The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


New Zealand

Client

Title

Category

Award

Points

Yellow Treehouse Agency: Aim Proximity / Auckland Client: The Yellow Pages Group Category: Integrated Branding Campaign / Interactive and Non-Interactive Points: 15.0
Distracted Drivers Agency: Clemenger BBDO / Wellington Client: New Zealand Transport Agency Category: Banners - Fixed Space / Single Points: 15.0
Hudson Gavin Martin Identity Agency: Alt Group / Ponsonby Client: Hudson Gavin Martin Category: Corporate Identity / Corporate Identity - Campaign Points: 15.0
£1000 an hour Agency: DraftFCB New Zealand / Auckland Client: Secret Diary of a Call Girl on Prime (Sky Network Television) Category: Consumer Radio / Single Points: 15.0
Read A Book At Work Agency: Colenso BBDO / Auckland Client: New Zealand Book Council Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign Points: 10.0
Hudson Gavin Martin ©h®is™as Agency: Alt Group / Ponsonby Client: Hudson Gavin Martin Category: Collateral Design / Promotion (Agencies creating work for individuals) Points: 10.0
Offensive Agency: Colenso BBDO / Auckland Client: New Zealand International Comedy Festival Category: Consumer Radio / Single Points: 10.0
Distracted Drivers Agency: Clemenger BBDO / Wellington Client: New Zealand Transport Agency Category: Public Service/Cultural Institutions/Educational / Banners - Fixed Space Points: 5.0
Special Surprise Agency: Resn / Wellington Client: Luke Buda Category: Online Branded Content / Single Points: 5.0
Fanta More Play - Augmented Reality Tennis Agency: The Hyperfactory / Auckland Client: Coca-Cola Europe Category: Mobile Advertising / Single Points: 5.0
R-Series. Not for everyone Agency: Tribal DDB NZ / Auckland Client: Volkswagen Category: Microsites / Campaigns Points: 5.0
Stealth Banner Agency: Saatchi & Saatchi New Zealand / Auckland Client: TVNZ Category: Banners - Fixed Space / Single Points: 5.0
Litter Agency: Publicis Mojo / Auckland Client: Heart of the City Category: Environmental Design / Single Points: 5.0
Hudson Gavin Martin Corporate Art Collection Agency: Alt Group / Ponsonby Client: Hudson Gavin Martin Category: Environmental Design / Single Points: 5.0
A-Z of New Zealand Agency: Clemenger BBDO / Wellington Client: New Zealand Post Category: Collateral Design / Posters - Single Points: 5.0
Farmgate Wines Agency: Alt Group / Ponsonby Client: Farmgate Wines Category: Package Design / Campaign Points: 5.0
This is not a jersey Agency: TBWA\Tequila New Zealad / Auckland Client: Adidas New Zealand / New Zealand Rugby Union Category: Integrated Branding / Integrated Branding Campaign Points: 5.0
adiThread Agency: TBWA\Tequila New Zealad / Auckland Client: Adidas New Zealand / New Zealand Rugby Union Category: Innovation in Advertising & Marketing / Campaign Points: 5.0
Beckstravaganza Agency: DraftFCB New Zealand / Auckland Client: LA Galaxy vs Oceana All Stars Live on Prime (Sky Network Television) Category: Consumer Radio / Single Points: 5.0
Tricks Agency: Colenso BBDO / Auckland Client: Alzheimer's New Zealand Category: Public Service/Political Television / Campaign Points: 5.0
Street Litter Agency: Colenso BBDO / Auckland Client: Heart Of The City Category: Public Service/Political Print / Outdoor and Posters - Single Points: 5.0
Lego Agency: DDB / Auckland Client: The Warehouse Category: Collateral / P.O.P. and In-Store - Campaign Points: 5.0
Tadpoles Agency: DDB / Auckland Client: SKY Television Category: Collateral / P.O.P. and In-Store - Single Points: 5.0
Fruit Burst Agency: DDB / Auckland Client: Cadbury Category: Outdoor / Outdoor - Single Points: 5.0
Rubik's Cube Agency: DDB / Auckland Client: Elephanta Category: Small Space Print / Black and White or Color: Less than a Page - Campaign Points: 5.0

The Yellow Pages Group

Yellow Treehouse

Integrated Branding Campaign / Interactive and Non-Interactive

2009 Interactive Silver Pencil

15.0

New Zealand Transport Agency

Distracted Drivers

Banners - Fixed Space / Single

2009 Interactive Silver Pencil

15.0

Hudson Gavin Martin

Hudson Gavin Martin Identity

Corporate Identity / Corporate Identity - Campaign

2009 Design Silver Pencil

15.0

Secret Diary of a Call Girl on Prime (Sky Network Television)

£1000 an hour

Consumer Radio / Single

2009 Advertising Silver Pencil

15.0

New Zealand Book Council

Read A Book At Work

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

2009 Interactive Bronze Pencil

10.0

Hudson Gavin Martin

Hudson Gavin Martin ©h®is™as

Collateral Design / Promotion (Agencies creating work for individuals)

2009 Design Bronze Pencil

10.0

New Zealand International Comedy Festival

Offensive

Consumer Radio / Single

2009 Advertising Bronze Pencil

10.0

New Zealand Transport Agency

Distracted Drivers

Public Service/Cultural Institutions/Educational / Banners - Fixed Space

2009 Interactive Merit Award

5.0

Luke Buda

Special Surprise

Online Branded Content / Single

2009 Interactive Merit Award

5.0

Coca-Cola Europe

Fanta More Play - Augmented Reality Tennis

Mobile Advertising / Single

2009 Interactive Merit Award

5.0

Volkswagen

R-Series. Not for everyone

Microsites / Campaigns

2009 Interactive Merit Award

5.0

TVNZ

Stealth Banner

Banners - Fixed Space / Single

2009 Interactive Merit Award

5.0

Heart of the City

Litter

Environmental Design / Single

2009 Design Merit Award

5.0

Hudson Gavin Martin

Hudson Gavin Martin Corporate Art Collection

Environmental Design / Single

2009 Design Merit Award

5.0

New Zealand Post

A-Z of New Zealand

Collateral Design / Posters - Single

2009 Design Merit Award

5.0

Farmgate Wines

Farmgate Wines

Package Design / Campaign

2009 Design Merit Award

5.0

Adidas New Zealand / New Zealand Rugby Union

This is not a jersey

Integrated Branding / Integrated Branding Campaign

2009 Advertising Merit Award

5.0

Adidas New Zealand / New Zealand Rugby Union

adiThread

Innovation in Advertising & Marketing / Campaign

2009 Advertising Merit Award

5.0

LA Galaxy vs Oceana All Stars Live on Prime (Sky Network Television)

Beckstravaganza

Consumer Radio / Single

2009 Advertising Merit Award

5.0

Alzheimer's New Zealand

Tricks

Public Service/Political Television / Campaign

2009 Advertising Merit Award

5.0

Heart Of The City

Street Litter

Public Service/Political Print / Outdoor and Posters - Single

2009 Advertising Merit Award

5.0

The Warehouse

Lego

Collateral / P.O.P. and In-Store - Campaign

2009 Advertising Merit Award

5.0

SKY Television

Tadpoles

Collateral / P.O.P. and In-Store - Single

2009 Advertising Merit Award

5.0

Cadbury

Fruit Burst

Outdoor / Outdoor - Single

2009 Advertising Merit Award

5.0

Elephanta

Rubik's Cube

Small Space Print / Black and White or Color: Less than a Page - Campaign

2009 Advertising Merit Award

5.0

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