The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Philippines
Client
Title
Category
Award
Points
Disgusting Stories
Agency: TBWA Santiago Mangada Puno / Makati City + How's Everything / Makati City Client: Bahay Tuluyan Foundation Inc. Category: Craft - Use of Music / Licensed / Adapted Music
Points: 25.0
Water Billboard
Agency: TBWA Santiago Mangada Puno / Makati City Client: Peerless Lion Corporation Category: Collateral Design / Outdoor - Series
Points: 15.0
TXTBKS
Agency: DDB DM9JaymeSyfu/Digit / Makati Client: Smart Communications Category: Mobile Applications/Sites / Public Service/Non-Profit
Points: 15.0
ZZZ RADIO
Agency: Ace Saatchi & Saatchi Manila / Makati Client: P&G PHILIPPINES Category: Innovation in Radio / Radio
Points: 15.0
Project EDSA
Agency: TBWA\Santiago Mangada Puno / Makati City Client: Pacific Paint (Boysen) Philippines Category: Spatial Design / Outdoor Spaces
Points: 15.0
WWF "Thermometer"
Agency: BBDO Guerrero Ortega / Makati City Client: WWF Category: Public Service/Political Print / Newspaper or Magazine - Single
Points: 15.0
Trees
Agency: JWT Philippines / Makati City Client: Green Peace Category: Public Service/Political-Print / Newspaper or Magazine - Single
Points: 15.0
Frottage
Agency: TBWA Santiago Mangada Puno / Makati City Client: The Red Whistle/UNAIDS Category: Promotional / Posters - Series
Points: 10.0
Fully Booked "Lives" Campaign
Agency: McCann Worldgroup Philippines / Taguig + Hit Productions, Inc. / Makati Client: Fully Booked Philippines Category: Broadcast / Any Length - Campaign
Points: 10.0
Water Billboard
Agency: TBWA Santiago Mangada Puno / Makati City Client: Peerless Lion Corporation Category: Outdoor / Outdoor Installations & Ambient - Campaign
Points: 10.0
Water Billboard
Agency: TBWA Santiago Mangada Puno / Makati City Client: Peerless Lion Corporation Category: Design for the Greater Good / For-Profit Initiated
Points: 10.0
Persistent Headaches
Agency: BBDO Guerrero / Makati City Client: Bayer Philippines Category: Consumer Television / :20 and Under - Campaign
Points: 10.0
FASHION LAUNDRY
Agency: Ace Saatchi & Saatchi Manila / Makati Client: P&G (INT'L OPERATIONS), LTD. Category: Collateral / P.O.P. and In-store - Single
Points: 10.0
Glowing Sticker
Agency: BBDO GUERRERO ORTEGA / Makati City Client: WWF Category: Public Service/Non-Profit/Educational / Collateral - Single (direct mail, booklet/brochures, guerilla)
Points: 10.0
WWF "Thermometer"
Agency: BBDO Guerrero Ortega / Makati City Client: WWF Category: Public Service/Political Print / Outdoor and Posters - Single
Points: 10.0
Tubbataha Coral Rip
Agency: TBWA\Santiago Mangada Puno / Makati City + Tubbataha Reefs Natural Park and World Heritage Site / Puerto Princesa City, Palawan Client: Tubbataha Reefs Natural Park & World Heritage Site Category: Craft / Printing & Paper Craft
Points: 9.0
The Dissolving Bottle
Agency: BBDO Guerrero / Makati City + Flare Manila / Makati City Client: The Dissolving Bottle Category: Packaging / Specialty
Points: 9.0
Dirty Watercolor
Agency: TBWASANTIAGO MANGADA PUNO / MAKATI Client: ABS CBN FOUNDATION Category: Media Relations
Points: 5.0
Snapchat Bug
Agency: TBWA\SANTIAGO MANGADA PUNO / MAKATI Client: Smart Communications Inc Category: Under 100K Budget
Points: 5.0
WWF Iceberg Poster Campaign
Agency: Leo Burnett Manila / Makati City Client: WWF Philippines Inc. Category: Craft / Illustration - Single or Series
Points: 5.0
Fungus
Agency: TBWA Santiago Mangada Puno / Manila Client: Peerless Products Manufacturing Corporation Category: Consumer - Online Films & Video / Short Form - Single
Points: 5.0
Water Billboard
Agency: TBWA Santiago Mangada Puno / Makati City Client: Peerless Lion Corporation Category: Innovation in Outdoor / Single
Points: 5.0
Jasmine
Agency: Ace Saatchi & Saatchi / Manila Client: TV5 Category: Broadcast & Film / Branded Television
Points: 5.0
PAPER BACK
Agency: DDB Group Philippines / Taguig City Client: DDB Philippines, Inc. Category: Design for the Greater Good / Designer Initiated
Points: 5.0
Water Billboard
Agency: TBWA Santiago Mangada Puno / Makati City Client: Peerless Lion Corporation Category: Experiences / Brand Installations
Points: 5.0
Unselfie
Agency: BBDO Guerrero / Makati City Client: BBDO Guerrero Category: Social Media / Branded Social Campaign
Points: 5.0
Giv A GIF
Agency: TBWA Santiago Mangada Puno / Makati City Client: Suyen Corporation Category: Design for the Greater Good / Government/Non-profit Initiated
Points: 5.0
Tree Lungs
Agency: TBWA Santiago Mangada Puno / Makati City Client: Pacific Paints (Boysen) Philippines Category: Spatial Design / Outdoor Spaces
Points: 5.0
Koi Fish Feed Invite
Agency: TBWA Santiago Mangada Puno / Makati City Client: Ayala Land Inc. Category: Public Service / Collateral Design
Points: 5.0
Not So Pedestrian Lanes
Agency: IdeasXMachina (IXM) / Pasig City Client: Pasig City Government Philippines Category: Municipal Design / Single or Series
Points: 5.0
Night Light
Agency: BBDO Guerrero / Makati City Client: Pepsi + MyShelter Foundation Category: Direct Marketing / Ambient Media
Points: 5.0
ZZZ RADIO
Agency: Ace Saatchi & Saatchi Manila / Makati Client: P&G PHILIPPINES Category: Brand Transformation / Single
Points: 5.0
FAMILY REMEET
Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Brand Transformation / Single
Points: 5.0
Aid Couture
Agency: Leo Burnett Manila / Makati Client: Procter & Gamble Category: Public Service Integrated Branding / Public Service Integrated Campaign
Points: 5.0
TXTBKS
Agency: DDB DM9JaymeSyfu/Digit / Makati Client: Smart Communications Category: Public Service Experiential Advertising / Experiential
Points: 5.0
Press Cancer Radio
Agency: McCann Worldgroup Philippines / Taguig Client: Philippine Cancer Society Category: Radio / Public Service - Single
Points: 5.0
FATHER & SON REMEET
Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Consumer Television / 60 Second - Single
Points: 5.0
SISTERS REMEET
Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Consumer Television / 60 Second - Single
Points: 5.0
Rescue Pets
Agency: TBWA Santiago Mangada Puno / Makati City Client: CARA Welfare Philippines Category: Public Service / Political - Print / Collateral - Campaign
Points: 5.0
Monette
Agency: TBWA Santiago Mangada Puno / Makati City Client: CARA Welfare Philippines Category: Public Service / Political - Print / Collateral - Single
Points: 5.0
Rescue Pets
Agency: TBWA Santiago Mangada Puno / Makati City Client: CARA Welfare Philippines Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Points: 5.0
Fulgoso
Agency: TBWA Santiago Mangada Puno / Makati City Client: CARA Welfare Philippines Category: Public Service / Political - Print / Newspaper or Magazine - Single
Points: 5.0
Dawson
Agency: TBWA Santiago Mangada Puno / Makati City Client: CARA Welfare Philippines Category: Public Service / Political - Print / Newspaper or Magazine - Single
Points: 5.0
Saridon Wash
Agency: BBDO Guerrero / Makati City Client: Bayer Philippines Category: Consumer Television / :20 and Under - Single
Points: 5.0
Saridon Stamp
Agency: BBDO Guerrero / Makati City Client: Bayer Philippines Category: Consumer Television / :20 and Under - Single
Points: 5.0
Saridon Pound
Agency: BBDO Guerrero / Makati City Client: Bayer Philippines Category: Consumer Television / :20 and Under - Single
Points: 5.0
Anti-Dengue Mosquito Trap
Agency: Y&R Philippines / Makati City Client: Maynilad Water Company Category: Public Service / Promotional Items - Single or Campaign
Points: 5.0
Paris
Agency: DDB DM9JaymeSyfu/Digit / Makati Client: MotoItalia Philippines Category: Collateral / Posters - Single
Points: 5.0
Taxi Meter App
Agency: Y&R Philippines, Inc. / Bonifacio Global City Client: Nokia Philippines, Inc. Category: Mobile Applications/Sites / Services
Points: 5.0
FASHION LAUNDRY
Agency: Ace Saatchi & Saatchi Manila / Makati Client: P&G (INT'L OPERATIONS), LTD. Category: Innovation in Advertising / Single or Campaign
Points: 5.0
Client:
Bahay Tuluyan Foundation Inc.
Title:
Disgusting Stories
Category:
Craft - Use of Music / Licensed / Adapted Music
Award:
2019 Moving Image Craft Gold Pencil
Points:
25.0
Client:
Peerless Lion Corporation
Title:
Water Billboard
Category:
Collateral Design / Outdoor - Series
Award:
2015 Design Silver Pencil
Points:
15.0
Client:
Smart Communications
Title:
TXTBKS
Category:
Mobile Applications/Sites / Public Service/Non-Profit
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
P&G PHILIPPINES
Title:
ZZZ RADIO
Category:
Innovation in Radio / Radio
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
Pacific Paint (Boysen) Philippines
Title:
Project EDSA
Category:
Spatial Design / Outdoor Spaces
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
WWF
Title:
WWF "Thermometer"
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Award:
2007 Advertising Silver Pencil
Points:
15.0
Client:
Green Peace
Title:
Trees
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Award:
2006 Advertising Silver Pencil
Points:
15.0
Client:
The Red Whistle/UNAIDS
Title:
Frottage
Category:
Promotional / Posters - Series
Award:
2019 Design Bronze Pencil
Points:
10.0
Client:
Fully Booked Philippines
Title:
Fully Booked "Lives" Campaign
Category:
Broadcast / Any Length - Campaign
Award:
2018 Radio Bronze Pencil
Points:
10.0
Client:
Peerless Lion Corporation
Title:
Water Billboard
Category:
Outdoor / Outdoor Installations & Ambient - Campaign
Award:
2015 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Peerless Lion Corporation
Title:
Water Billboard
Category:
Design for the Greater Good / For-Profit Initiated
Award:
2015 Design Bronze Pencil
Points:
10.0
Client:
Bayer Philippines
Title:
Persistent Headaches
Category:
Consumer Television / :20 and Under - Campaign
Award:
2013 Advertising Bronze Pencil
Points:
10.0
Client:
P&G (INT'L OPERATIONS), LTD.
Title:
FASHION LAUNDRY
Category:
Collateral / P.O.P. and In-store - Single
Award:
2012 Advertising Bronze Pencil
Points:
10.0
Client:
WWF
Title:
Glowing Sticker
Category:
Public Service/Non-Profit/Educational / Collateral - Single (direct mail, booklet/brochures, guerilla)
Award:
2008 Design Bronze Pencil
Points:
10.0
Client:
WWF
Title:
WWF "Thermometer"
Category:
Public Service/Political Print / Outdoor and Posters - Single
Award:
2007 Advertising Bronze Pencil
Points:
10.0
Client:
Tubbataha Reefs Natural Park & World Heritage Site
Title:
Tubbataha Coral Rip
Category:
Craft / Printing & Paper Craft
Award:
2021 Design Bronze Pencil
Points:
9.0
Client:
The Dissolving Bottle
Title:
The Dissolving Bottle
Category:
Packaging / Specialty
Award:
2021 Design Bronze Pencil
Points:
9.0
Client:
ABS CBN FOUNDATION
Title:
Dirty Watercolor
Category:
Media Relations
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Smart Communications Inc
Title:
Snapchat Bug
Category:
Under 100K Budget
Award:
2017 Film Merit Award
Points:
5.0
Client:
WWF Philippines Inc.
Title:
WWF Iceberg Poster Campaign
Category:
Craft / Illustration - Single or Series
Award:
2017 Design Merit Award
Points:
5.0
Client:
Peerless Products Manufacturing Corporation
Title:
Fungus
Category:
Consumer - Online Films & Video / Short Form - Single
Award:
2016 Film Merit Award
Points:
5.0
Client:
Peerless Lion Corporation
Title:
Water Billboard
Category:
Innovation in Outdoor / Single
Award:
2015 Print & Outdoor Merit Award
Points:
5.0
Client:
TV5
Title:
Jasmine
Category:
Broadcast & Film / Branded Television
Award:
2015 Branded Entertainment Merit Award
Points:
5.0
Client:
DDB Philippines, Inc.
Title:
PAPER BACK
Category:
Design for the Greater Good / Designer Initiated
Award:
2015 Design Merit Award
Points:
5.0
Client:
Peerless Lion Corporation
Title:
Water Billboard
Category:
Experiences / Brand Installations
Award:
2015 Design Merit Award
Points:
5.0
Client:
BBDO Guerrero
Title:
Unselfie
Category:
Social Media / Branded Social Campaign
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Suyen Corporation
Title:
Giv A GIF
Category:
Design for the Greater Good / Government/Non-profit Initiated
Award:
2014 Design Merit Award
Points:
5.0
Client:
Pacific Paints (Boysen) Philippines
Title:
Tree Lungs
Category:
Spatial Design / Outdoor Spaces
Award:
2014 Design Merit Award
Points:
5.0
Client:
Ayala Land Inc.
Title:
Koi Fish Feed Invite
Category:
Public Service / Collateral Design
Award:
2014 Design Merit Award
Points:
5.0
Client:
Pasig City Government Philippines
Title:
Not So Pedestrian Lanes
Category:
Municipal Design / Single or Series
Award:
2014 Design Merit Award
Points:
5.0
Client:
Pepsi + MyShelter Foundation
Title:
Night Light
Category:
Direct Marketing / Ambient Media
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
P&G PHILIPPINES
Title:
ZZZ RADIO
Category:
Brand Transformation / Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
PJ LHUILLIER
Title:
FAMILY REMEET
Category:
Brand Transformation / Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Procter & Gamble
Title:
Aid Couture
Category:
Public Service Integrated Branding / Public Service Integrated Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Smart Communications
Title:
TXTBKS
Category:
Public Service Experiential Advertising / Experiential
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Philippine Cancer Society
Title:
Press Cancer Radio
Category:
Radio / Public Service - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
PJ LHUILLIER
Title:
FATHER & SON REMEET
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
PJ LHUILLIER
Title:
SISTERS REMEET
Category:
Consumer Television / 60 Second - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
CARA Welfare Philippines
Title:
Rescue Pets
Category:
Public Service / Political - Print / Collateral - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
CARA Welfare Philippines
Title:
Monette
Category:
Public Service / Political - Print / Collateral - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
CARA Welfare Philippines
Title:
Rescue Pets
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
CARA Welfare Philippines
Title:
Fulgoso
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
CARA Welfare Philippines
Title:
Dawson
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Bayer Philippines
Title:
Saridon Wash
Category:
Consumer Television / :20 and Under - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Bayer Philippines
Title:
Saridon Stamp
Category:
Consumer Television / :20 and Under - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Bayer Philippines
Title:
Saridon Pound
Category:
Consumer Television / :20 and Under - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Maynilad Water Company
Title:
Anti-Dengue Mosquito Trap
Category:
Public Service / Promotional Items - Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
MotoItalia Philippines
Title:
Paris
Category:
Collateral / Posters - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Nokia Philippines, Inc.
Title:
Taxi Meter App
Category:
Mobile Applications/Sites / Services
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
P&G (INT'L OPERATIONS), LTD.
Title:
FASHION LAUNDRY
Category:
Innovation in Advertising / Single or Campaign
Award:
2012 Advertising Merit Award
Points:
5.0
