The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
All
- All
- Branded Entertainment
- Creative Effectiveness
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Green Pencil
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Public Relations
- Radio & Audio
- Social Media
Award
-
Award
Bronze Pencil
- All
- Green Pencil
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Country Rankings
United Kingdom
Client
Title
Category
Award
Points
The Non-Issue
Agency: McCann / London + McCann / Paris + Facebook France / Paris + Craft/McCann / London Client: L'Oréal Paris Category: Co-Promotions
Points: 10.0
LoFI Beats Suicide
Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Targeted Video / Targeted Online Video
Points: 10.0
The Birth of Gaming Tourism
Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Co-Promotions
Points: 10.0
Pay It Forward
Agency: FCB Inferno / London Client: The Big Issue Category: Websites / E-Commerce
Points: 10.0
My Carer
Agency: McCann / London + McCann Europe / London + MRM//McCann / Frankfurt + Skilled.app / London Client: Alzheimer's Society Category: Digital & Online / Use of Smart Devices & Voice Assistants
Points: 10.0
The Purse
Agency: AMV BBDO / London Client: Guinness Category: Craft - Direction / Single
Points: 10.0
Pay It Forward
Agency: FCB Inferno / London Client: The Big Issue Category: Non-traditional & Guerrilla Marketing
Points: 10.0
Lovers, don't spread the Hate
Agency: adam&eveDDB / London + King Henry / London Client: Unilever - Marmite Category: Newspaper / Campaign
Points: 10.0
Before Alexa
Agency: Droga5 / London + Somesuch x Revolver/Will O'Rourke / London Client: Amazon Category: Craft - Writing / Single
Points: 10.0
Raise Their Game
Agency: Ogilvy / London Client: IBM Category: Craft / Use of Technology
Points: 10.0
Pay It Forward
Agency: FCB Inferno / London Client: The Big Issue Category: Innovation in Direct Marketing
Points: 10.0
Silence the Critics
Agency: MJZ / Los Angeles + MJZ / London + Mother / London Client: IKEA Category: Craft - Animation / Single
Points: 10.0
Listen like you used to
Agency: Who Wot Why / London + Spotify UK / London Client: Spotify UK Category: Craft / Writing
Points: 10.0
Making Impossible Possible
Agency: Jones Knowles Ritchie / London Client: Courtney Tulloch Category: Typography / Dynamic / In Motion
Points: 10.0
The Fall
Agency: Sony Interactive Entertainment / San Mateo + adam&eveDDB / London + Nexus Studio / London + The Mill / London Client: Sony Interactive Entertainment Category: Craft - Visual Effects / Single
Points: 10.0
BikerTek
Agency: Highways England / London + adam&eveDDB / London Client: Highways England Category: Experiential / Brand Installations
Points: 10.0
Samsung Folding Piccadilly
Agency: Cheil / London + CYLNDR / London Client: Samsung Category: Visual & Audio Craft / Visual Effects
Points: 10.0
40,000 Strong
Agency: McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London Client: Help for Heroes Category: Out of Home / Brand Installations
Points: 10.0
Baby Blocker
Agency: McCann / Manchester + Craft / Manchester + Lab13 MRM//McCann / Manchester + Skyn / Brussles Client: SKYN Category: Digital / Social Media
Points: 10.0