The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Out-of-Home / Billboards & Transit - Single
Points: 50.0
First Steps Newspaper Series
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Campaign
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Promotional / Collateral / Posters - Single
Points: 25.0
Price On Our Lives
Agency: McCann / New York + March For Our Lives / Florida Client: March for Our Lives Category: Promotional / Collateral / Promotional Items
Points: 25.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Promotional / Collateral / Promotional Items
Points: 25.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Out-of-Home / Experiential & Installations - Single
Points: 25.0
Billie Jean King Your Shoes
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Adidas Category: Out-of-Home / Experiential & Installations - Single
Points: 25.0
First Steps Craft Series
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
Points: 25.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Out-of-Home / Billboards & Transit - Single
Points: 25.0
Lyric Newspaper Series
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Campaign
Points: 15.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland Client: Nike Category: Promotional / Collateral / Posters - Campaign
Points: 15.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Out-of-Home / P.O.P. & In-Store - Single
Points: 15.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Out-of-Home / P.O.P. & In-Store - Campaign
Points: 15.0
Price On Our Lives
Agency: McCann / New York + March For Our Lives / Florida Client: March for Our Lives Category: Out-of-Home / Experiential & Installations - Single
Points: 15.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Out-of-Home / Experiential & Installations - Campaign
Points: 15.0
Black and Red
Agency: SHISEIDO CO., LTD. / Tokyo Client: SHISEIDO CO., LTD. Category: Craft / Art Direction
Points: 15.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Craft / Writing
Points: 15.0
First Steps: Earhart
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Single
Points: 10.0
First Steps: Ali
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Single
Points: 10.0
Dear Billie
Agency: TBWA\Chiat\Day / New York + DMB Media / London Client: Adidas Category: Publishing / Newspaper - Single
Points: 10.0
Nike Just Do It 'Dream Crazy' Chicago Marathon
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Publishing / Magazine - Single
Points: 10.0
Here to Create Change
Agency: TBWA\Chiat\Day / New York + DMB Media / London Client: Adidas Category: Out-of-Home / P.O.P. & In-Store - Campaign
Points: 10.0
Nike Just Do It 'Dream Crazy' Chicago Marathon
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Out-of-Home / Billboards & Transit - Single
Points: 10.0
No B.S.
Agency: Wieden+Kennedy / Portland + Joint Editorial / Portland Client: RXBAR Category: Out-of-Home / Billboards & Transit - Campaign
Points: 10.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + NIKE / Beaverton Client: Nike Category: Extended Campaign - Posters & Out of Home
Points: 10.0
Never Stand Still
Agency: Design Army / Washington, DC Client: Hong Kong Ballet Category: Craft / Art Direction
Points: 10.0
Lyric Outdoor Writing Series
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Points: 10.0
First Steps: Ali Craft
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
Points: 10.0
First Steps: Earhart Craft
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
Points: 10.0
Posts Into Letters
Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Craft / Typography
Points: 10.0
Bold Man Newspaper
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Single
Points: 2.0
Sex and Drugs Newspaper
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Single
Points: 2.0
Opera Deaths Newspaper
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Single
Points: 2.0
First Steps: Lincoln
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Single
Points: 2.0
First Steps: Hemingway
Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Single
Points: 2.0
Words Count
Agency: The Martin Agency / Richmond + Running with Scissors / Richmond + John F. Kennedy Presidential Library / Boston Client: John F. Kennedy Presidential Library Category: Publishing / Newspaper - Campaign
Points: 2.0
McMansions
Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Publishing / Newspaper - Campaign
Points: 2.0
Sex and Drugs Outdoor Poster
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Promotional / Collateral / Posters - Single
Points: 2.0
Bold Man Outdoor Poster
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Promotional / Collateral / Posters - Single
Points: 2.0
Nike Just Do It 'Dream Crazy' Chicago Marathon
Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Promotional / Collateral / Posters - Single
Points: 2.0
Lyric Outdoor Poster Series
Agency: Ogilvy / Chicago Client: Lyric Opera Category: Promotional / Collateral / Posters - Campaign
Points: 2.0
McMansions
Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Promotional / Collateral / Posters - Campaign
Points: 2.0
KFC 11 Herbs & Spices Firelog
Agency: Edelman / New York Client: KFC Category: Promotional / Collateral / Promotional Items
Points: 2.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Promotional / Collateral / Promotional Items
Points: 2.0
The Whopper Detour
Agency: FCB / New York + O Positive / New York Client: Burger King Category: Out-of-Home / P.O.P. & In-Store - Single
Points: 2.0
Prom King
Agency: MullenLowe / Boston Client: Burger King Category: Out-of-Home / Billboards & Transit - Single
Points: 2.0
Behind the Mac
Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + Exile Edit / Los Angeles + MPC Advertising / Los Angeles Client: Apple Category: Out-of-Home / Billboards & Transit - Campaign
Points: 2.0
The Blank Newspaper Cover
Agency: Ogilvy / Chicago Client: The Chicago Sun-Times Category: Out-of-Home / Experiential & Installations - Single
Points: 2.0
The Fake News Stand
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Out-of-Home / Experiential & Installations - Single
Points: 2.0
Behind the Mac
Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + Exile Edit / Los Angeles + MPC Advertising / Los Angeles Client: Apple Category: Extended Campaign - Posters & Out of Home
Points: 2.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Out-of-Home / Billboards & Transit - Single
Award:
2019 Print & Outdoor Best of Discipline Pencil
Points:
50.0
Client:
SC Johnson - Kiwi
Title:
First Steps Newspaper Series
Category:
Publishing / Newspaper - Campaign
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Promotional / Collateral / Posters - Single
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
March for Our Lives
Title:
Price On Our Lives
Category:
Promotional / Collateral / Promotional Items
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
McDonald's
Title:
The Flip
Category:
Promotional / Collateral / Promotional Items
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
McDonald's
Title:
The Flip
Category:
Out-of-Home / Experiential & Installations - Single
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Adidas
Title:
Billie Jean King Your Shoes
Category:
Out-of-Home / Experiential & Installations - Single
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
SC Johnson - Kiwi
Title:
First Steps Craft Series
Category:
Craft / Writing
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Out-of-Home / Billboards & Transit - Single
Award:
2019 Print & Outdoor Gold Pencil
Points:
25.0
Client:
Lyric Opera
Title:
Lyric Newspaper Series
Category:
Publishing / Newspaper - Campaign
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Promotional / Collateral / Posters - Campaign
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
McDonald's
Title:
The Flip
Category:
Out-of-Home / P.O.P. & In-Store - Single
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Out-of-Home / P.O.P. & In-Store - Campaign
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
March for Our Lives
Title:
Price On Our Lives
Category:
Out-of-Home / Experiential & Installations - Single
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Out-of-Home / Experiential & Installations - Campaign
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
SHISEIDO CO., LTD.
Title:
Black and Red
Category:
Craft / Art Direction
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Craft / Writing
Award:
2019 Print & Outdoor Silver Pencil
Points:
15.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Earhart
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Ali
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Adidas
Title:
Dear Billie
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy' Chicago Marathon
Category:
Publishing / Magazine - Single
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Adidas
Title:
Here to Create Change
Category:
Out-of-Home / P.O.P. & In-Store - Campaign
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy' Chicago Marathon
Category:
Out-of-Home / Billboards & Transit - Single
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
RXBAR
Title:
No B.S.
Category:
Out-of-Home / Billboards & Transit - Campaign
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Extended Campaign - Posters & Out of Home
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Hong Kong Ballet
Title:
Never Stand Still
Category:
Craft / Art Direction
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Lyric Opera
Title:
Lyric Outdoor Writing Series
Category:
Craft / Writing
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Ali Craft
Category:
Craft / Writing
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Earhart Craft
Category:
Craft / Writing
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Change The Ref
Title:
Posts Into Letters
Category:
Craft / Typography
Award:
2019 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Lyric Opera
Title:
Bold Man Newspaper
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Sex and Drugs Newspaper
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Opera Deaths Newspaper
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Lincoln
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Hemingway
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
John F. Kennedy Presidential Library
Title:
Words Count
Category:
Publishing / Newspaper - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Burger King
Title:
McMansions
Category:
Publishing / Newspaper - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Sex and Drugs Outdoor Poster
Category:
Promotional / Collateral / Posters - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Bold Man Outdoor Poster
Category:
Promotional / Collateral / Posters - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy' Chicago Marathon
Category:
Promotional / Collateral / Posters - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Lyric Outdoor Poster Series
Category:
Promotional / Collateral / Posters - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Burger King
Title:
McMansions
Category:
Promotional / Collateral / Posters - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
KFC
Title:
KFC 11 Herbs & Spices Firelog
Category:
Promotional / Collateral / Promotional Items
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Promotional / Collateral / Promotional Items
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Burger King
Title:
The Whopper Detour
Category:
Out-of-Home / P.O.P. & In-Store - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Burger King
Title:
Prom King
Category:
Out-of-Home / Billboards & Transit - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Apple
Title:
Behind the Mac
Category:
Out-of-Home / Billboards & Transit - Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
The Chicago Sun-Times
Title:
The Blank Newspaper Cover
Category:
Out-of-Home / Experiential & Installations - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Columbia Journalism Review
Title:
The Fake News Stand
Category:
Out-of-Home / Experiential & Installations - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Apple
Title:
Behind the Mac
Category:
Extended Campaign - Posters & Out of Home
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
