The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Japan

Client

Title

Category

Award

Points

SOUR 'Hibi no Neiro' (Tone of Everyday) Agency: Masashi & Hal & Magico & Masayoshi / Japan & USA Client: Zealot Co.,Ltd / Neutral Nine Records Category: Broadcast Design / Single Points: 75.0
UNIQLO CALENDAR Agency: Projector inc. / Tokyo Client: FAST RETAILING CO., LTD. Category: Craft / Interface Design Points: 25.0
UNIQLO LUCKY SWITCH Agency: Dentsu Inc. / Tokyo Client: UNIQLO CO.,LTD. Category: Interactive Advertising / Other Interactive Media - Single Points: 25.0
UNIQLO CALENDAR Agency: Projector inc. / Tokyo Client: FAST RETAILING CO., LTD. Category: Websites & Microsites / Consumer Goods Points: 25.0
ROSE Agency: DRAFT Co.,Ltd / Tokyo Client: D-BROS Category: Publication Design / Book, Magazine, Newspaper Points: 25.0
THUNDER NIGHT fever! Agency: Dentsu / Tokyo Client: MITSUBISHI ESTATE CO. & IDEE CO. Category: Collateral Design / Promotion (Agencies creating work for individuals) Points: 25.0
acupuncture needles Agency: NIPPON DESIGN CENTER / Tokyo Client: Nihon Sogo Ryoji Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 25.0
Ruo and Ruco Agency: Drill Inc. / Shibuya Client: Marui Co.,LTD. Category: Craft / Animation / Motion Graphics Points: 15.0
NIKEiD GENERATOR Agency: beacon communications k.k. / Tokyo Client: NIKE JAPAN Category: Interactive Advertising / Environmental / Experiential - Single Points: 15.0
Sushi Memo Block Agency: MR_DESIGN / Tokyo Client: MR_DESIGN Category: Industrial Design / Campaign Points: 15.0
nico products posters Agency: MR_DESIGN / Tokyo Client: MR_DESIGN Category: Public Service / Outdoor and Posters - Campaign Points: 15.0
Georgia Max Coffee / Toilet Agency: TUGBOAT / Tokyo Client: Coca-Cola (Japan) Company, Limited Category: Outdoor Design / Single Points: 15.0
Elevator Agency: GREY Tokyo / Tokyo Client: Kagatani Knife Category: Collateral Design / Promotion (Agencies creating work for individuals) Points: 15.0
THUNDER NIGHT fever! Agency: Dentsu / Tokyo Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Posters, P.O.P and In-Store - Campaign Points: 15.0
Countdown to Beauty Agency: ADK / Tokyo Client: Hoyu Co., Ltd. Category: Package Design / Campaign Points: 15.0
Pizza Tracking Show / Domino's Pizza Agency: Bascule Inc. / Tokyo Client: Domino's Pizza Japan, Inc. Category: Websites & Microsites / E-Commerce Points: 10.0
hotaru-san Agency: McCann Erickson Japan Inc. / Tokyo Client: So-net Entertainment Category: Websites & Microsites / Corporate Website Points: 10.0
TOKYO FASHION MAP Agency: Dentsu Inc. / Tokyo Client: UNIQLO Category: Websites & Microsites / Consumer Goods Points: 10.0
WA FABRIC COLLECTION 2010 Agency: 702 Design Works Inc. / Tokyo Client: WA LTD. Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 10.0
HANATOMIZU Agency: good design company / Tokyo Client: East Works Entertainment inc. Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 10.0
NIKEiD GENERATOR Agency: beacon communications k.k. / Tokyo Client: NIKE JAPAN Category: Events and Installations / Creative positioning of a brand outside traditional or online media Points: 10.0
Verbatim Championship Agency: IMG SRC / Tokyo Client: MITSUBISHI KAGAKU MEDIA CO.,LTD. Category: Craft / Animation / Motion Graphics Points: 5.0
UNIQLO CALENDAR Agency: Projector inc. / Tokyo Client: FAST RETAILING CO., LTD. Category: Integrated Branding / Integrated Branding Campaign - 360 Points: 5.0
Lupin Steal Japan Project Agency: 777interactive / Tokyo Client: Lupin Steal Japan Project Category: Integrated Branding / Integrated Branding Campaign - 360 Points: 5.0
HAKUHODO I-STUDIO RECRUIT 2010 "Make Clicks" Agency: HAKUHODO i-studio Inc. / Tokyo Client: HAKUHODO i-studio.Inc Category: Websites & Microsites / Self-Promotion Points: 5.0
NIHON-IRO ^JAPAN COLOR Agency: Dentsu Inc. / Tokyo Client: Canon Marketing Japan inc. Category: Websites & Microsites / Durable Goods Points: 5.0
UNIQLO COLLECTION TOKYO 2009 Agency: Dentsu Inc. / Tokyo Client: UNIQLO CO.,LTD. Category: Websites & Microsites / Consumer Goods Points: 5.0
KUDAMEMO Agency: DRAFT / Tokyo Client: D-BROS Category: Industrial Design / Single Points: 5.0
kaoiro Agency: ginghami co., ltd. / tokyo Client: gung Category: Industrial Design / Single Points: 5.0
Graphic Trial 2009, Repetition on Surface Agency: DRAFT Co.,Ltd / Tokyo Client: Toppan Printing Co., Ltd. Category: Public Service / Outdoor and Posters - Campaign Points: 5.0
Braille Campaign for the Committee for Assisting and Promoting the Education of the Disabled in Sudan Agency: Dentsu / Tokyo Client: Committee for Assisting and Promoting Education of the Disabled in Sudan Category: Public Service / Outdoor and Posters - Single Points: 5.0
WhiteBox Agency: TANGRAM co. ltd. / Tokyo Client: Sturdy Style Category: Broadcast Design / Single Points: 5.0
Packing Agency: ADK / Tokyo Client: IKEA Japan Category: Broadcast Design / Single Points: 5.0
Lunchbox Agency: ADK / Tokyo Client: IKEA Japan Category: Broadcast Design / Single Points: 5.0
Tokyo Great Visual 2010 New year's card Agency: Tokyo Great Visual inc. / Tokyo Client: Tokyo Great Visual Category: Direct Mail / Single Points: 5.0
Idea Pencil Agency: Dentsu / Tokyo Client: Yoshida Hideo Memorial Foundation Category: Direct Mail / Single Points: 5.0
HUG! STEP WGN Family Agency: ground / Tokyo Client: Honda Motor Co., Ltd. Category: Publication Design / Book, Magazine, Newspaper Points: 5.0
Tokyo Copywriters' Club Advertising Awards Annual 2009 "A Book that Speaks Up" - II Agency: Dentsu / Tokyo Client: Tokyo Copywriters Club Category: Publication Design / Book, Magazine, Newspaper Points: 5.0
"ROCKIN' DOTS" TRANSIT AD at SHIBUYA STATION Agency: GREY Group G2 Tokyo / Tokyo Client: DIESEL JAPAN Co.,Ltd. Category: Outdoor Design / Single Points: 5.0
mt ex Agency: iyamadesign inc. / Tokyo Client: Kamoi Kakoshi Co., Ltd. Category: Spatial Design / Single Points: 5.0
NOT A DESIGNER'S GOD, A DESIGNER OF GOD Agency: E. Co., Ltd. / Tokyo Client: E. Co., Ltd Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) Points: 5.0
Kamon Weekly Calendar Agency: Penguin Graphics / Hiroshima Client: Daiichi Bijutsu Printing Category: Collateral Design / Promotion (Agencies creating work for individuals) Points: 5.0
Blume Agency: Nippon Design Center, Inc. / Tokyo Client: Blume Category: Collateral Design / Posters, P.O.P and In-Store - Campaign Points: 5.0
PRE ORGANIC COTTON THE DAY T-SHIRTS POSTER Agency: good design company / Tokyo Client: kurkku Category: Collateral Design / Posters, P.O.P and In-Store - Campaign Points: 5.0
Tokyo Marathon Swimming in the sea Agency: Dentsu / Tokyo Client: Japan Swimming Federation Category: Collateral Design / Posters, P.O.P and In-Store - Campaign Points: 5.0
"ROCKIN' DOTS" TRANSIT AD at SHIBUYA STATION Agency: GREY Group G2 Tokyo / Tokyo Client: DIESEL JAPAN Co.,Ltd. Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 5.0
Whetstone Agency: GREY Tokyo / Tokyo Client: Kagatani Knife Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 5.0
KITCHEN Agency: GREY Tokyo / Tokyo Client: Kagatani Knife Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 5.0
Flying Mushroom 2009 Agency: Kao Corporation / Tokyo Client: Miyako Katoh Category: Collateral Design / Posters, P.O.P and in-Store - Single Points: 5.0
Nou no Mai Agency: E. Co., Ltd. / Tokyo Client: Matsudai Noubutai Category: Package Design / Campaign Points: 5.0

Zealot Co.,Ltd / Neutral Nine Records

SOUR 'Hibi no Neiro' (Tone of Everyday)

Broadcast Design / Single

2010 Design Gold Pencil

75.0

FAST RETAILING CO., LTD.

UNIQLO CALENDAR

Craft / Interface Design

2010 Interactive Gold Pencil

25.0

UNIQLO CO.,LTD.

UNIQLO LUCKY SWITCH

Interactive Advertising / Other Interactive Media - Single

2010 Interactive Gold Pencil

25.0

FAST RETAILING CO., LTD.

UNIQLO CALENDAR

Websites & Microsites / Consumer Goods

2010 Interactive Gold Pencil

25.0

D-BROS

ROSE

Publication Design / Book, Magazine, Newspaper

2010 Design Gold Pencil

25.0

MITSUBISHI ESTATE CO. & IDEE CO.

THUNDER NIGHT fever!

Collateral Design / Promotion (Agencies creating work for individuals)

2010 Design Gold Pencil

25.0

Nihon Sogo Ryoji

acupuncture needles

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Gold Pencil

25.0

Marui Co.,LTD.

Ruo and Ruco

Craft / Animation / Motion Graphics

2010 Interactive Silver Pencil

15.0

NIKE JAPAN

NIKEiD GENERATOR

Interactive Advertising / Environmental / Experiential - Single

2010 Interactive Silver Pencil

15.0

MR_DESIGN

Sushi Memo Block

Industrial Design / Campaign

2010 Design Silver Pencil

15.0

MR_DESIGN

nico products posters

Public Service / Outdoor and Posters - Campaign

2010 Design Silver Pencil

15.0

Coca-Cola (Japan) Company, Limited

Georgia Max Coffee / Toilet

Outdoor Design / Single

2010 Design Silver Pencil

15.0

Kagatani Knife

Elevator

Collateral Design / Promotion (Agencies creating work for individuals)

2010 Design Silver Pencil

15.0

MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD

THUNDER NIGHT fever!

Collateral Design / Posters, P.O.P and In-Store - Campaign

2010 Design Silver Pencil

15.0

Hoyu Co., Ltd.

Countdown to Beauty

Package Design / Campaign

2010 Design Silver Pencil

15.0

Domino's Pizza Japan, Inc.

Pizza Tracking Show / Domino's Pizza

Websites & Microsites / E-Commerce

2010 Interactive Bronze Pencil

10.0

So-net Entertainment

hotaru-san

Websites & Microsites / Corporate Website

2010 Interactive Bronze Pencil

10.0

UNIQLO

TOKYO FASHION MAP

Websites & Microsites / Consumer Goods

2010 Interactive Bronze Pencil

10.0

WA LTD.

WA FABRIC COLLECTION 2010

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Bronze Pencil

10.0

East Works Entertainment inc.

HANATOMIZU

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Bronze Pencil

10.0

NIKE JAPAN

NIKEiD GENERATOR

Events and Installations / Creative positioning of a brand outside traditional or online media

2010 Branded Entertainment Bronze Pencil

10.0

MITSUBISHI KAGAKU MEDIA CO.,LTD.

Verbatim Championship

Craft / Animation / Motion Graphics

2010 Interactive Merit Award

5.0

FAST RETAILING CO., LTD.

UNIQLO CALENDAR

Integrated Branding / Integrated Branding Campaign - 360

2010 Interactive Merit Award

5.0

Lupin Steal Japan Project

Lupin Steal Japan Project

Integrated Branding / Integrated Branding Campaign - 360

2010 Interactive Merit Award

5.0

HAKUHODO i-studio.Inc

HAKUHODO I-STUDIO RECRUIT 2010 "Make Clicks"

Websites & Microsites / Self-Promotion

2010 Interactive Merit Award

5.0

Canon Marketing Japan inc.

NIHON-IRO ^JAPAN COLOR

Websites & Microsites / Durable Goods

2010 Interactive Merit Award

5.0

UNIQLO CO.,LTD.

UNIQLO COLLECTION TOKYO 2009

Websites & Microsites / Consumer Goods

2010 Interactive Merit Award

5.0

D-BROS

KUDAMEMO

Industrial Design / Single

2010 Design Merit Award

5.0

gung

kaoiro

Industrial Design / Single

2010 Design Merit Award

5.0

Toppan Printing Co., Ltd.

Graphic Trial 2009, Repetition on Surface

Public Service / Outdoor and Posters - Campaign

2010 Design Merit Award

5.0

Committee for Assisting and Promoting Education of the Disabled in Sudan

Braille Campaign for the Committee for Assisting and Promoting the Education of the Disabled in Sudan

Public Service / Outdoor and Posters - Single

2010 Design Merit Award

5.0

Sturdy Style

WhiteBox

Broadcast Design / Single

2010 Design Merit Award

5.0

IKEA Japan

Packing

Broadcast Design / Single

2010 Design Merit Award

5.0

IKEA Japan

Lunchbox

Broadcast Design / Single

2010 Design Merit Award

5.0

Tokyo Great Visual

Tokyo Great Visual 2010 New year's card

Direct Mail / Single

2010 Design Merit Award

5.0

Yoshida Hideo Memorial Foundation

Idea Pencil

Direct Mail / Single

2010 Design Merit Award

5.0

Honda Motor Co., Ltd.

HUG! STEP WGN Family

Publication Design / Book, Magazine, Newspaper

2010 Design Merit Award

5.0

Tokyo Copywriters Club

Tokyo Copywriters' Club Advertising Awards Annual 2009 "A Book that Speaks Up" - II

Publication Design / Book, Magazine, Newspaper

2010 Design Merit Award

5.0

DIESEL JAPAN Co.,Ltd.

"ROCKIN' DOTS" TRANSIT AD at SHIBUYA STATION

Outdoor Design / Single

2010 Design Merit Award

5.0

Kamoi Kakoshi Co., Ltd.

mt ex

Spatial Design / Single

2010 Design Merit Award

5.0

E. Co., Ltd

NOT A DESIGNER'S GOD, A DESIGNER OF GOD

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

2010 Design Merit Award

5.0

Daiichi Bijutsu Printing

Kamon Weekly Calendar

Collateral Design / Promotion (Agencies creating work for individuals)

2010 Design Merit Award

5.0

Blume

Blume

Collateral Design / Posters, P.O.P and In-Store - Campaign

2010 Design Merit Award

5.0

kurkku

PRE ORGANIC COTTON THE DAY T-SHIRTS POSTER

Collateral Design / Posters, P.O.P and In-Store - Campaign

2010 Design Merit Award

5.0

Japan Swimming Federation

Tokyo Marathon Swimming in the sea

Collateral Design / Posters, P.O.P and In-Store - Campaign

2010 Design Merit Award

5.0

DIESEL JAPAN Co.,Ltd.

"ROCKIN' DOTS" TRANSIT AD at SHIBUYA STATION

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Merit Award

5.0

Kagatani Knife

Whetstone

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Merit Award

5.0

Kagatani Knife

KITCHEN

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Merit Award

5.0

Miyako Katoh

Flying Mushroom 2009

Collateral Design / Posters, P.O.P and in-Store - Single

2010 Design Merit Award

5.0

Matsudai Noubutai

Nou no Mai

Package Design / Campaign

2010 Design Merit Award

5.0

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