The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
India
Client
Title
Category
Award
Points
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Best of Radio & Audio
Points: 90.00
The Nominate Me Selfie
Agency: FCB India LLP Advertising Ltd / Delhi + FCB / Chicago + The Times Of India / Delhi + Shakti / Bangalore Client: Political Shakti + The Times Of India Category: Fusion Pencil
Points: 67.50
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Physical Product & Mobile Integration
Points: 45.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Experiential / In-Person Events
Points: 45.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Digital Design
Points: 45.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 45.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Experiential Radio & Audio
Points: 45.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Craft / Use of Technology
Points: 21.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Stunts & Activations
Points: 21.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Craft / Storytelling
Points: 21.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Use of Technology
Points: 21.00
The Mirror - See Me As I Am
Agency: FCB India LLP Advertising Ltd / Delhi + UNAIDS / Geneva + Goodmorning Films / Mumbai Client: UNAIDS Category: Film
Points: 14.00
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Innovation & Transformation / Innovation in Interactive, Online, & Mobile
Points: 9.00
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Craft / Data-Driven Personalization
Points: 9.00
Hackwashing
Agency: VMLY&R Commerce / Mumbai + Hindustan Unilever Limited / Mumbai Client: Lifebuoy Category: Experiential / Immersive / Events
Points: 9.00
EatQual
Agency: DDB Mudra Group / Mumbai + Vanilla Films / Mumbai Client: McDonald's Category: Packaging / Specialty
Points: 9.00
Master Ji - A Teachers' Day Tribute
Agency: BYJU'S / Bengaluru + Dora Digs / Mumbai Client: BYJU'S Category: Writing / Single
Points: 9.00
Dove#StopTheBeautyTest
Agency: Ogilvy Mumbai / India + Hindustan Unilever Limited / Mumbai + Chrome Pictures Client: HUL Category: Influencer Marketing / Multi-Channel
Points: 3.00
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Events & Experiential
Points: 3.00
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Innovation & Transformation / Innovation in Social Media
Points: 3.00
EatQual
Agency: DDB Mudra Group / Mumbai + Vanilla Films / Mumbai Client: McDonald's Category: Community Building
Points: 3.00
Machine Gun Mouth
Agency: Early Man Film Pvt Ltd / Mumbai + DDB Mudra Group / Mumbai Client: Battlegrounds Mobile India Category: Casting
Points: 3.00
Master Ji - A Teachers' Day Tribute
Agency: BYJU'S / Bengaluru + Dora Digs / Mumbai Client: BYJU'S Category: Brand-Side Initiated & Originated Projects
Points: 3.00
Game Responsibly - Machine-gun Mouth
Agency: DDB Mudra Group / Mumbai + Early Man Films / Mumbai Client: Battlegrounds Mobile India Category: Online Films & Video / Long Form - Single
Points: 3.00
Stayfree Daughter's Day
Agency: DDB Mudra Group / Mumbai Client: Stayfree Category: Online Films & Video / Long Form - Single
Points: 3.00
#PlayThis
Agency: DDB Mudra Group / Mumbai + 22feet Tribal WW / Mumbai Client: Spotify Category: Online Community / Use of Existing Platform
Points: 3.00
Hate Is Unskippable
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Online & Mobile Video / Pre-Roll
Points: 3.00
Machine Gun Mouth
Agency: Early Man Film Pvt Ltd / Mumbai + DDB Mudra Group / Mumbai Client: Battlegrounds Mobile India Category: Sound Editing
Points: 3.00
Memory Karaoke
Agency: Ogilvy Mumbai / India + MTV / Mumbai Client: MTV + ARDSI Category: Innovation & Transformation / Innovation in Music & Sound Craft
Points: 3.00
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Innovation & Transformation / Innovation in Film
Points: 3.00
EatQual
Agency: DDB Mudra Group / Mumbai Client: McDonald's Category: Physical Product / In-Market
Points: 3.00
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Nothingcoin
Agency: Ogilvy Mumbai / India + Wavemaker / Mumbai Client: Cadbury 5 Star Category: Events / Stunts / Competitions / Virtual
Points: 3.00
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez Client: Mondelez Category: Craft / Use of Technology
Points: 3.00
The Nominate Me Selfie
Agency: FCB India LLP Advertising Ltd / Delhi + FCB / Chicago + The Times Of India / Delhi + Shakti / Bangalore Client: Political Shakti + The Times Of India Category: Community Building
Points: 2.25
The Nominate Me Selfie
Agency: FCB India LLP Advertising Ltd / Delhi + FCB / Chicago + The Times Of India / Delhi + Shakti / Bangalore Client: Political Shakti + The Times Of India Category: Online Community / Use of Existing Platform
Points: 2.25
The Nominate Me Selfie
Agency: FCB India LLP Advertising Ltd / Delhi + FCB / Chicago + The Times Of India / Delhi + Shakti / Bangalore Client: Political Shakti + The Times Of India Category: Non-traditional & Guerrilla Marketing
Points: 2.25
The Nominate Me Selfie
Agency: FCB India LLP Advertising Ltd / Delhi + FCB / Chicago + The Times Of India / Delhi + Shakti / Bangalore Client: Political Shakti + The Times Of India Category: Sustainable Development Goals
Points: 2.25
The Nominate Me Selfie
Agency: FCB India LLP Advertising Ltd / Delhi + FCB / Chicago + The Times Of India / Delhi + Shakti / Bangalore Client: Political Shakti + The Times Of India Category: User-Generated Content
Points: 2.25
Lifebuoy - H for Handwashing
Agency: Lowe Lintas / Mumbai + MullenLowe / Singapore Client: Unilever Category: Multi-Country or Global / CSR
Points: 1.50
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Best of Radio & Audio
Award:
2022 Radio & Audio Best of Discipline Pencil
Points:
90.00
Client:
Political Shakti + The Times Of India
Title:
The Nominate Me Selfie
Category:
Fusion Pencil
Award:
2022 Fusion Pencil Fusion Pencil
Points:
67.50
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Physical Product & Mobile Integration
Award:
2022 Interactive, Online & Mobile Gold Pencil
Points:
45.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Experiential / In-Person Events
Award:
2022 Direct Marketing Gold Pencil
Points:
45.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Digital Design
Award:
2022 Design Gold Pencil
Points:
45.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2022 Branded Entertainment Gold Pencil
Points:
45.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Experiential Radio & Audio
Award:
2022 Radio & Audio Gold Pencil
Points:
45.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Craft / Use of Technology
Award:
2022 Integrated Silver Pencil
Points:
21.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Stunts & Activations
Award:
2022 Social Media Silver Pencil
Points:
21.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Craft / Storytelling
Award:
2022 Experiential & Immersive Silver Pencil
Points:
21.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Use of Technology
Award:
2022 Interactive & Mobile Craft Silver Pencil
Points:
21.00
Client:
UNAIDS
Title:
The Mirror - See Me As I Am
Category:
Film
Award:
2022 Health & Wellness Silver Pencil
Points:
14.00
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Innovation & Transformation / Innovation in Interactive, Online, & Mobile
Award:
2022 Interactive, Online & Mobile Bronze Pencil
Points:
9.00
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Craft / Data-Driven Personalization
Award:
2022 Direct Marketing Bronze Pencil
Points:
9.00
Client:
Lifebuoy
Title:
Hackwashing
Category:
Experiential / Immersive / Events
Award:
2022 Health & Wellness Bronze Pencil
Points:
9.00
Client:
McDonald's
Title:
EatQual
Category:
Packaging / Specialty
Award:
2022 Design Bronze Pencil
Points:
9.00
Client:
BYJU'S
Title:
Master Ji - A Teachers' Day Tribute
Category:
Writing / Single
Award:
2022 Moving Image Craft Bronze Pencil
Points:
9.00
Client:
HUL
Title:
Dove#StopTheBeautyTest
Category:
Influencer Marketing / Multi-Channel
Award:
2022 Social Media Merit Award
Points:
3.00
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Events & Experiential
Award:
2022 Public Relations Merit Award
Points:
3.00
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Innovation & Transformation / Innovation in Social Media
Award:
2022 Social Media Merit Award
Points:
3.00
Client:
McDonald's
Title:
EatQual
Category:
Community Building
Award:
2022 Public Relations Merit Award
Points:
3.00
Client:
Battlegrounds Mobile India
Title:
Machine Gun Mouth
Category:
Casting
Award:
2022 Moving Image Craft Merit Award
Points:
3.00
Client:
BYJU'S
Title:
Master Ji - A Teachers' Day Tribute
Category:
Brand-Side Initiated & Originated Projects
Award:
2022 Brand-Side / In-House Merit Award
Points:
3.00
Client:
Battlegrounds Mobile India
Title:
Game Responsibly - Machine-gun Mouth
Category:
Online Films & Video / Long Form - Single
Award:
2022 Film Merit Award
Points:
3.00
Client:
Stayfree
Title:
Stayfree Daughter's Day
Category:
Online Films & Video / Long Form - Single
Award:
2022 Film Merit Award
Points:
3.00
Client:
Spotify
Title:
#PlayThis
Category:
Online Community / Use of Existing Platform
Award:
2022 Interactive, Online & Mobile Merit Award
Points:
3.00
Client:
Mondelez
Title:
Hate Is Unskippable
Category:
Online & Mobile Video / Pre-Roll
Award:
2022 Interactive, Online & Mobile Merit Award
Points:
3.00
Client:
Battlegrounds Mobile India
Title:
Machine Gun Mouth
Category:
Sound Editing
Award:
2022 Music & Sound Craft Merit Award
Points:
3.00
Client:
MTV + ARDSI
Title:
Memory Karaoke
Category:
Innovation & Transformation / Innovation in Music & Sound Craft
Award:
2022 Music & Sound Craft Merit Award
Points:
3.00
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Innovation & Transformation / Innovation in Film
Award:
2022 Film Merit Award
Points:
3.00
Client:
McDonald's
Title:
EatQual
Category:
Physical Product / In-Market
Award:
2022 IP & Products Merit Award
Points:
3.00
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Creative Use of Data Merit Award
Points:
3.00
Client:
Cadbury 5 Star
Title:
Nothingcoin
Category:
Events / Stunts / Competitions / Virtual
Award:
2022 Experiential & Immersive Merit Award
Points:
3.00
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Craft / Use of Technology
Award:
2022 Experiential & Immersive Merit Award
Points:
3.00
Client:
Political Shakti + The Times Of India
Title:
The Nominate Me Selfie
Category:
Community Building
Award:
2022 Public Relations Merit Award
Points:
2.25
Client:
Political Shakti + The Times Of India
Title:
The Nominate Me Selfie
Category:
Online Community / Use of Existing Platform
Award:
2022 Interactive, Online & Mobile Merit Award
Points:
2.25
Client:
Political Shakti + The Times Of India
Title:
The Nominate Me Selfie
Category:
Non-traditional & Guerrilla Marketing
Award:
2022 Direct Marketing Merit Award
Points:
2.25
Client:
Political Shakti + The Times Of India
Title:
The Nominate Me Selfie
Category:
Sustainable Development Goals
Award:
2022 Sustainable Development Goals Pencil Merit Award
Points:
2.25
Client:
Political Shakti + The Times Of India
Title:
The Nominate Me Selfie
Category:
User-Generated Content
Award:
2022 Social Media Merit Award
Points:
2.25