The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
All
- All
- Branded Entertainment
- Creative Effectiveness
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Green Pencil
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Public Relations
- Radio & Audio
- Social Media
Award
-
Award
Gold Pencil
- All
- Green Pencil
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Country Rankings
United Kingdom
Client
Title
Category
Award
Points
The Birth of Gaming Tourism
Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Innovation in Branded Entertainment
Points: 25.0
Pay It Forward
Agency: FCB Inferno / London Client: The Big Issue Category: Utility / E-Commerce
Points: 25.0
Pay It Forward
Agency: FCB Inferno / London Client: The Big Issue Category: Physical Product & Mobile Integration
Points: 25.0
Unscripted
Agency: Wunderman Thompson UK / London Client: BT Sport Category: Creative Use of Data
Points: 25.0