The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Germany
Client
Title
Category
Award
Points
ProContra
Agency: Serviceplan / München Client: LeadAcademy Category: Spatial Design / Single
Points: 25.0
The Contemporary Beauty Ideal
Agency: Ogilvy Frankfurt / Frankfurt Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Public Service / Outdoor and Posters - Campaign
Points: 25.0
Pin-Up Calendar 2010
Agency: BUTTER. Berlin/Duesseldorf / Duesseldorf Client: EIZO Category: Collateral / Promotion (Agencies creating work for individuals)
Points: 25.0
Piss Screen Bluetooth
Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Main Taxi Frankfurt Category: Gaming & Branded Applications / Offline gaming
Points: 25.0
Deutsches Currywurst Museum
Agency: Atelier Markgraph / Frankfurt Client: E.I. Edutainment International Category: Spatial Design / Campaign
Points: 15.0
“Electronic Guitar Birds”
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: egoFM Category: Collateral Design / Promotion (Agencies creating work for individuals)
Points: 15.0
"HOWTO" Magazine
Agency: Ogilvy Frankfurt / Frankfurt Client: Ogilvy Germany Category: Branding / Booklet/Brochure
Points: 15.0
The Contemporary Beauty Ideal
Agency: Ogilvy Frankfurt / Frankfurt Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Experiential Advertising / Single
Points: 15.0
The Contemporary Beauty Ideal
Agency: Ogilvy Frankfurt / Frankfurt Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Innovation in Advertising / Campaign
Points: 15.0
Concert for the people
Agency: Jung von Matt AG / Hamburg Client: Philharmonic Orchestra of Hamburg Category: Innovation in Advertising / Single
Points: 15.0
IWC Schaffhausen
Agency: Jung von Matt AG / Hamburg Client: 12 Parts Category: Collateral / Promotion (Agencies creating work for individuals)
Points: 15.0
2 Euro for a square meal
Agency: Ogilvy&Mather GmbH / Duesseldorf Client: Duesseldorfer Tafel e.V. Category: Interactive Advertising / Public Service/ Non-Profit - Single
Points: 10.0
Yalook - Fashion Faces - Calendar
Agency: FutureBrand / Hamburg Client: yalook.com Category: Collateral Design / Promotion (Agencies creating work for individuals)
Points: 10.0
Fresh Soups To Go
Agency: Scholz & Friends Identify / Berlin Client: Roggenkamp Organics Category: Package Design / Campaign
Points: 10.0
The Earphones Note
Agency: Scholz & Friends / Berlin Client: Panasonic Marketing Europe Category: Package Design / Single
Points: 10.0
Making History
Agency: Jung von Matt AG / Hamburg Client: LEGO Germany Category: Collateral / Posters, P.O.P. and In-Store - Campaign
Points: 10.0
Puppy Pulling Power
Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Sony Ericsson Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 10.0
o2 Surface: Natural User Interface goes Business
Agency: Syzygy Deutschland GmbH / Bad Homburg Client: Telefónica o2 (Germany) GmbH & Co. OHG Category: Craft / Interface Design
Points: 5.0
Light the Dark
Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Amnesty International Category: Craft / Interface Design
Points: 5.0
Light the Dark
Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Amnesty International Category: Interactive Advertising / Public Service/ Non-Profit - Single
Points: 5.0
Everything Sounds
Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Sony Ericsson Category: Interactive Advertising / Banners - Dynamic - Single
Points: 5.0
Last Call
Agency: Jung von Matt AG / Hamburg Client: NBC Universal/13TH STREET Category: Mobile Applications/Sites / Augmented Reality
Points: 5.0
LLR Corporate Website
Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Lukas Lindemann Rosinski GmbH Category: Websites & Microsites / Corporate Website
Points: 5.0
Office Pong
Agency: Saatchi & Saatchi Berlin / Frankfurt Client: Novartis - Voltaren Category: Websites & Microsites / Consumer Goods
Points: 5.0
Red Bull Soapbox Racer
Agency: Less Rain GmbH / Berlin Client: Red Bull Category: Websites & Microsites / Branded Games
Points: 5.0
"HOWTO" Magazine
Agency: Ogilvy Frankfurt / Frankfurt Client: Ogilvy Germany Category: Typography in Design / Single
Points: 5.0
Bars
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: IGFM International society for human rights Category: Typography in Design / Single
Points: 5.0
The Beaver is back!
Agency: Leo Burnett GmbH / Duesseldorf Client: German Society for Nature Conservation (NABU) Category: Public Service / Outdoor and Posters - Single
Points: 5.0
STIHL Autumn Calendar 2010
Agency: Euro RSCG Duesseldorf / Duesseldorf Client: STIHL Vertriebszentrale AG & Co. KG Category: Direct Mail / Single
Points: 5.0
The Death of the Mouse 2.0
Agency: Ogilvy Frankfurt / Frankfurt Client: Ogilvy Germany Category: Publication Design / Book, Magazine, Newspaper
Points: 5.0
"HOWTO" Magazine
Agency: Ogilvy Frankfurt / Frankfurt Client: Ogilvy Germany Category: Publication Design / Book, Magazine, Newspaper
Points: 5.0
Morning Sun
Agency: KW43 BRANDDESIGN / Duesseldorf Client: Andreas Koerner Category: Publication Design / Book, Magazine, Newspaper
Points: 5.0
CNN news campaign
Agency: HEIMAT, Berlin / Berlin Client: CNN International Category: Outdoor Design / Campaign
Points: 5.0
Point Out
Agency: Serviceplan / München Client: Stabilo International GmbH Category: Outdoor Design / Campaign
Points: 5.0
Mercedes-Benz Galleries
Agency: Atelier Markgraph / Frankfurt am Main Client: Daimler AG Category: Spatial Design / Campaign
Points: 5.0
Mercedes-Benz at IAA 2009
Agency: Atelier Markgraph / Frankfurt am Main Client: Daimler AG Category: Spatial Design / Campaign
Points: 5.0
Nespresso - Display Windows Mönckebergstrasse
Agency: WINcommunication / Aachen Client: Nespresso Deutschland GMBH Category: Spatial Design / Single
Points: 5.0
2 Euro for a square meal
Agency: Ogilvy & Mather GmbH / Duesseldorf Client: Duesserldorfer Tafel e.V. Category: Collateral Design / Promotion (Agencies creating work for individuals)
Points: 5.0
See the Music
Agency: Jung von Matt AG / Hamburg Client: Philharmonic Orchestra of Hamburg Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Points: 5.0
Making History
Agency: Jung von Matt AG / Hamburg Client: LEGO Germany Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Points: 5.0
Noise protection windows by Weru - Building Blaster
Agency: Scholz & Friends / Berlin Client: Weru AG Category: Collateral Design / Posters, P.O.P and in-Store - Single
Points: 5.0
Electric Horse
Agency: Euro RSCG Duesseldorf / Duesseldorf Client: Peugeot Deutschland GmbH Category: Collateral Design / Posters, P.O.P and in-Store - Single
Points: 5.0
Dr. Moeller’s Quince Brandy
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Schnapsbrennerei Dr. Thorsten Möller Category: Package Design / Single
Points: 5.0
Rattenkiller
Agency: Haase & Knels + Schweers / Bremen Client: Ahlers Getränke GmbH Category: Package Design / Single
Points: 5.0
Rellana "Woolly Heads"
Agency: Ogilvy Frankfurt / Frankfurt Client: Friedrich-Wilhelm & Karin Reller Category: Package Design / Single
Points: 5.0
Chocolate Glue
Agency: Kolle Rebbe / Hamburg Client: The Deli Garage Category: Package Design / Single
Points: 5.0
Size Matters
Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Lukas Lindemann Rosinski GmbH Category: Corporate Identity / Campaign
Points: 5.0
PAUSE Cafeteria
Agency: KW43 BRANDDESIGN / Duesseldorf Client: Grey / G2 group Category: Corporate Identity / Campaign
Points: 5.0
LLR Corporate Website
Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Lukas Lindemann Rosinski Category: Corporate Identity / Single
Points: 5.0
ProContra
Agency: Serviceplan / München Client: LeadAcademy e.V. Category: Experiential Advertising / Single
Points: 5.0
Client:
LeadAcademy
Title:
ProContra
Category:
Spatial Design / Single
Award:
2010 Design Gold Pencil
Points:
25.0
Client:
ANAD (National Association of Anorexia Nervosa and Associated)
Title:
The Contemporary Beauty Ideal
Category:
Public Service / Outdoor and Posters - Campaign
Award:
2010 Advertising Gold Pencil
Points:
25.0
Client:
EIZO
Title:
Pin-Up Calendar 2010
Category:
Collateral / Promotion (Agencies creating work for individuals)
Award:
2010 Advertising Gold Pencil
Points:
25.0
Client:
Main Taxi Frankfurt
Title:
Piss Screen Bluetooth
Category:
Gaming & Branded Applications / Offline gaming
Award:
2010 Branded Entertainment Gold Pencil
Points:
25.0
Client:
E.I. Edutainment International
Title:
Deutsches Currywurst Museum
Category:
Spatial Design / Campaign
Award:
2010 Design Silver Pencil
Points:
15.0
Client:
egoFM
Title:
“Electronic Guitar Birds”
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Award:
2010 Design Silver Pencil
Points:
15.0
Client:
Ogilvy Germany
Title:
"HOWTO" Magazine
Category:
Branding / Booklet/Brochure
Award:
2010 Design Silver Pencil
Points:
15.0
Client:
ANAD (National Association of Anorexia Nervosa and Associated)
Title:
The Contemporary Beauty Ideal
Category:
Experiential Advertising / Single
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
ANAD (National Association of Anorexia Nervosa and Associated)
Title:
The Contemporary Beauty Ideal
Category:
Innovation in Advertising / Campaign
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
Philharmonic Orchestra of Hamburg
Title:
Concert for the people
Category:
Innovation in Advertising / Single
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
12 Parts
Title:
IWC Schaffhausen
Category:
Collateral / Promotion (Agencies creating work for individuals)
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
Duesseldorfer Tafel e.V.
Title:
2 Euro for a square meal
Category:
Interactive Advertising / Public Service/ Non-Profit - Single
Award:
2010 Interactive Bronze Pencil
Points:
10.0
Client:
yalook.com
Title:
Yalook - Fashion Faces - Calendar
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Award:
2010 Design Bronze Pencil
Points:
10.0
Client:
Roggenkamp Organics
Title:
Fresh Soups To Go
Category:
Package Design / Campaign
Award:
2010 Design Bronze Pencil
Points:
10.0
Client:
Panasonic Marketing Europe
Title:
The Earphones Note
Category:
Package Design / Single
Award:
2010 Design Bronze Pencil
Points:
10.0
Client:
LEGO Germany
Title:
Making History
Category:
Collateral / Posters, P.O.P. and In-Store - Campaign
Award:
2010 Advertising Bronze Pencil
Points:
10.0
Client:
Sony Ericsson
Title:
Puppy Pulling Power
Category:
Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Award:
2010 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Telefónica o2 (Germany) GmbH & Co. OHG
Title:
o2 Surface: Natural User Interface goes Business
Category:
Craft / Interface Design
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Amnesty International
Title:
Light the Dark
Category:
Craft / Interface Design
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Amnesty International
Title:
Light the Dark
Category:
Interactive Advertising / Public Service/ Non-Profit - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Sony Ericsson
Title:
Everything Sounds
Category:
Interactive Advertising / Banners - Dynamic - Single
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
NBC Universal/13TH STREET
Title:
Last Call
Category:
Mobile Applications/Sites / Augmented Reality
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Lukas Lindemann Rosinski GmbH
Title:
LLR Corporate Website
Category:
Websites & Microsites / Corporate Website
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Novartis - Voltaren
Title:
Office Pong
Category:
Websites & Microsites / Consumer Goods
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Red Bull
Title:
Red Bull Soapbox Racer
Category:
Websites & Microsites / Branded Games
Award:
2010 Interactive Merit Award
Points:
5.0
Client:
Ogilvy Germany
Title:
"HOWTO" Magazine
Category:
Typography in Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
IGFM International society for human rights
Title:
Bars
Category:
Typography in Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
German Society for Nature Conservation (NABU)
Title:
The Beaver is back!
Category:
Public Service / Outdoor and Posters - Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
STIHL Vertriebszentrale AG & Co. KG
Title:
STIHL Autumn Calendar 2010
Category:
Direct Mail / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Ogilvy Germany
Title:
The Death of the Mouse 2.0
Category:
Publication Design / Book, Magazine, Newspaper
Award:
2010 Design Merit Award
Points:
5.0
Client:
Ogilvy Germany
Title:
"HOWTO" Magazine
Category:
Publication Design / Book, Magazine, Newspaper
Award:
2010 Design Merit Award
Points:
5.0
Client:
Andreas Koerner
Title:
Morning Sun
Category:
Publication Design / Book, Magazine, Newspaper
Award:
2010 Design Merit Award
Points:
5.0
Client:
CNN International
Title:
CNN news campaign
Category:
Outdoor Design / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Stabilo International GmbH
Title:
Point Out
Category:
Outdoor Design / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Daimler AG
Title:
Mercedes-Benz Galleries
Category:
Spatial Design / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Daimler AG
Title:
Mercedes-Benz at IAA 2009
Category:
Spatial Design / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Nespresso Deutschland GMBH
Title:
Nespresso - Display Windows Mönckebergstrasse
Category:
Spatial Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Duesserldorfer Tafel e.V.
Title:
2 Euro for a square meal
Category:
Collateral Design / Promotion (Agencies creating work for individuals)
Award:
2010 Design Merit Award
Points:
5.0
Client:
Philharmonic Orchestra of Hamburg
Title:
See the Music
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
LEGO Germany
Title:
Making History
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Weru AG
Title:
Noise protection windows by Weru - Building Blaster
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Peugeot Deutschland GmbH
Title:
Electric Horse
Category:
Collateral Design / Posters, P.O.P and in-Store - Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Schnapsbrennerei Dr. Thorsten Möller
Title:
Dr. Moeller’s Quince Brandy
Category:
Package Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Ahlers Getränke GmbH
Title:
Rattenkiller
Category:
Package Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Friedrich-Wilhelm & Karin Reller
Title:
Rellana "Woolly Heads"
Category:
Package Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
The Deli Garage
Title:
Chocolate Glue
Category:
Package Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Lukas Lindemann Rosinski GmbH
Title:
Size Matters
Category:
Corporate Identity / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Grey / G2 group
Title:
PAUSE Cafeteria
Category:
Corporate Identity / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Lukas Lindemann Rosinski
Title:
LLR Corporate Website
Category:
Corporate Identity / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
LeadAcademy e.V.
Title:
ProContra
Category:
Experiential Advertising / Single
Award:
2010 Advertising Merit Award
Points:
5.0
