The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
Dallas Gas Station
Agency: Grey / New York Client: TNT Category: Experiential Advertising / Installations
Points: 15.0
Smell Like a Man From Head to Toe
Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Integrated Branding / Consumer Campaign
Points: 15.0
Social Savvy Burglar
Agency: Leo Burnett Chicago / Chicago Client: Allstate Category: Integrated Branding / Consumer Campaign
Points: 15.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Experiential Advertising / Events & Competitions
Points: 10.0
Risk Everything Integrated
Agency: Wieden+Kennedy / Portland Client: Nike Category: Integrated Branding / Consumer Campaign
Points: 10.0
This Is Wholesome
Agency: Droga5 / New York Client: Mondelez International / Honey Maid Category: Brand Transformation / Single
Points: 10.0
Foo Fighters RVA
Agency: The Branching / Richmond Client: RVA Category: Experiential Advertising / Events & Competitions
Points: 5.0
Knitting Machine
Agency: R/GA Buenos Aires / Buenos Aires Client: Nike Category: Experiential Advertising / Events & Competitions
Points: 5.0
#15SecondPremiere
Agency: Wieden+Kennedy New York / new york Client: Heineken Category: Experiential Advertising / Events & Competitions
Points: 5.0
Made with Code: Holiday Lights
Agency: 72andSunny / Playa Vista Client: Google Category: Experiential Advertising / Installations
Points: 5.0
River in the City
Agency: The Richards Group / Dallas Client: Jeep Category: Experiential Advertising / Installations
Points: 5.0
Boston Red Sox, Green Monster
Agency: The Martin Agency / Richmond Client: Benjamin Moore Category: Experiential Advertising / Installations
Points: 5.0
Unload Your 401k
Agency: Grey / New York Client: States United to Prevent Gun Violence Category: Public Service - Experiential / Events, Competitions & Installations
Points: 5.0
Living History at Union Station
Agency: VML / Kansas City Client: Union Station Kansas City Category: Public Service - Experiential / Events, Competitions & Installations
Points: 5.0
Mars Bites Integrated Campaign
Agency: BBDO / New York Client: Mars Chocolate North America/Mars Bites Category: Integrated Branding / Consumer Campaign
Points: 5.0
The Obvious Choice.
Agency: CP+B / Boulder Client: Hotels.com Category: Integrated Branding / Consumer Campaign
Points: 5.0
This Is Wholesome
Agency: Droga5 / New York Client: Mondelez International / Honey Maid Category: Integrated Branding / Consumer Campaign
Points: 5.0
RE2PECT
Agency: Wieden+Kennedy New York / new york Client: Jordan Brand Category: Integrated Branding / Consumer Campaign
Points: 5.0
Jeff Bridges Sleeping Tapes
Agency: Wieden+Kennedy New York / new york Client: Squarespace Category: Integrated Branding / Consumer Campaign
Points: 5.0
Lifetime of Difference Project Integrated Campaign
Agency: BBDO / New York Client: Autism Speaks Category: Integrated Branding / Public Service Campaign
Points: 5.0
HORSE With Harden
Agency: BBDO / New York Client: Foot Locker Category: Integrated Branding / Online Campaign
Points: 5.0
Have Homeless Become Invisible?
Agency: Silver + Partners / New York Client: NYC Rescue Mission Category: Integrated Branding / Online Campaign
Points: 5.0
If We Won
Agency: Droga5 / New York Client: Heineken USA / Newcastle Brown Ale Category: Integrated Branding / Online Campaign
Points: 5.0
Prudential - Chapter 2
Agency: Droga5 / New York Client: Prudential Category: Integrated Branding / Online Campaign
Points: 5.0
Gamer Masterpiece
Agency: BBH / New York Client: Sony PlayStation Category: Integrated Branding / Online Campaign
Points: 5.0
2014 Taco Bell Breakfast Launch (Ronald McDonald Launch)
Agency: Deutsch / Los Angeles Client: Taco Bell Category: Brand Transformation / Single
Points: 5.0
Gisele Bünchen- Will Beats Noise
Agency: Droga5 / New York Client: Under Armour Category: Brand Transformation / Single
Points: 5.0
Client:
TNT
Title:
Dallas Gas Station
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Silver Pencil
Points:
15.0
Client:
Old Spice
Title:
Smell Like a Man From Head to Toe
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Silver Pencil
Points:
15.0
Client:
Allstate
Title:
Social Savvy Burglar
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Silver Pencil
Points:
15.0
Client:
Foot Locker
Title:
HORSE With Harden
Category:
Experiential Advertising / Events & Competitions
Award:
2015 Cross-Platform Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Risk Everything Integrated
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Bronze Pencil
Points:
10.0
Client:
Mondelez International / Honey Maid
Title:
This Is Wholesome
Category:
Brand Transformation / Single
Award:
2015 Cross-Platform Bronze Pencil
Points:
10.0
Client:
RVA
Title:
Foo Fighters RVA
Category:
Experiential Advertising / Events & Competitions
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Nike
Title:
Knitting Machine
Category:
Experiential Advertising / Events & Competitions
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Heineken
Title:
#15SecondPremiere
Category:
Experiential Advertising / Events & Competitions
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Google
Title:
Made with Code: Holiday Lights
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Jeep
Title:
River in the City
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Benjamin Moore
Title:
Boston Red Sox, Green Monster
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
States United to Prevent Gun Violence
Title:
Unload Your 401k
Category:
Public Service - Experiential / Events, Competitions & Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Union Station Kansas City
Title:
Living History at Union Station
Category:
Public Service - Experiential / Events, Competitions & Installations
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Mars Chocolate North America/Mars Bites
Title:
Mars Bites Integrated Campaign
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Hotels.com
Title:
The Obvious Choice.
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Mondelez International / Honey Maid
Title:
This Is Wholesome
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Jordan Brand
Title:
RE2PECT
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Squarespace
Title:
Jeff Bridges Sleeping Tapes
Category:
Integrated Branding / Consumer Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Autism Speaks
Title:
Lifetime of Difference Project Integrated Campaign
Category:
Integrated Branding / Public Service Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Foot Locker
Title:
HORSE With Harden
Category:
Integrated Branding / Online Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
NYC Rescue Mission
Title:
Have Homeless Become Invisible?
Category:
Integrated Branding / Online Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Heineken USA / Newcastle Brown Ale
Title:
If We Won
Category:
Integrated Branding / Online Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Prudential
Title:
Prudential - Chapter 2
Category:
Integrated Branding / Online Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Sony PlayStation
Title:
Gamer Masterpiece
Category:
Integrated Branding / Online Campaign
Award:
2015 Cross-Platform Merit Award
Points:
5.0
Client:
Taco Bell
Title:
2014 Taco Bell Breakfast Launch (Ronald McDonald Launch)
Category:
Brand Transformation / Single
Award:
2015 Cross-Platform Merit Award
Points:
5.0