The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Germany

Client

Title

Category

Award

Points

Dot Mini. The First Smart Media Device for the Visually Impaired. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Innovation in Design Points: 25.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Social Channel Points: 25.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Innovation in Social Media Points: 25.0
Dot Mini. The First Smart Media Device for the Visually Impaired. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Products Points: 25.0
No need to fly – around the world in Germany Agency: Ogilvy / Germany Client: German Rail Category: Use of Technology Points: 25.0
Dot Mini. The First Smart Media Device for the Visually Impaired. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Digital / Use of Technology Points: 25.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Craft / Use of Music Points: 25.0
Dot Mini. The First Smart Media Device for the Visually Impaired. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Integrated Digital & Physical Product Points: 25.0
Dot Mini. The First Smart Media Device for the Visually Impaired. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Innovation in Health & Wellness Points: 25.0
The remarkable Katherine Agency: DDB Group Germany / Düsseldorf Client: STABILO International GmbH Category: Publishing / Magazine - Single Points: 15.0
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Publishing / Magazine - Campaign Points: 15.0
Black Friday Whopper Shopper Agency: Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover Client: Burger King Corporation Category: Websites / E-Commerce Points: 15.0
Münchner Philharmoniker "The logo behind the logo" Agency: Kolle Rebbe GmbH / Korefe / Hamburg Client: Münchner Philharmoniker Category: Branding / Logo Points: 15.0
"9.58 seconds - the world's fastest annual report" Agency: Publicis Pixelpark / Erlangen/Hamburg Client: Puma SE Category: Branding / Corporate Communications Points: 15.0
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Promotional / Posters - Extended Series Points: 15.0
Le Beck's: The legendary beer can Agency: SERVICEPLAN GERMANY / Munich Client: Beck's Category: Promotional / Collateral Items Points: 15.0
Le Beck's: The legendary beer can Agency: SERVICEPLAN GERMANY / Munich Client: Beck's Category: Packaging / Specialty Points: 15.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Online / Streaming Audio Points: 15.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Experiential Radio & Audio Points: 15.0
Christmas doesn´t need much. Only Love. Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Craft / Animation Points: 10.0
Fonts for Freedom Agency: SERVICEPLAN GERMANY / Munich Client: Reporters Without Borders Category: Publishing / Newspaper - Campaign Points: 10.0
HORNBACH "WERKSTÜCK Edition 001" Agency: HEIMAT / Berlin + Markenfilm Crossing / Berlin Client: HORNBACH Baumarkt AG Category: Branding / Branded Item Points: 10.0
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Promotional / Print Advertisements Points: 10.0
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Promotional / Print Advertisements Points: 10.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Audio Points: 10.0
Shitty Paper – Made from hate Agency: Philipp und Keuntje / Hamburg + Goldeimer / Hamburg Client: Goldeimer gemeinnützige GmbH Category: Events & Experiential Points: 10.0
The Insect Concerto Agency: Scholz & Friends / Berlin Client: Karajan Academy of the Berlin Philharmonics + WWF Category: Experiential Radio & Audio Points: 10.0
Repicturing Homeless Agency: Havas Germany / Düsseldorf Client: Getty Images Deutschland / fiftyfifty (magazine from homeless people) Category: Reputation Management Points: 10.0
The Shortcut Billboards Agency: SERVICEPLAN GERMANY / Munich Client: MINI Category: Out of Home / Billboards & Transit Points: 2.0
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Craft / Photography Points: 2.0
HORNBACH "Room of silence – Giving toilets a voice." Agency: HEIMAT / Berlin + Bentele Becker Bewegtbild / Berlin + Loft Tonstudios / Berlin + Mediaplus / München Client: HORNBACH Baumarkt AG Category: Spaces & Immersive / Brand Installations Points: 2.0
HORNBACH "WERKSTÜCK Edition 001" Agency: HEIMAT / Berlin + Markenfilm Crossing / Berlin Client: HORNBACH Baumarkt AG Category: Spaces & Immersive / Brand-Owned Experiences Points: 2.0
The Macallan Visitor Experience Agency: ATELIER BRÜCKNER / Stuttgart + Speirs + Major / London + TAMSCHICK MEDIA+SPACE / Berlin + Jason Bruges Studio / London Client: The Edrington Group Category: Spaces & Immersive / Brand-Owned Experiences Points: 2.0
Remember Me Agency: BBDO Group Germany GmbH / Duesseldorf + Proximity GmbH / Duesseldorf + BBDO GmbH / Duesseldorf Client: Alzheimer Research Initiative Category: Publishing / Newspaper - Campaign Points: 2.0
Re:Imagine Street ARt Agency: Cheil Germany / Schwalbach am Taunus Client: Samsung Electronics Germany Category: Responsive Environments / User Activation Points: 2.0
Adoptify Agency: SERVICEPLAN Group / Munich Client: Tierschutzverein München e.V. Category: Digital & Online / Banners & Pop-ups Points: 2.0
Scars of Democracy Agency: SERVICEPLAN GERMANY / Munich Client: STROKE Art Fair Category: Websites Points: 2.0
Black Friday Whopper Shopper Agency: Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover Client: Burger King Corporation Category: Websites Points: 2.0
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Digital & Online / Social Media & Viral Marketing - Single Points: 2.0
No need to fly – around the world in Germany Agency: Ogilvy / Germany Client: German Rail Category: Digital & Online / Social Media & Viral Marketing - Single Points: 2.0
Remember Me Agency: BBDO Group Germany GmbH / Duesseldorf + Proximity GmbH / Duesseldorf + BBDO GmbH / Duesseldorf Client: Alzheimer Research Initiative Category: Promotional / Collateral / Posters - Campaign Points: 2.0
Christmas doesn´t need much. Only Love. Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Craft - Animation / Single Points: 2.0
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Out-of-Home / P.O.P. & In-Store - Campaign Points: 2.0
discovering hands - The Blind see more. Agency: Grey Germany / KW43 BRANDDESIGN / Duesseldorf Client: discovering hands Category: Branding / Identity System Points: 2.0
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Out-of-Home / Billboards & Transit - Campaign Points: 2.0
The Shortcut Billboards Agency: SERVICEPLAN GERMANY / Munich Client: MINI Category: Out-of-Home / Billboards & Transit - Campaign Points: 2.0
Tested Agency: Scholz & Friends / Berlin Client: toom hardware stores Category: Television & VOD / Short Form - Campaign Points: 2.0
Black Friday Whopper Shopper Agency: Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover Client: Burger King Corporation Category: Innovation in Interactive Points: 2.0
Fonts for Freedom Agency: SERVICEPLAN GERMANY / Munich Client: Reporters Without Borders Category: Typography / Typeface Design Points: 2.0
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Craft / Art Direction Points: 2.0

Dot Incorporation

Dot Mini. The First Smart Media Device for the Visually Impaired.

Innovation in Design

2019 Design Gold Pencil

25.0

Reporters without Borders

The Uncensored Playlist

Social Channel

2019 Social Media Gold Pencil

25.0

Reporters without Borders

The Uncensored Playlist

Innovation in Social Media

2019 Social Media Gold Pencil

25.0

Dot Incorporation

Dot Mini. The First Smart Media Device for the Visually Impaired.

Products

2019 Health, Wellness & Pharma Gold Pencil

25.0

German Rail

No need to fly – around the world in Germany

Use of Technology

2019 Branded Entertainment Gold Pencil

25.0

Dot Incorporation

Dot Mini. The First Smart Media Device for the Visually Impaired.

Digital / Use of Technology

2019 Health, Wellness & Pharma Gold Pencil

25.0

Reporters without Borders

The Uncensored Playlist

Craft / Use of Music

2019 Radio & Audio Gold Pencil

25.0

Dot Incorporation

Dot Mini. The First Smart Media Device for the Visually Impaired.

Integrated Digital & Physical Product

2019 Intellectual Property Gold Pencil

25.0

Dot Incorporation

Dot Mini. The First Smart Media Device for the Visually Impaired.

Innovation in Health & Wellness

2019 Health, Wellness & Pharma Gold Pencil

25.0

STABILO International GmbH

The remarkable Katherine

Publishing / Magazine - Single

2019 Print & Outdoor Silver Pencil

15.0

STABILO International GmbH

Highlight the Remarkable

Publishing / Magazine - Campaign

2019 Print & Outdoor Silver Pencil

15.0

Burger King Corporation

Black Friday Whopper Shopper

Websites / E-Commerce

2019 Interactive & Online Silver Pencil

15.0

Münchner Philharmoniker

Münchner Philharmoniker "The logo behind the logo"

Branding / Logo

2019 Design Silver Pencil

15.0

Puma SE

"9.58 seconds - the world's fastest annual report"

Branding / Corporate Communications

2019 Design Silver Pencil

15.0

Berlin Philharmonic

ReArranged

Promotional / Posters - Extended Series

2019 Design Silver Pencil

15.0

Beck's

Le Beck's: The legendary beer can

Promotional / Collateral Items

2019 Design Silver Pencil

15.0

Beck's

Le Beck's: The legendary beer can

Packaging / Specialty

2019 Design Silver Pencil

15.0

Reporters without Borders

The Uncensored Playlist

Online / Streaming Audio

2019 Radio & Audio Silver Pencil

15.0

Reporters without Borders

The Uncensored Playlist

Experiential Radio & Audio

2019 Radio & Audio Silver Pencil

15.0

PENNY

Christmas doesn´t need much. Only Love.

Craft / Animation

2019 Design Bronze Pencil

10.0

Reporters Without Borders

Fonts for Freedom

Publishing / Newspaper - Campaign

2019 Print & Outdoor Bronze Pencil

10.0

HORNBACH Baumarkt AG

HORNBACH "WERKSTÜCK Edition 001"

Branding / Branded Item

2019 Design Bronze Pencil

10.0

STABILO International GmbH

Highlight the Remarkable

Promotional / Print Advertisements

2019 Design Bronze Pencil

10.0

Berlin Philharmonic

ReArranged

Promotional / Print Advertisements

2019 Design Bronze Pencil

10.0

Reporters without Borders

The Uncensored Playlist

Audio

2019 Branded Entertainment Bronze Pencil

10.0

Goldeimer gemeinnützige GmbH

Shitty Paper – Made from hate

Events & Experiential

2019 Public Relations Bronze Pencil

10.0

Karajan Academy of the Berlin Philharmonics + WWF

The Insect Concerto

Experiential Radio & Audio

2019 Radio & Audio Bronze Pencil

10.0

Getty Images Deutschland / fiftyfifty (magazine from homeless people)

Repicturing Homeless

Reputation Management

2019 Public Relations Bronze Pencil

10.0

MINI

The Shortcut Billboards

Out of Home / Billboards & Transit

2019 Direct Marketing Merit Award

2.0

Berlin Philharmonic

ReArranged

Craft / Photography

2019 Design Merit Award

2.0

HORNBACH Baumarkt AG

HORNBACH "Room of silence – Giving toilets a voice."

Spaces & Immersive / Brand Installations

2019 Experiential & Immersive Merit Award

2.0

HORNBACH Baumarkt AG

HORNBACH "WERKSTÜCK Edition 001"

Spaces & Immersive / Brand-Owned Experiences

2019 Experiential & Immersive Merit Award

2.0

The Edrington Group

The Macallan Visitor Experience

Spaces & Immersive / Brand-Owned Experiences

2019 Experiential & Immersive Merit Award

2.0

Alzheimer Research Initiative

Remember Me

Publishing / Newspaper - Campaign

2019 Print & Outdoor Merit Award

2.0

Samsung Electronics Germany

Re:Imagine Street ARt

Responsive Environments / User Activation

2019 Experiential & Immersive Merit Award

2.0

Tierschutzverein München e.V.

Adoptify

Digital & Online / Banners & Pop-ups

2019 Direct Marketing Merit Award

2.0

STROKE Art Fair

Scars of Democracy

Websites

2019 Interactive & Online Merit Award

2.0

Burger King Corporation

Black Friday Whopper Shopper

Websites

2019 Interactive & Online Merit Award

2.0

Reporters without Borders

The Uncensored Playlist

Digital & Online / Social Media & Viral Marketing - Single

2019 Direct Marketing Merit Award

2.0

German Rail

No need to fly – around the world in Germany

Digital & Online / Social Media & Viral Marketing - Single

2019 Direct Marketing Merit Award

2.0

Alzheimer Research Initiative

Remember Me

Promotional / Collateral / Posters - Campaign

2019 Print & Outdoor Merit Award

2.0

PENNY

Christmas doesn´t need much. Only Love.

Craft - Animation / Single

2019 Moving Image Craft Merit Award

2.0

STABILO International GmbH

Highlight the Remarkable

Out-of-Home / P.O.P. & In-Store - Campaign

2019 Print & Outdoor Merit Award

2.0

discovering hands

discovering hands - The Blind see more.

Branding / Identity System

2019 Design Merit Award

2.0

STABILO International GmbH

Highlight the Remarkable

Out-of-Home / Billboards & Transit - Campaign

2019 Print & Outdoor Merit Award

2.0

MINI

The Shortcut Billboards

Out-of-Home / Billboards & Transit - Campaign

2019 Print & Outdoor Merit Award

2.0

toom hardware stores

Tested

Television & VOD / Short Form - Campaign

2019 Film Merit Award

2.0

Burger King Corporation

Black Friday Whopper Shopper

Innovation in Interactive

2019 Interactive & Online Merit Award

2.0

Reporters Without Borders

Fonts for Freedom

Typography / Typeface Design

2019 Design Merit Award

2.0

STABILO International GmbH

Highlight the Remarkable

Craft / Art Direction

2019 Print & Outdoor Merit Award

2.0

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