The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

#

One Show
Country Rankings

 


Spain

Client

Title

Category

Award

Points

Beyond Money Agency: MRM//McCann / Madrid Client: Banco Santander Category: Broadcast / Long Form - Single Points: 75.0
YOURNALIST Agency: The Cyranos // McCann / Barcelona + Xavi's Lab // Glassworks / Barcelona + Oxígeno / Barcelona Client: EITB - Euskal Irrati Telebista Category: Use of Technology Points: 25.0
YOURNALIST Agency: The Cyranos // McCann / Barcelona + Xavi's Lab // Glassworks / Barcelona + Oxígeno / Barcelona Client: EITB - Euskal Irrati Telebista Category: Applications Points: 25.0
Scary Clown Night Agency: LOLA MullenLowe / Madrid + F16 Production / Madrid + Only 925 / Madrid + Vision Media / Madrid Client: Burger King Category: Experiential / Events & Competitions Points: 25.0
58 Soul Riders Agency: MRM//McCann / Madrid + Garaje Films / Madrid Client: Ministerio del Interior (Ministry of Interior) Category: Events & Experiential Points: 15.0
YOURNALIST Agency: The Cyranos // McCann / Barcelona + Xavi's Lab // Glassworks / Barcelona + Oxígeno / Barcelona Client: EITB - Euskal Irrati Telebista Category: Utility Points: 15.0
Beyond Money Agency: MRM//McCann / Madrid Client: Banco Santander Category: Innovation in Branded Entertainment Points: 15.0
CHAMELEON Agency: CONTRAPUNTO BBDO / MADRID Client: MERCEDES-BENZ ESPAÑA, S.A. (SMART) Category: Craft / Use of Digital Technology - Single or Campaign Points: 2.0
CHAMELEON Agency: CONTRAPUNTO BBDO / MADRID Client: MERCEDES-BENZ ESPAÑA, S.A. (SMART) Category: Ambient Media (Indoor & Outdoor) / P.O.P. & In-Store - Single Points: 2.0
Dytective for Samsung Agency: Cheil Worldwide Spain / Madrid Client: Samsung Category: Use of Technology Points: 2.0
Obscene Gap Agency: MCcANN SPAIN / MADRID Client: IB Women Foundation Category: Location-Specific Video Points: 2.0
Decisions Agency: Sra Rushmore SA / Madrid Client: International Committee of the Red Cross Category: Online Films & Video / Long Form - Single Points: 2.0
YOURNALIST Agency: The Cyranos // McCann / Barcelona + Xavi's Lab // Glassworks / Barcelona + Oxígeno / Barcelona Client: EITB - Euskal Irrati Telebista Category: Craft / Data-Driven Personalization - Single or Campaign Points: 2.0
YOURNALIST Agency: The Cyranos // McCann / Barcelona + Xavi's Lab // Glassworks / Barcelona + Oxígeno / Barcelona Client: EITB - Euskal Irrati Telebista Category: Digital / Websites & Mobile Points: 2.0
YOURNALIST Agency: The Cyranos // McCann / Barcelona + Xavi's Lab // Glassworks / Barcelona + Oxígeno / Barcelona Client: EITB - Euskal Irrati Telebista Category: Digital Product Points: 2.0
TWO GUYS GO TO CINEMA Agency: The Cyranos // McCann / Barcelona + Landia / Madrid Client: Cinemes Texas Category: Experiential / Live Events Points: 2.0
Beyond Money Agency: MRM//McCann / Madrid Client: Banco Santander Category: Online / Short Form - Single Points: 2.0
CHAMELEON Agency: CONTRAPUNTO BBDO / MADRID Client: MERCEDES-BENZ ESPAÑA, S.A. (SMART) Category: Experiential / Digital Installations Points: 2.0
CHAMELEON Agency: CONTRAPUNTO BBDO / MADRID Client: MERCEDES-BENZ ESPAÑA, S.A. (SMART) Category: Innovation in Design / Experiential / Environmental Points: 2.0

Banco Santander

Beyond Money

Broadcast / Long Form - Single

2018 Branded Entertainment Gold Pencil

75.0

EITB - Euskal Irrati Telebista

YOURNALIST

Use of Technology

2018 Mobile Gold Pencil

25.0

EITB - Euskal Irrati Telebista

YOURNALIST

Applications

2018 Mobile Gold Pencil

25.0

Burger King

Scary Clown Night

Experiential / Events & Competitions

2018 Cross-Platform Gold Pencil

25.0

Ministerio del Interior (Ministry of Interior)

58 Soul Riders

Events & Experiential

2018 Public Relations Silver Pencil

15.0

EITB - Euskal Irrati Telebista

YOURNALIST

Utility

2018 Mobile Silver Pencil

15.0

Banco Santander

Beyond Money

Innovation in Branded Entertainment

2018 Branded Entertainment Silver Pencil

15.0

MERCEDES-BENZ ESPAÑA, S.A. (SMART)

CHAMELEON

Craft / Use of Digital Technology - Single or Campaign

2018 Print & Outdoor Merit Award

2.0

MERCEDES-BENZ ESPAÑA, S.A. (SMART)

CHAMELEON

Ambient Media (Indoor & Outdoor) / P.O.P. & In-Store - Single

2018 Print & Outdoor Merit Award

2.0

Samsung

Dytective for Samsung

Use of Technology

2018 Mobile Merit Award

2.0

IB Women Foundation

Obscene Gap

Location-Specific Video

2018 Film Merit Award

2.0

International Committee of the Red Cross

Decisions

Online Films & Video / Long Form - Single

2018 Film Merit Award

2.0

EITB - Euskal Irrati Telebista

YOURNALIST

Craft / Data-Driven Personalization - Single or Campaign

2018 Direct Marketing Merit Award

2.0

EITB - Euskal Irrati Telebista

YOURNALIST

Digital / Websites & Mobile

2018 Direct Marketing Merit Award

2.0

EITB - Euskal Irrati Telebista

YOURNALIST

Digital Product

2018 Intellectual Property Merit Award

2.0

Cinemes Texas

TWO GUYS GO TO CINEMA

Experiential / Live Events

2018 Branded Entertainment Merit Award

2.0

Banco Santander

Beyond Money

Online / Short Form - Single

2018 Branded Entertainment Merit Award

2.0

MERCEDES-BENZ ESPAÑA, S.A. (SMART)

CHAMELEON

Experiential / Digital Installations

2018 Interactive Merit Award

2.0

MERCEDES-BENZ ESPAÑA, S.A. (SMART)

CHAMELEON

Innovation in Design / Experiential / Environmental

2018 Design Merit Award

2.0

Follow Us