The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


China

Client

Title

Category

Award

Points

#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Out Of Home / Billboards - Single Points: 25.0
Iceberg Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Campaign Points: 25.0
Toblerone Sculptures Agency: Leagas Delaney / Shanghai Client: Kraft Category: Design Does / Brand Transformation Points: 15.0
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Collateral / Posters - Single Points: 15.0
Hide 'n' Seek Agency: Ogilvy Beijing Lab / Beijing Client: GM Encore Category: Gaming / Branded Mobile Games Points: 10.0
Love and Water Video Agency: BeijingManXiangYaTianAdvertising / Beijing Client: M.A.C Cosmetics Category: Broadcast and Moving Image / Short Films and Videos Points: 10.0
Hover Car Agency: Proximity China / Goodstein & Partners / Beijing Client: Volskawagen Group China Category: User Generated Content / Single Points: 5.0
Nike Greatness Agency: Team Nike / Shanghai Client: Nike Category: Social Media / Best Use of Social Media/Facebook Points: 5.0
Nike#WinAgainstTheElements Agency: AKQA / Shanghai Client: Nike Category: Websites / Social Networks/Community Points: 5.0
LI(DETACH) Agency: Hanqingtang Design / Nanjing Client: LUCOS DESIGNFORUM Category: Publication Design / Book Layout Design Points: 5.0
Sunshine Pet Rain Gear Agency: JC ART+DESIGN / Shanghai Client: Sunshine Pet Rain Gear Company Category: Brand Identity / Logo Design Points: 5.0
Scroll Agency: Y&R Wunderman / Shanghai Client: Landrover Category: Collateral Design / Promotional Items - Single or Series Points: 5.0
Chinese New Year Flavour in a Bottle Agency: Saatchi & Saatchi / Beijing Client: SHINHO FOODS CO.,LTD. Category: Collateral Design / Point of Purchase and In-Store - Series Points: 5.0
Pig / Dog / Cat Agency: JC ART+DESIGN / Shanghai Client: No.8 Animal Hospital Category: Collateral Design / Posters - Series Points: 5.0
Iceberg-Egypt Agency: Grey Group China / Beijing Client: Tui Category: Collateral / Posters - Single Points: 5.0
Civilization-Rome Agency: JWT / Shanghai Client: Maxam Category: Out Of Home / Transit & Outdoor Installations - Single Points: 5.0
CokeSanta Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Out Of Home / Billboards - Single Points: 5.0
CokeSanta Agency: Ogilvy & Mather Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single Points: 5.0
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single Points: 5.0
Iceberg-Germany Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single Points: 5.0
Iceberg-Egypt Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single Points: 5.0
Iceberg-China Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single Points: 5.0

The Coca-Cola Company

#COKEHANDS

Out Of Home / Billboards - Single

2013 Advertising Gold Pencil

25.0

Tui

Iceberg

Magazine / Full Page or Spread - Campaign

2013 Advertising Gold Pencil

25.0

Kraft

Toblerone Sculptures

Design Does / Brand Transformation

2013 Design Silver Pencil

15.0

The Coca-Cola Company

#COKEHANDS

Collateral / Posters - Single

2013 Advertising Silver Pencil

15.0

GM Encore

Hide 'n' Seek

Gaming / Branded Mobile Games

2013 Branded Entertainment Bronze Pencil

10.0

M.A.C Cosmetics

Love and Water Video

Broadcast and Moving Image / Short Films and Videos

2013 Design Bronze Pencil

10.0

Volskawagen Group China

Hover Car

User Generated Content / Single

2013 Branded Entertainment Merit Award

5.0

Nike

Nike Greatness

Social Media / Best Use of Social Media/Facebook

2013 Interactive Merit Award

5.0

Nike

Nike#WinAgainstTheElements

Websites / Social Networks/Community

2013 Interactive Merit Award

5.0

LUCOS DESIGNFORUM

LI(DETACH)

Publication Design / Book Layout Design

2013 Design Merit Award

5.0

Sunshine Pet Rain Gear Company

Sunshine Pet Rain Gear

Brand Identity / Logo Design

2013 Design Merit Award

5.0

Landrover

Scroll

Collateral Design / Promotional Items - Single or Series

2013 Design Merit Award

5.0

SHINHO FOODS CO.,LTD.

Chinese New Year Flavour in a Bottle

Collateral Design / Point of Purchase and In-Store - Series

2013 Design Merit Award

5.0

No.8 Animal Hospital

Pig / Dog / Cat

Collateral Design / Posters - Series

2013 Design Merit Award

5.0

Tui

Iceberg-Egypt

Collateral / Posters - Single

2013 Advertising Merit Award

5.0

Maxam

Civilization-Rome

Out Of Home / Transit & Outdoor Installations - Single

2013 Advertising Merit Award

5.0

The Coca-Cola Company

CokeSanta

Out Of Home / Billboards - Single

2013 Advertising Merit Award

5.0

The Coca-Cola Company

CokeSanta

Magazine / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

The Coca-Cola Company

#COKEHANDS

Magazine / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

Tui

Iceberg-Germany

Magazine / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

Tui

Iceberg-Egypt

Magazine / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

Tui

Iceberg-China

Magazine / Full Page or Spread - Single

2013 Advertising Merit Award

5.0

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