The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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One Show
Country Rankings
Spain
Client
Title
Category
Award
Points

Hope
Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Craft - Writing / Single
Points: 75.0


Hope
Agency: Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve Client: International Committee of the Red Cross Category: Craft - Direction / Single
Points: 25.0


Hope
Agency: Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve Client: International Committee of the Red Cross Category: Craft - Editing / Single
Points: 15.0


Fresh Prints
Agency: McCann / Spain + Aldi / Barcelona Client: Aldi Category: Innovation in Print & Outdoor
Points: 15.0


Hope
Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Television & VOD / Long Form - Single
Points: 15.0


Hope
Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Film / Health & Wellness
Points: 10.0


War Correspondents on Breast Cancer
Agency: Cheil Worldwide Spain / Madrid + Samsung Electronics Iberia / Madrid Client: Samsung Electronics Iberia Category: Branded Content
Points: 10.0


Hidden Flag
Agency: LOLA MullenLowe / Madrid + Primo Content / Barcelona Client: FELGTB Category: Innovation in Experiential
Points: 10.0


Fresh Prints - Berries
Agency: McCann / Spain + Aldi / Barcelona Client: Aldi Category: Publishing / Newspaper - Single
Points: 10.0


Hope
Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Under 100K Budget
Points: 10.0


Museum of Romanticism
Agency: McCann / Madrid + Ikea / Madrid Client: Ikea Category: Experiential / Live Events
Points: 10.0


The time we have left
Agency: Leo Burnett / Madrid + Tesaruro / Madrid Client: Pernod Ricard Category: Creative Use of Data / Storytelling
Points: 2.0


Scary Clown Night
Agency: LOLA MullenLowe / Madrid + Burger King / Miami + Only 925 / Madrid + F16 Producciones / Madrid Client: Burger King Category: Creative Effectiveness / Multi-Country or Global
Points: 2.0


Living rooms
Agency: McCann / Madrid + Ikea / Madrid Client: Ikea Category: Creative Effectiveness / Single Country or Region
Points: 2.0


War Correspondents on Breast Cancer
Agency: Cheil Worldwide Spain / Madrid + Samsung Electronics Iberia / Madrid Client: Samsung Category: Print / Health & Wellness
Points: 2.0


Hope
Agency: Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve Client: International Committee of the Red Cross Category: Craft - Sound Design / Single
Points: 2.0


Hope
Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Brand Voice
Points: 2.0


Museum of Romanticism
Agency: McCann / Madrid + Ikea / Madrid Client: Ikea Category: Innovation in Experiential
Points: 2.0


Museum of Romanticism
Agency: McCann / Madrid + Ikea / Madrid Client: Ikea Category: Spaces & Immersive / Brand Installations
Points: 2.0


War Correspondents on Breast Cancer
Agency: Cheil Worldwide Spain / Madrid + Samsung Electronics Iberia / Madrid Client: Samsung Category: Craft / Photography
Points: 2.0


Car Crashes
Agency: LOLA MullenLowe / Madrid + Burger King / Miami Client: Burger King Category: Out-of-Home / Billboards & Transit - Campaign
Points: 2.0


Car Crashes
Agency: LOLA MullenLowe / Madrid + Burger King / Miami Client: Burger King Category: Publishing / Newspaper - Campaign
Points: 2.0


Fresh Prints - Tomatoes
Agency: McCann / Spain + Aldi / Barcelona Client: Aldi Category: Publishing / Newspaper - Single
Points: 2.0


22 again
Agency: BBDO ESPAÑA / CONTRAPUNTO BBDO / MADRID + LOBO KANE / MADRID + THE LOBBY / MADRID + CP WORKS / MADRID Client: LOTERIAS Y APUESTAS DEL ESTADO Category: Cinema Advertising
Points: 2.0


Museum of Romanticism
Agency: McCann / Madrid + Ikea / Madrid Client: Ikea Category: Non-traditional & Guerrilla Marketing
Points: 2.0


Museum of Romanticism
Agency: McCann / Madrid + Ikea / Madrid Client: Ikea Category: Experiential / Live Events
Points: 2.0


Client:
International Committee of the Red Cross
Title:
Hope
Category:
Craft - Writing / Single
Award:
2019 Moving Image Craft Gold Pencil
Points:
75.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Craft - Direction / Single
Award:
2019 Moving Image Craft Gold Pencil
Points:
25.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Craft - Editing / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0

Client:
Aldi
Title:
Fresh Prints
Category:
Innovation in Print & Outdoor
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Television & VOD / Long Form - Single
Award:
2019 Film Silver Pencil
Points:
15.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Film / Health & Wellness
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0

Client:
Samsung Electronics Iberia
Title:
War Correspondents on Breast Cancer
Category:
Branded Content
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0

Client:
FELGTB
Title:
Hidden Flag
Category:
Innovation in Experiential
Award:
2019 Experiential & Immersive Bronze Pencil
Points:
10.0

Client:
Aldi
Title:
Fresh Prints - Berries
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Under 100K Budget
Award:
2019 Film Bronze Pencil
Points:
10.0

Client:
Ikea
Title:
Museum of Romanticism
Category:
Experiential / Live Events
Award:
2019 Branded Entertainment Bronze Pencil
Points:
10.0

Client:
Pernod Ricard
Title:
The time we have left
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0

Client:
Burger King
Title:
Scary Clown Night
Category:
Creative Effectiveness / Multi-Country or Global
Award:
2019 Creative Effectiveness Merit Award
Points:
2.0

Client:
Ikea
Title:
Living rooms
Category:
Creative Effectiveness / Single Country or Region
Award:
2019 Creative Effectiveness Merit Award
Points:
2.0

Client:
Samsung
Title:
War Correspondents on Breast Cancer
Category:
Print / Health & Wellness
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Craft - Sound Design / Single
Award:
2019 Moving Image Craft Merit Award
Points:
2.0

Client:
International Committee of the Red Cross
Title:
Hope
Category:
Brand Voice
Award:
2019 Public Relations Merit Award
Points:
2.0

Client:
Ikea
Title:
Museum of Romanticism
Category:
Innovation in Experiential
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0

Client:
Ikea
Title:
Museum of Romanticism
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0

Client:
Samsung
Title:
War Correspondents on Breast Cancer
Category:
Craft / Photography
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
Burger King
Title:
Car Crashes
Category:
Out-of-Home / Billboards & Transit - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
Burger King
Title:
Car Crashes
Category:
Publishing / Newspaper - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
Aldi
Title:
Fresh Prints - Tomatoes
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
LOTERIAS Y APUESTAS DEL ESTADO
Title:
22 again
Category:
Cinema Advertising
Award:
2019 Film Merit Award
Points:
2.0

Client:
Ikea
Title:
Museum of Romanticism
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Merit Award
Points:
2.0

Client:
Ikea
Title:
Museum of Romanticism
Category:
Experiential / Live Events
Award:
2019 Direct Marketing Merit Award
Points:
2.0
