Ontario (ACCHO) Category: Innovation & Transformation / Innovation in Health & Wellness
Points: 3.00
ASD: Rockin’ the Spectrum
Agency: Edelman Canada / Toronto + Pirate / Toronto Client: Jake's House Category: Public Relations
Points: 3.00
The Little brats
Agency: Cossette / Montreal + Cult Nation / Montreal + 4ZERO1 / Montreal Client: Montreal Children's Hospital Foundation Category: Film / Health & Wellness
Points: 3.00
Veryvell
Agency: Rethink + Truss Beverages / Toronto Client: Truss Beverages Category: Branding
Points: 3.00
Trojan & Chill
Agency: Forsman & Bodenfors / Toronto + Eggplant Music + Sound / Toronto + The Vanity / Toronto Client: Trojan Canada Category: Branded Content
Points: 3.00
Reflection
Agency: lg2 / Montreal + Société de sauvetage / Lifesaving Society / Montreal Client: Société de sauvetage / Lifesaving Society Category: Low Budget / Under 50K Budget
Points: 3.00
SickKids VS. One Million Strong
Agency: Cossette / Toronto + OMD / Toronto + Citizen / Toronto Client: SickKids Foundation Category: Online Films & Video / Pre-Roll - Single
Points: 3.00
Signal for Help
Agency: TBWA\ Juniper Park / Toronto + Bolt Content / Toronto + Canadian Women’s Foundation Client: Canadian Women’s Foundation Category: Online Films & Video / Short Form - Single
Points: 3.00
Make It Canadian
Agency: Rethink + Molson Canadian / Toronto Client: Molson Canadian Category: Physical Products
Points: 3.00
Living Radars
Agency: lg2 / Québec + Touché! + BLVD Client: Société de l'assurance automobile du Québec Category: Events / Stunts / Competitions / Live / In-Person
Points: 3.00
Draw Ketchup
Agency: Rethink + Kraft Heinz Canada / Toronto Client: Heinz Ketchup Category: Craft / Data-Driven Personalization
Points: 3.00
Signal for Help
Agency: TBWA\ Juniper Park / Toronto + Bolt Content / Toronto + Canadian Women’s Foundation Client: Canadian Women’s Foundation Category: Integrated Campaign
Points: 3.00
Heinz on Film
Agency: Rethink + Kraft Heinz Canada / Toronto Client: Kraft Heinz Canada Category: Digital & Online / Social Media Post - Single
Points: 3.00
World’s Oldest E-sports Team
Agency: Zulu Alpha Kilo / Toronto + HomeEquity Bank / Toronto + Zulubot / Toronto Client: HomeEquity Bank Category: Experiential / Virtual Events
Points: 3.00
Heinz Ketchup Puzzle
Agency: Rethink + Kraft Heinz Canada / Toronto Client: Kraft Heinz Canada Category: Physical Items
Points: 3.00
Robin Hood Flour
Agency: Leo Burnett / Toronto + The J.M. Smucker Co. / Canada Client: Robin Hood Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
The street doesn't come with instructions
Agency: Publicis / Montréal Client: Dans la rue / In the street Category: Craft / Illustration
Points: 3.00
Leo SOS
Agency: Leo Burnett / Toronto Client: Leo Burnett Toronto Category: Moving Image / Series
Points: 3.00
283 Saint-Louis
Agency: Paprika / Montreal Category: Spatial Design / Experiential & Immersive
Points: 3.00
The Carbon-Neutral Net
Agency: TAXI / TYPE1 / Toronto Client: Volkswagen Category: Digital Design
Points: 3.00
SAGA Grand Gin
Agency: Paprika / Montreal Client: Distillerie Grand Dérangement Category: Packaging / Mass-market
Points: 3.00
Rolling Paper Straws
Agency: Rethink + Truss Beverages / Toronto Client: Truss Beverages Category: Promotional / Collateral Items
Points: 3.00
Heinz Ketchup Puzzle
Agency: Rethink + Kraft Heinz Canada / Toronto Client: Kraft Heinz Canada Category: Promotional / Collateral Items
Points: 3.00
IKEA The Last Catalogue
Agency: Rethink + IKEA Canada / Toronto Client: IKEA Category: Promotional / Collateral Items
Points: 3.00
Moving Day
Agency: Cossette / Montreal + McDonald's Canada / Montreal + Visual Box / Montreal + Consulat / Montreal Client: McDonald's Canada Category: Promotional / Posters - Series
Points: 3.00
Write for Rights
Agency: Cossette / Montreal + Amnesty International / Montreal + Septième / Montreal Client: Amnesty International Category: Promotional / Posters - Series
Points: 3.00
Moving Day
Agency: Cossette / Montreal + McDonald's Canada / Montreal + Visual Box / Montreal + Consulat / Montreal Client: McDonald's Canada Category: Promotional / Posters - Single
Points: 3.00
CN100 Commemorative Book
Agency: Sid Lee / Montreal Client: CN Category: Branding / Corporate Communications
Points: 3.00
Publicly Traded
Agency: FCB/SIX / Toronto Client: LifeStyles Healthcare Category: Creative Use of Data
Points: 3.00
Client:
HomeEquity Bank
Title:
World’s Oldest E-sports Team
Category:
Livestream
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
Covenant House
Title:
Shoppable Girls
Category:
Social Channel / Multi-Platform
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
Dyslexia Canada
Title:
It's Hard To Read
Category:
Broadcast / Series
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Société de l'assurance automobile du Québec
Title:
Slower
Category:
Broadcast / Single
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Audi Canada
Title:
Door Exit Warning System
Category:
Craft / Illustration
Award:
2021 Print Merit Award
Points:
3.00
Client:
McDonald's Canada
Title:
Moving Day
Category:
Posters / Series
Award:
2021 Print Merit Award
Points:
3.00
Client:
McDonald's Canada
Title:
Moving Day
Category:
Posters / Single
Award:
2021 Print Merit Award
Points:
3.00
Client:
Atkin Guitars
Title:
Handmade
Category:
Magazine / Single
Award:
2021 Print Merit Award
Points:
3.00
Client:
Atkin Guitars
Title:
Character
Category:
Magazine / Single
Award:
2021 Print Merit Award
Points:
3.00
Client:
Amnesty International
Title:
Write for Rights
Category:
Newspaper / Series
Award:
2021 Print Merit Award
Points:
3.00
Client:
Kraft Heinz Canada
Title:
Stick Together for Small Business
Category:
Current Event Response
Award:
2021 Public Relations Merit Award
Points:
3.00
Client:
MOCA
Title:
Emoji Installation
Category:
Experiential & Installations / Brand Installations
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Atkin Guitars
Title:
Guitarists Get It
Category:
P.O.P. & In-Store / Series
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
McDonald's Canada
Title:
Moving Day
Category:
P.O.P. & In-Store / Series
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Atkin Guitars
Title:
Handmade
Category:
P.O.P. & In-Store / Single
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Atkin Guitars
Title:
Character
Category:
P.O.P. & In-Store / Single
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Canadian Women’s Foundation
Title:
Signal for Help
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
Montreal Children's Hospital Foundation
Title:
The Little brats
Category:
Direction / Single
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
Société de l'assurance automobile du Québec
Title:
Living Radars
Category:
Physical Product
Award:
2021 IP & Products Merit Award
Points:
3.00
Client:
HomeEquity Bank
Title:
Catch The Scam
Category:
Online-only Video / Series
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
Kraft Heinz Canada
Title:
Heinz on Film
Category:
Online Advertising / Native Ads
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
The African and Caribbean Council on HIV/AIDS in Ontario (ACCHO)
Title:
The Care Salon
Category:
Innovation & Transformation / Innovation in Health & Wellness
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Jake's House
Title:
ASD: Rockin’ the Spectrum
Category:
Public Relations
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Montreal Children's Hospital Foundation
Title:
The Little brats
Category:
Film / Health & Wellness
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Truss Beverages
Title:
Veryvell
Category:
Branding
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Trojan Canada
Title:
Trojan & Chill
Category:
Branded Content
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Société de sauvetage / Lifesaving Society
Title:
Reflection
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Merit Award
Points:
3.00
Client:
SickKids Foundation
Title:
SickKids VS. One Million Strong
Category:
Online Films & Video / Pre-Roll - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Canadian Women’s Foundation
Title:
Signal for Help
Category:
Online Films & Video / Short Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Molson Canadian
Title:
Make It Canadian
Category:
Physical Products
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Société de l'assurance automobile du Québec
Title:
Living Radars
Category:
Events / Stunts / Competitions / Live / In-Person
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Heinz Ketchup
Title:
Draw Ketchup
Category:
Craft / Data-Driven Personalization
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Canadian Women’s Foundation
Title:
Signal for Help
Category:
Integrated Campaign
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Kraft Heinz Canada
Title:
Heinz on Film
Category:
Digital & Online / Social Media Post - Single
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
HomeEquity Bank
Title:
World’s Oldest E-sports Team
Category:
Experiential / Virtual Events
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Kraft Heinz Canada
Title:
Heinz Ketchup Puzzle
Category:
Physical Items
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Robin Hood
Title:
Robin Hood Flour
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Design Merit Award
Points:
3.00
Client:
Dans la rue / In the street
Title:
The street doesn't come with instructions
Category:
Craft / Illustration
Award:
2021 Design Merit Award
Points:
3.00
Client:
Leo Burnett Toronto
Title:
Leo SOS
Category:
Moving Image / Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
N/A
Title:
283 Saint-Louis
Category:
Spatial Design / Experiential & Immersive
Award:
2021 Design Merit Award
Points:
3.00
Client:
Volkswagen
Title:
The Carbon-Neutral Net
Category:
Digital Design
Award:
2021 Design Merit Award
Points:
3.00
Client:
Distillerie Grand Dérangement
Title:
SAGA Grand Gin
Category:
Packaging / Mass-market
Award:
2021 Design Merit Award
Points:
3.00
Client:
Truss Beverages
Title:
Rolling Paper Straws
Category:
Promotional / Collateral Items
Award:
2021 Design Merit Award
Points:
3.00
Client:
Kraft Heinz Canada
Title:
Heinz Ketchup Puzzle
Category:
Promotional / Collateral Items
Award:
2021 Design Merit Award
Points:
3.00
Client:
IKEA
Title:
IKEA The Last Catalogue
Category:
Promotional / Collateral Items
Award:
2021 Design Merit Award
Points:
3.00
Client:
McDonald's Canada
Title:
Moving Day
Category:
Promotional / Posters - Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
Amnesty International
Title:
Write for Rights
Category:
Promotional / Posters - Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
McDonald's Canada
Title:
Moving Day
Category:
Promotional / Posters - Single
Award:
2021 Design Merit Award
Points:
3.00
Client:
CN
Title:
CN100 Commemorative Book
Category:
Branding / Corporate Communications
Award:
2021 Design Merit Award
Points:
3.00
Client:
LifeStyles Healthcare
Title:
Publicly Traded
Category:
Creative Use of Data
Award:
2021 Digital Craft Merit Award
Points:
3.00
