The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
France
Client
Title
Category
Award
Points
Emergency Bikes
Agency: Wunderman Thompson / Paris + Ecox / Paris Client: Ecox Category: Best of In-House
Points: 90.00
Emergency Bikes
Agency: Wunderman Thompson / Paris + Ecox / Paris Client: Ecox Category: In-House / External Agency Collaboration
Points: 45.00
Emergency Bikes
Agency: Wunderman Thompson / Paris + Ecox / Paris Client: Ecox Category: Innovation & Transformation / Innovation in Design
Points: 45.00
JUST A WALL
Agency: ROSA PARIS + Schmooze / Paris + SOVAGE / Paris Client: Innocence en danger Category: Out of Home / Health & Wellness
Points: 45.00
Undercover Avatar
Agency: Havas Sports & Entertainment / Puteaux + L'Enfant Bleu / Paris Client: Association L'Enfant Bleu Category: Active Engagement / Call to Action
Points: 45.00
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam Client: Diesel Category: Casting
Points: 22.50
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam Client: Diesel Category: Influencer Marketing / Single Channel
Points: 22.50
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam Client: Diesel Category: Television & VOD / Long Form - Single
Points: 22.50
Migrants on Amazon
Agency: BETC / Paris + General Pop / Paris + La-Bo / Paris Client: Auberge des Migrants Category: Online Advertising / Native Ads
Points: 21.00
Migrants on Amazon
Agency: BETC / Paris + General Pop / Paris + La-Bo / Paris Client: Auberge des Migrants Category: Digital & Online / Ecommerce
Points: 21.00
The eye opening test
Agency: BETC / Paris + General Pop / Paris Client: Droit de regard Category: Experiential & Installations / Brand Installations
Points: 21.00
Migrants on Amazon
Agency: BETC / Paris + General Pop / Paris + La-Bo / Paris Client: Auberge des Migrants Category: Social Channel / Single Platform
Points: 21.00
Tipping Point
Agency: Machine / London + DDB / Paris + Pinkman.tv / Paris Client: Ubisoft Category: Sound Mixing
Points: 14.00
Order from McDonald's
Agency: Buzzman / Paris Client: Burger King France Category: Newspaper / Single
Points: 9.00
Give for good
Agency: BETC / Paris + General Pop / Paris Client: Lacoste Category: Promotional Items / Physical Products
Points: 9.00
The eye opening test
Agency: BETC / Paris + General Pop / Paris Client: Droit de regard Category: Experiential / Brand Installations
Points: 9.00
Village Electrique
Agency: Publicis Conseil / Paris + BIG / Paris + OMD / Paris Client: Renault Category: Experiential / Live Events
Points: 9.00
Cités
Agency: HEREZIE / PARIS + Quad Stories / Paris Client: AMAZON PRIME VIDEO Category: Online-only Video / Series
Points: 9.00
Emergency Bikes
Agency: Wunderman Thompson / Paris + Ecox / Paris Client: Ecox Category: Innovation & Transformation / Innovation in Health & Wellness
Points: 9.00
Burger King & Friends
Agency: Buzzman / Paris Client: Burger King France Category: Integrated Branding Campaign
Points: 9.00
Cités
Agency: HEREZIE / PARIS + Quad Stories / Paris Client: AMAZON PRIME VIDEO Category: Mobile-First Video / Over 15 Seconds
Points: 3.00
The pocket dealership
Agency: BETC / Paris + TRACTION / Paris + Start Rec + Bullprint Client: Citroen Category: Physical Product & Mobile Integration
Points: 3.00
The Underground Premiere
Agency: BETC / Paris + BETC FULLSIX / Paris Client: 13e Rue Category: Craft / Use of Technology
Points: 3.00
TWO MONSTERS IN MY STORY
Agency: Publicis Conseil / Paris + Jungler / Paris + Prodigious / Paris + Starcom / Paris Client: FACE A L'INCESTE Category: Television & VOD / Long Form - Single
Points: 3.00
The pocket dealership
Agency: BETC / Paris + TRACTION / Paris + Start Rec + Bullprint Client: Citroen Category: Targeting
Points: 3.00
Not my job film
Agency: BETC / Paris Client: Pornhub Category: Online Films & Video / Long Form - Single
Points: 3.00
Not my job case
Agency: BETC / Paris + Mathematic / Paris + Iconoclast / Paris Client: Pornhub Category: Websites / Ecommerce
Points: 3.00
SUPERWEAR
Agency: HEREZIE / PARIS + BANDITS PRODUCTION / PARIS + GLITCH / PARIS Client: AMAZON PRIME VIDEO Category: Promotional Items / Physical Products
Points: 3.00
Give for good
Agency: BETC / Paris + General Pop / Paris Client: Lacoste Category: Physical Items
Points: 3.00
It's kind of delicious and wonderful (Print)
Agency: DDB / Paris Client: Glenmorangie Category: Craft / Photography
Points: 3.00
Emergency Bikes
Agency: Wunderman Thompson / Paris + Ecox / Paris Client: Ecox Category: Physical Items
Points: 3.00
The password
Agency: BETC / Paris + Iconoclast / Paris + Schmooze / Paris Client: CANAL+ Category: Cinema Advertising
Points: 3.00
Undercover Avatar
Agency: Havas Sports & Entertainment / Puteaux + L'Enfant Bleu / Paris Client: Association L'Enfant Bleu Category: Innovation & Transformation / Innovation in Interactive
Points: 3.00
Burger King & Friends
Agency: Buzzman / Paris Client: Burger King France Category: Digital & Online / Social Media Post - Series
Points: 3.00
The Safe Training Jersey
Agency: Havas Sports & Entertainment / Puteaux + GMF / Paris Client: GMF Category: Physical Product
Points: 3.00
Recycle the noise silence the city
Agency: BETC / Paris + L’ensemble + Make me pulse Client: Peugeot Category: Billboards & Transit / Dynamic Billboards & Transit
Points: 3.00
JUST A WALL
Agency: ROSA PARIS + Schmooze / Paris + SOVAGE / Paris Client: Innocence en danger Category: Experiential & Installations / Brand Installations
Points: 3.00
Village Electrique
Agency: Publicis Conseil / Paris + BIG / Paris + OMD / Paris Client: Renault Category: Experiential & Installations / Experiential & Immersive
Points: 3.00
Emergency Bikes
Agency: Wunderman Thompson / Paris + Ecox / Paris Client: Ecox Category: Innovation & Transformation / Innovation in Out of Home
Points: 3.00
TWO MONSTERS IN MY STORY
Agency: Publicis Conseil / Paris + Jungler / Paris + Prodigious / Paris + Starcom / Paris Client: FACE A L'INCESTE Category: Short Form Video / Single
Points: 3.00
Village Electrique
Agency: Publicis Conseil / Paris + BIG / Paris + OMD / Paris Client: Renault Category: Events / Stunts / Competitions / Live / In-Person
Points: 3.00
Undercover Avatar
Agency: Havas Sports & Entertainment / Puteaux + L'Enfant Bleu / Paris Client: Association L'Enfant Bleu Category: Digital / Social Media
Points: 3.00
Give for good
Agency: BETC / Paris + General Pop / Paris Client: Lacoste Category: Ecommerce
Points: 3.00
The eye opening test
Agency: BETC / Paris + General Pop / Paris Client: Droit de regard Category: Out of Home / Health & Wellness
Points: 3.00
Cités
Agency: HEREZIE / PARIS + Quad Stories / Paris Client: AMAZON PRIME VIDEO Category: Social Channel / Single Platform
Points: 3.00
INVISIBLE WOMEN
Agency: SERVICEPLAN / COURBEVOIE + TRINITY FILMS / COURBEVOIE Client: RÈGLES ÉLÉMENTAIRES Category: Public Relations
Points: 3.00
Burger King & Friends
Agency: Buzzman / Paris Client: Burger King France Category: Social Post / Real-time Response
Points: 3.00
TWO MONSTERS IN MY STORY
Agency: Publicis Conseil / Paris + Jungler / Paris + Prodigious / Paris + Starcom / Paris Client: FACE A L'INCESTE Category: Animation / Single
Points: 3.00
Client:
Ecox
Title:
Emergency Bikes
Category:
Best of In-House
Award:
2021 In-House Best of Discipline Pencil
Points:
90.00
Client:
Ecox
Title:
Emergency Bikes
Category:
In-House / External Agency Collaboration
Award:
2021 In-House Gold Pencil
Points:
45.00
Client:
Ecox
Title:
Emergency Bikes
Category:
Innovation & Transformation / Innovation in Design
Award:
2021 Design Gold Pencil
Points:
45.00
Client:
Innocence en danger
Title:
JUST A WALL
Category:
Out of Home / Health & Wellness
Award:
2021 Health, Wellness & Pharma Gold Pencil
Points:
45.00
Client:
Association L'Enfant Bleu
Title:
Undercover Avatar
Category:
Active Engagement / Call to Action
Award:
2021 Social Media Gold Pencil
Points:
45.00
Client:
Diesel
Title:
Francesca
Category:
Casting
Award:
2021 Moving Image Craft Gold Pencil
Points:
22.50
Client:
Diesel
Title:
Francesca
Category:
Influencer Marketing / Single Channel
Award:
2021 Social Media Gold Pencil
Points:
22.50
Client:
Diesel
Title:
Francesca
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
22.50
Client:
Auberge des Migrants
Title:
Migrants on Amazon
Category:
Online Advertising / Native Ads
Award:
2021 Interactive & Online Silver Pencil
Points:
21.00
Client:
Auberge des Migrants
Title:
Migrants on Amazon
Category:
Digital & Online / Ecommerce
Award:
2021 Direct Marketing Silver Pencil
Points:
21.00
Client:
Droit de regard
Title:
The eye opening test
Category:
Experiential & Installations / Brand Installations
Award:
2021 Out of Home Silver Pencil
Points:
21.00
Client:
Auberge des Migrants
Title:
Migrants on Amazon
Category:
Social Channel / Single Platform
Award:
2021 Social Media Silver Pencil
Points:
21.00
Client:
Ubisoft
Title:
Tipping Point
Category:
Sound Mixing
Award:
2021 Music & Sound Craft Silver Pencil
Points:
14.00
Client:
Burger King France
Title:
Order from McDonald's
Category:
Newspaper / Single
Award:
2021 Print Bronze Pencil
Points:
9.00
Client:
Lacoste
Title:
Give for good
Category:
Promotional Items / Physical Products
Award:
2021 Print Bronze Pencil
Points:
9.00
Client:
Droit de regard
Title:
The eye opening test
Category:
Experiential / Brand Installations
Award:
2021 Direct Marketing Bronze Pencil
Points:
9.00
Client:
Renault
Title:
Village Electrique
Category:
Experiential / Live Events
Award:
2021 Direct Marketing Bronze Pencil
Points:
9.00
Client:
AMAZON PRIME VIDEO
Title:
Cités
Category:
Online-only Video / Series
Award:
2021 Interactive & Online Bronze Pencil
Points:
9.00
Client:
Ecox
Title:
Emergency Bikes
Category:
Innovation & Transformation / Innovation in Health & Wellness
Award:
2021 Health, Wellness & Pharma Bronze Pencil
Points:
9.00
Client:
Burger King France
Title:
Burger King & Friends
Category:
Integrated Branding Campaign
Award:
2021 Integrated Bronze Pencil
Points:
9.00
Client:
Back Market
Title:
Co2ncious
Category:
Applications
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
AMAZON PRIME VIDEO
Title:
Cités
Category:
Mobile-First Video / Over 15 Seconds
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
Citroen
Title:
The pocket dealership
Category:
Physical Product & Mobile Integration
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
13e Rue
Title:
The Underground Premiere
Category:
Craft / Use of Technology
Award:
2021 Mobile Merit Award
Points:
3.00
Client:
FACE A L'INCESTE
Title:
TWO MONSTERS IN MY STORY
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Citroen
Title:
The pocket dealership
Category:
Targeting
Award:
2021 Creative Use of Data Merit Award
Points:
3.00
Client:
Pornhub
Title:
Not my job film
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Pornhub
Title:
Not my job case
Category:
Websites / Ecommerce
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
AMAZON PRIME VIDEO
Title:
SUPERWEAR
Category:
Promotional Items / Physical Products
Award:
2021 Print Merit Award
Points:
3.00
Client:
Lacoste
Title:
Give for good
Category:
Physical Items
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Glenmorangie
Title:
It's kind of delicious and wonderful (Print)
Category:
Craft / Photography
Award:
2021 Print Merit Award
Points:
3.00
Client:
Ecox
Title:
Emergency Bikes
Category:
Physical Items
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
CANAL+
Title:
The password
Category:
Cinema Advertising
Award:
2021 Film Merit Award
Points:
3.00
Client:
Association L'Enfant Bleu
Title:
Undercover Avatar
Category:
Innovation & Transformation / Innovation in Interactive
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
Burger King France
Title:
Burger King & Friends
Category:
Digital & Online / Social Media Post - Series
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
GMF
Title:
The Safe Training Jersey
Category:
Physical Product
Award:
2021 IP & Products Merit Award
Points:
3.00
Client:
Peugeot
Title:
Recycle the noise silence the city
Category:
Billboards & Transit / Dynamic Billboards & Transit
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Innocence en danger
Title:
JUST A WALL
Category:
Experiential & Installations / Brand Installations
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Renault
Title:
Village Electrique
Category:
Experiential & Installations / Experiential & Immersive
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Ecox
Title:
Emergency Bikes
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
FACE A L'INCESTE
Title:
TWO MONSTERS IN MY STORY
Category:
Short Form Video / Single
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Renault
Title:
Village Electrique
Category:
Events / Stunts / Competitions / Live / In-Person
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Association L'Enfant Bleu
Title:
Undercover Avatar
Category:
Digital / Social Media
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Lacoste
Title:
Give for good
Category:
Ecommerce
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Droit de regard
Title:
The eye opening test
Category:
Out of Home / Health & Wellness
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
AMAZON PRIME VIDEO
Title:
Cités
Category:
Social Channel / Single Platform
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
RÈGLES ÉLÉMENTAIRES
Title:
INVISIBLE WOMEN
Category:
Public Relations
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
Netflix
Title:
Boom Popcorn
Category:
Social Post / Single
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
Burger King France
Title:
Burger King & Friends
Category:
Social Post / Real-time Response
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
FACE A L'INCESTE
Title:
TWO MONSTERS IN MY STORY
Category:
Animation / Single
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
