The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Germany

Client

Title

Category

Award

Points

For Seasons - composed by climate data Agency: Jung von Matt AG / Hamburg + NDR Elbphilharmonie Orchester / Hamburg + Markenfilm CROSSING / Hamburg + Markenfilm SPACE / Hamburg Client: NDR Elbphilharmonie Orchester Category: Creative Use of Data / Storytelling Points: 75.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Single Country or Region / Consumer / Brand Points: 75.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Community Building Points: 75.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Physical Items Points: 75.0
Sound Images Agency: Scholz & Friends / Berlin Client: Berliner Philharmoniker Category: Innovation in Print Points: 25.0
Sound Images Agency: Scholz & Friends / Berlin Client: Berliner Philharmoniker Category: Craft / Printing & Production Points: 25.0
Sound Images Agency: Scholz & Friends / Berlin Client: Berliner Philharmoniker Category: Craft / Art Direction Points: 25.0
For Seasons - composed by climate data Agency: Jung von Matt AG / Hamburg + NDR Elbphilharmonie Orchester / Hamburg + Markenfilm CROSSING / Hamburg + Markenfilm SPACE / Hamburg Client: NDR Elbphilharmonie Orchester Category: Green Pencil Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Public Relations Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Direct Marketing Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Packaging Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Cultural Driver Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Innovation in Public Relations Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Brand Voice Points: 25.0
#SayYesToEurope Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Experiential & Installations / Experiential & Immersive Points: 25.0
Sound Images Agency: Scholz & Friends / Berlin Client: Berliner Philharmoniker Category: Billboards & Transit / Dynamic Billboards & Transit Points: 25.0
Bertha Benz: The Journey That Changed Everything Agency: antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin Client: Mercedes-Benz AG Category: Cinema Advertising Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Innovation in Direct Marketing Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Non-traditional & Guerrilla Marketing Points: 25.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Physical Product Points: 25.0
The Small Escape Agency: Jung von Matt AG / Hamburg + Tempomedia Filmproduktion GmbH / Hamburg + BMW AG / München Client: BMW AG Category: Long Form Video / Single Points: 25.0
Made in Fukushima. The Book. Agency: SERVICEPLAN GERMANY / Munich Client: METER Group Inc. Category: Craft / Printing & Paper Craft Points: 25.0
Made in Fukushima. The Book. Agency: SERVICEPLAN GERMANY / Munich Client: METER Group Inc. Category: Promotional Items / Booklets & Brochures Points: 15.0
The Small Escape Agency: Jung von Matt AG / Hamburg + Tempomedia Filmproduktion GmbH / Hamburg + BMW AG / München Client: BMW AG Category: Craft - Cinematography / Single Points: 15.0
For Seasons - composed by climate data Agency: Jung von Matt AG / Hamburg + NDR Elbphilharmonie Orchester / Hamburg + Markenfilm CROSSING / Hamburg + Markenfilm SPACE / Hamburg Client: NDR Elbphilharmonie Orchester Category: Craft / Use of Sound Points: 15.0
Lazy Activists Agency: Ogilvy / Germany + Deutsche Bahn AG / Berlin Client: German Rail Category: Craft / Writing - Campaign Points: 15.0
The Small Escape Agency: Jung von Matt AG / Hamburg + Tempomedia Filmproduktion GmbH / Hamburg + BMW AG / München Client: BMW AG Category: Online Films & Video / Long Form - Single Points: 15.0
Bertha Benz: The Journey That Changed Everything Agency: antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin Client: Mercedes-Benz AG Category: Online Films & Video / Long Form - Single Points: 15.0
The Small Escape Agency: Jung von Matt AG / Hamburg + Tempomedia Filmproduktion GmbH / Hamburg + BMW AG / München Client: BMW AG Category: Television & VOD / Long Form - Single Points: 15.0
#SayYesToEurope Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Experiential / Brand Installations Points: 15.0
Dot Translate. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Digital Product Points: 15.0
Cultural Heirs "Voice of the Wall" Agency: HEIMAT, / Berlin + Achtung! GmbH / Hamburg + Mokoh Music GmbH / Berlin + Visualtech GmbH / Berlin Client: Die Kulturellen Erben e.V. Berlin Category: Craft / Art Direction Points: 15.0
Made in Fukushima. The Book. Agency: SERVICEPLAN GERMANY / Munich Client: METER Group Inc. Category: Editorial / Books Points: 15.0
Made in Fukushima. The Book. Agency: SERVICEPLAN GERMANY / Munich Client: METER Group Inc. Category: Craft / Printing & Production Points: 10.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Creative Effectiveness / Consumer / Brand Points: 10.0
Made in Fukushima. The Book. Agency: SERVICEPLAN GERMANY / Munich Client: METER Group Inc. Category: Print / Health & Wellness Points: 10.0
Dot Translate. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: Digital / Use of Technology Points: 10.0
Bertha Benz: The Journey That Changed Everything Agency: antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin Client: Mercedes-Benz AG Category: Craft - Cinematography / Single Points: 10.0
Dot Translate. Agency: SERVICEPLAN GERMANY / Munich Client: Dot Incorporation Category: UX / UI / Utility Points: 10.0
FlyNet - Father (75") Agency: Kolle Rebbe GmbH / Hamburg Client: Deutsche Lufthansa AG Category: Broadcast / Single Points: 10.0
The Wall against Walls Agency: Scholz & Friends / Berlin + Rest of the World / Austin Client: Initiative Offene Gesellschaft e.V. + Falling Walls Foundation Category: Experiential & Installations / Brand Installations Points: 10.0
Cultural Heirs "Voice of the Wall" Agency: HEIMAT, / Berlin + Achtung! GmbH / Hamburg + Mokoh Music GmbH / Berlin + Visualtech GmbH / Berlin Client: Die Kulturellen Erben e.V. Berlin Category: Television & VOD / Long Form - Single Points: 10.0
My Carer Agency: McCann / London + McCann Europe / London + MRM//McCann / Frankfurt + Skilled.app / London Client: Alzheimer's Society Category: Digital & Online / Use of Smart Devices & Voice Assistants Points: 10.0
Bertha Benz: The Journey That Changed Everything Agency: antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin Client: Mercedes-Benz AG Category: Long Form Video / Single Points: 10.0
The first house built by data Agency: Ogilvy / Germany + House Financing Bank / Schwaebisch Hall Client: House Financing Bank Schwaebisch Hall Category: Spatial Design / Architecture Points: 10.0
Sound Images Agency: Scholz & Friends / Berlin Client: Berliner Philharmoniker Category: Out of Home / Series Points: 10.0
Printed by Parkinson's Agency: Innocean Worldwide Europe GmbH / Berlin + MediaMonks / Amsterdam + Charité- Universitätsmedizin / Berlin Client: Charité – University Hospital Berlin Category: Data Visualization / Static or Dynamic Points: 10.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Promotional / Booklets & Brochures Points: 10.0
The Tampon Book: a book against tax discrimination Agency: Scholz & Friends / Berlin Client: The Female Company Category: Systems / Reduced Inequalities Points: 2.0
Check it before it's removed Agency: DDB Group Germany / Berlin Client: Pink Ribbon Germany Category: People / Gender Equality Points: 2.0

NDR Elbphilharmonie Orchester

For Seasons - composed by climate data

Creative Use of Data / Storytelling

2020 Creative Use of Data Gold Pencil

75.0

The Female Company

The Tampon Book: a book against tax discrimination

Single Country or Region / Consumer / Brand

2020 Creative Effectiveness Gold Pencil

75.0

The Female Company

The Tampon Book: a book against tax discrimination

Community Building

2020 Public Relations Gold Pencil

75.0

The Female Company

The Tampon Book: a book against tax discrimination

Physical Items

2020 Direct Marketing Gold Pencil

75.0

Berliner Philharmoniker

Sound Images

Innovation in Print

2020 Print Gold Pencil

25.0

Berliner Philharmoniker

Sound Images

Craft / Printing & Production

2020 Print Gold Pencil

25.0

Berliner Philharmoniker

Sound Images

Craft / Art Direction

2020 Print Gold Pencil

25.0

NDR Elbphilharmonie Orchester

For Seasons - composed by climate data

Green Pencil

2020 Green Pencil Green

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Public Relations

2020 Health, Wellness & Pharma Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Direct Marketing

2020 Health, Wellness & Pharma Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Packaging

2020 Health, Wellness & Pharma Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Cultural Driver

2020 Cultural Driver Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Innovation in Public Relations

2020 Public Relations Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Brand Voice

2020 Public Relations Gold Pencil

25.0

Deutsche Lufthansa AG

#SayYesToEurope

Experiential & Installations / Experiential & Immersive

2020 Out of Home Gold Pencil

25.0

Berliner Philharmoniker

Sound Images

Billboards & Transit / Dynamic Billboards & Transit

2020 Out of Home Gold Pencil

25.0

Mercedes-Benz AG

Bertha Benz: The Journey That Changed Everything

Cinema Advertising

2020 Film Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Innovation in Direct Marketing

2020 Direct Marketing Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Non-traditional & Guerrilla Marketing

2020 Direct Marketing Gold Pencil

25.0

The Female Company

The Tampon Book: a book against tax discrimination

Physical Product

2020 IP & Products Gold Pencil

25.0

BMW AG

The Small Escape

Long Form Video / Single

2020 Branded Entertainment Gold Pencil

25.0

METER Group Inc.

Made in Fukushima. The Book.

Craft / Printing & Paper Craft

2020 Design Gold Pencil

25.0

METER Group Inc.

Made in Fukushima. The Book.

Promotional Items / Booklets & Brochures

2020 Print Silver Pencil

15.0

BMW AG

The Small Escape

Craft - Cinematography / Single

2020 Moving Image Craft Silver Pencil

15.0

NDR Elbphilharmonie Orchester

For Seasons - composed by climate data

Craft / Use of Sound

2020 Experiential & Immersive Silver Pencil

15.0

German Rail

Lazy Activists

Craft / Writing - Campaign

2020 Radio & Audio Silver Pencil

15.0

BMW AG

The Small Escape

Online Films & Video / Long Form - Single

2020 Film Silver Pencil

15.0

Mercedes-Benz AG

Bertha Benz: The Journey That Changed Everything

Online Films & Video / Long Form - Single

2020 Film Silver Pencil

15.0

BMW AG

The Small Escape

Television & VOD / Long Form - Single

2020 Film Silver Pencil

15.0

Deutsche Lufthansa AG

#SayYesToEurope

Experiential / Brand Installations

2020 Direct Marketing Silver Pencil

15.0

Dot Incorporation

Dot Translate.

Digital Product

2020 IP & Products Silver Pencil

15.0

Die Kulturellen Erben e.V. Berlin

Cultural Heirs "Voice of the Wall"

Craft / Art Direction

2020 Branded Entertainment Silver Pencil

15.0

METER Group Inc.

Made in Fukushima. The Book.

Editorial / Books

2020 Design Silver Pencil

15.0

METER Group Inc.

Made in Fukushima. The Book.

Craft / Printing & Production

2020 Print Bronze Pencil

10.0

The Female Company

The Tampon Book: a book against tax discrimination

Creative Effectiveness / Consumer / Brand

2020 Creative Effectiveness Bronze Pencil

10.0

METER Group Inc.

Made in Fukushima. The Book.

Print / Health & Wellness

2020 Health, Wellness & Pharma Bronze Pencil

10.0

Dot Incorporation

Dot Translate.

Digital / Use of Technology

2020 Health, Wellness & Pharma Bronze Pencil

10.0

Mercedes-Benz AG

Bertha Benz: The Journey That Changed Everything

Craft - Cinematography / Single

2020 Moving Image Craft Bronze Pencil

10.0

Dot Incorporation

Dot Translate.

UX / UI / Utility

2020 Digital Craft Bronze Pencil

10.0

Deutsche Lufthansa AG

FlyNet - Father (75")

Broadcast / Single

2020 Radio & Audio Bronze Pencil

10.0

Initiative Offene Gesellschaft e.V. + Falling Walls Foundation

The Wall against Walls

Experiential & Installations / Brand Installations

2020 Out of Home Bronze Pencil

10.0

Die Kulturellen Erben e.V. Berlin

Cultural Heirs "Voice of the Wall"

Television & VOD / Long Form - Single

2020 Film Bronze Pencil

10.0

Alzheimer's Society

My Carer

Digital & Online / Use of Smart Devices & Voice Assistants

2020 Direct Marketing Bronze Pencil

10.0

Mercedes-Benz AG

Bertha Benz: The Journey That Changed Everything

Long Form Video / Single

2020 Branded Entertainment Bronze Pencil

10.0

House Financing Bank Schwaebisch Hall

The first house built by data

Spatial Design / Architecture

2020 Design Bronze Pencil

10.0

Berliner Philharmoniker

Sound Images

Out of Home / Series

2020 Design Bronze Pencil

10.0

Charité – University Hospital Berlin

Printed by Parkinson's

Data Visualization / Static or Dynamic

2020 Design Bronze Pencil

10.0

The Female Company

The Tampon Book: a book against tax discrimination

Promotional / Booklets & Brochures

2020 Design Bronze Pencil

10.0

The Female Company

The Tampon Book: a book against tax discrimination

Systems / Reduced Inequalities

2020 Sustainable Development Pencil Merit Award

2.0

Pink Ribbon Germany

Check it before it's removed

People / Gender Equality

2020 Sustainable Development Pencil Merit Award

2.0

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