The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
South Africa
Client
Title
Category
Award
Points
The Trillion Dollar Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Outdoor Design / Campaign
Points: 25.0
The Trillion Dollar Poster Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Collateral Design / Posters, P.O.P and In-Store - Campaign
Points: 25.0
The Trillion Dollar Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Innovation in Advertising / Campaign
Points: 25.0
The Trillion Dollar Poster Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Out Of Home/Outdoor / Campaign
Points: 25.0
D&D Hair Design
Agency: Net#work BBDO Cape Town / Cape Town Client: D&D Hair Design Category: Corporate Identity / Campaign
Points: 15.0
Worth It
Agency: Net#Work BBDO / Hyde Park Client: Virgin Atlantic Airlines Category: Consumer Radio / Campaign
Points: 15.0
Toy Soldiers
Agency: Y&R South Africa / Wendywood Client: UNICEF Category: Public Service / Collateral (Brochures and Direct Mail) - Single
Points: 15.0
Bottle Top
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Endangered Wildlife Trust (EWT) Category: Public Service / Outdoor and Posters - Single
Points: 15.0
Trash Seabirds
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Endangered Wildlife Trust (EWT) Category: Public Service / Newspaper or Magazine - Campaign
Points: 15.0
Everywhere URL
Agency: Y&R South Africa / Wendywood Client: Land Rover Category: Newspaper / Full Page or Spread - Single
Points: 15.0
Toy Soldiers
Agency: Y&R South Africa / Wendywood Client: UNICEF Category: Experiential Advertising / Single
Points: 10.0
Singing Burger
Agency: Net#Work BBDO / Hyde Park Client: Chicken Licken Category: Consumer Television / Over :30 / Under :90 - Single
Points: 10.0
Trash Seabirds
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Endangered Wildlife Trust (EWT) Category: Public Service / Outdoor and Posters - Campaign
Points: 10.0
Toy Soldiers
Agency: Y&R South Africa / Wendywood Client: UNICEF Category: Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)
Points: 5.0
The Trillion Dollar Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Direct Mail / Campaign
Points: 5.0
Call-up Papers
Agency: Ireland Davenport / Johannesburg Client: South African National Museum of Military History Category: Direct Mail / Single
Points: 5.0
Unfinished Novel
Agency: King James / Cape Town Client: Allan Gray Limited Category: Direct Mail / Single
Points: 5.0
The Trillion Dollar Mailer
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Direct Mail / Single
Points: 5.0
Live Classifieds
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Auto Trader Category: Outdoor Design / Single
Points: 5.0
The Trillion Dollar Billboard
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Outdoor Design / Single
Points: 5.0
Design Indaba 12 Column Wraps
Agency: The Jupiter Drawing Room South Africa / Cape Town Client: Interactive Africa Category: Spatial Design / Single
Points: 5.0
Offices
Agency: FoxP2 / Cape Town Client: FoxP2 Advertising Category: Spatial Design / Single
Points: 5.0
Nutcracker Valley packaging
Agency: It's a Go Communications / Johannesburg Client: Rottcher Wineries Category: Package Design / Campaign
Points: 5.0
Black and White
Agency: Grey South Africa / Sandton Client: Apartheid Museum Category: Corporate Identity / Single
Points: 5.0
The My First Book Project
Agency: JWT Cape Town / Cape Town Client: Global Literacy Project Incorporated Category: Experiential Advertising / Single
Points: 5.0
Live Classifieds
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Auto Trader Category: Innovation in Advertising / Single
Points: 5.0
URL
Agency: Net#work BBDO Cape Town / Cape Town Client: I&J Category: Consumer Radio / Single
Points: 5.0
BLUE
Agency: Lowe Bull / Johannesburg Client: Medal Paints Category: Consumer Radio / Single
Points: 5.0
Lions
Agency: Ogilvy Johannesburg / Johannesburg Client: Exclusive Books Category: Consumer Radio / Single
Points: 5.0
El Loco
Agency: Draftfcb Johannesburg / Johannesburg Client: Toyota / Genuine Parts Category: Consumer Radio / Single
Points: 5.0
Drive Alive
Agency: MetropolitanRepublic / Johanneesburg Client: Drive Alive Category: Public Service / Television - Campaign
Points: 5.0
Tracey
Agency: MetropolitanRepublic / Johanneesburg Client: Drive Alive Category: Public Service / Television - Single
Points: 5.0
Window
Agency: DDB South Africa / Johannesburg Client: Umbro Category: Collateral / Promotion (Agencies creating work for individuals)
Points: 5.0
The Trillion Dollar Flyer
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Collateral / Promotion (Agencies creating work for individuals)
Points: 5.0
Onions/Cigarettes/Fish
Agency: Y&R South Africa / Wendywood Client: Ecomist Air Sanitizers Category: Collateral / Posters, P.O.P. and In-Store - Campaign
Points: 5.0
The Trillion Dollar Poster Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Collateral / Posters, P.O.P. and In-Store - Campaign
Points: 5.0
The Trillion Dollar Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Out Of Home/Outdoor / Campaign
Points: 5.0
Live Classifieds
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Auto Trader Category: Out Of Home/Outdoor / Single
Points: 5.0
Terminator 4
Agency: DDB South Africa / Johannesburg Client: Ster Kinekor Category: Out Of Home/Outdoor / Single
Points: 5.0
The Trillion Dollar Billboard
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: The Zimbabwean Category: Out Of Home/Outdoor / Single
Points: 5.0
MARS IS NO FUN
Agency: FoxP2 / Cape Town Client: NATIONAL GEOGRAPHIC KIDS MAGAZINE Category: Magazine / Full Page or Spread - Campaign
Points: 5.0
Famous People
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg Client: C N A Stores Category: Newspaper / Full Page or Spread - Campaign
Points: 5.0
Beautiful
Agency: FoxP2 / Cape Town Client: Isca Taps Category: Newspaper / Full Page or Spread - Single
Points: 5.0
Copa Coca Cola Football Stars
Agency: whatwewant Branded Entertainment / Johannesburg Client: whatwewant Branded Entertainment Category: Television / Unscripted series
Points: 5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Campaign
Category:
Outdoor Design / Campaign
Award:
2010 Design Gold Pencil
Points:
25.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Poster Campaign
Category:
Collateral Design / Posters, P.O.P and In-Store - Campaign
Award:
2010 Design Gold Pencil
Points:
25.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Campaign
Category:
Innovation in Advertising / Campaign
Award:
2010 Advertising Gold Pencil
Points:
25.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Poster Campaign
Category:
Out Of Home/Outdoor / Campaign
Award:
2010 Advertising Gold Pencil
Points:
25.0
Client:
D&D Hair Design
Title:
D&D Hair Design
Category:
Corporate Identity / Campaign
Award:
2010 Design Silver Pencil
Points:
15.0
Client:
Virgin Atlantic Airlines
Title:
Worth It
Category:
Consumer Radio / Campaign
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
UNICEF
Title:
Toy Soldiers
Category:
Public Service / Collateral (Brochures and Direct Mail) - Single
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
Endangered Wildlife Trust (EWT)
Title:
Bottle Top
Category:
Public Service / Outdoor and Posters - Single
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
Endangered Wildlife Trust (EWT)
Title:
Trash Seabirds
Category:
Public Service / Newspaper or Magazine - Campaign
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
Land Rover
Title:
Everywhere URL
Category:
Newspaper / Full Page or Spread - Single
Award:
2010 Advertising Silver Pencil
Points:
15.0
Client:
UNICEF
Title:
Toy Soldiers
Category:
Experiential Advertising / Single
Award:
2010 Advertising Bronze Pencil
Points:
10.0
Client:
Chicken Licken
Title:
Singing Burger
Category:
Consumer Television / Over :30 / Under :90 - Single
Award:
2010 Advertising Bronze Pencil
Points:
10.0
Client:
Endangered Wildlife Trust (EWT)
Title:
Trash Seabirds
Category:
Public Service / Outdoor and Posters - Campaign
Award:
2010 Advertising Bronze Pencil
Points:
10.0
Client:
UNICEF
Title:
Toy Soldiers
Category:
Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)
Award:
2010 Design Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Campaign
Category:
Direct Mail / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
South African National Museum of Military History
Title:
Call-up Papers
Category:
Direct Mail / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Allan Gray Limited
Title:
Unfinished Novel
Category:
Direct Mail / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Mailer
Category:
Direct Mail / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Auto Trader
Title:
Live Classifieds
Category:
Outdoor Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Billboard
Category:
Outdoor Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Interactive Africa
Title:
Design Indaba 12 Column Wraps
Category:
Spatial Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
FoxP2 Advertising
Title:
Offices
Category:
Spatial Design / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Rottcher Wineries
Title:
Nutcracker Valley packaging
Category:
Package Design / Campaign
Award:
2010 Design Merit Award
Points:
5.0
Client:
Apartheid Museum
Title:
Black and White
Category:
Corporate Identity / Single
Award:
2010 Design Merit Award
Points:
5.0
Client:
Global Literacy Project Incorporated
Title:
The My First Book Project
Category:
Experiential Advertising / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Auto Trader
Title:
Live Classifieds
Category:
Innovation in Advertising / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
I&J
Title:
URL
Category:
Consumer Radio / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Medal Paints
Title:
BLUE
Category:
Consumer Radio / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Exclusive Books
Title:
Lions
Category:
Consumer Radio / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Toyota / Genuine Parts
Title:
El Loco
Category:
Consumer Radio / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Drive Alive
Title:
Drive Alive
Category:
Public Service / Television - Campaign
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Drive Alive
Title:
Tracey
Category:
Public Service / Television - Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Umbro
Title:
Window
Category:
Collateral / Promotion (Agencies creating work for individuals)
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Flyer
Category:
Collateral / Promotion (Agencies creating work for individuals)
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Ecomist Air Sanitizers
Title:
Onions/Cigarettes/Fish
Category:
Collateral / Posters, P.O.P. and In-Store - Campaign
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Poster Campaign
Category:
Collateral / Posters, P.O.P. and In-Store - Campaign
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Campaign
Category:
Out Of Home/Outdoor / Campaign
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Auto Trader
Title:
Live Classifieds
Category:
Out Of Home/Outdoor / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Ster Kinekor
Title:
Terminator 4
Category:
Out Of Home/Outdoor / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
The Zimbabwean
Title:
The Trillion Dollar Billboard
Category:
Out Of Home/Outdoor / Single
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
NATIONAL GEOGRAPHIC KIDS MAGAZINE
Title:
MARS IS NO FUN
Category:
Magazine / Full Page or Spread - Campaign
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
C N A Stores
Title:
Famous People
Category:
Newspaper / Full Page or Spread - Campaign
Award:
2010 Advertising Merit Award
Points:
5.0
Client:
Isca Taps
Title:
Beautiful
Category:
Newspaper / Full Page or Spread - Single
Award:
2010 Advertising Merit Award
Points:
5.0