The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Creative Use of Data
- All
- Best of Show
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Country Rankings
United States
Client
Title
Category
Award
Points
The Traffic Jam Whopper
Agency: We Believers / New York Client: Burger King Mexico/Global Category: Creative Use of Data / Targeting
Points: 25.0
See Sound
Agency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / Queens Client: Wavio Category: Creative Use of Data / Social Media
Points: 25.0
The Traffic Jam Whopper
Agency: We Believers / New York Client: Burger King Mexico/Global Category: Creative Use of Data / Real-Time
Points: 15.0
Most Dangerous Street
Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago Client: Illinois Council Against Handgun Violence Category: Creative Use of Data / Data Visualization
Points: 10.0
Ugly Gerry
Agency: Leo Burnett / Chicago Client: RepresentUs Category: Creative Use of Data / Storytelling
Points: 10.0
Your 2019 Wrapped
Agency: Spotify In-House / New York Client: Spotify Category: Creative Use of Data / Data Visualization
Points: 2.0
Ugly Gerry
Agency: Leo Burnett / Chicago Client: RepresentUs Category: Creative Use of Data / Data Visualization
Points: 2.0
Most Dangerous Street
Agency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / Chicago Client: Illinois Council Against Handgun Violence Category: Creative Use of Data / Storytelling
Points: 2.0
Swipe Night
Agency: 72andSunny / Los Angeles + Tinder / Los Angeles + M ss ng P eces / Los Angeles Client: Tinder Category: Creative Use of Data / Storytelling
Points: 2.0
Dalí Lives
Agency: Goodby Silverstein & Partners / San Francisco Client: The Dalí Museum Category: Creative Use of Data / Storytelling
Points: 2.0
adidas Boston Marathon Race Films
Agency: Grow / Norfolk + adidas / Portland Client: adidas Running Category: Creative Use of Data / Storytelling
Points: 2.0
The Most Searched
Agency: Google Brand Studio / San Francisco Client: Google Category: Creative Use of Data / Storytelling
Points: 2.0
The Decade Wrapped
Agency: Spotify In-House / New York Client: Spotify Category: Creative Use of Data / Storytelling
Points: 2.0
Runaway Train 25
Agency: MUH-TAY-ZIK / HOF-FER / San Francisco + RSA Films/Black Dog / Los Angeles Client: National Center For Missing & Exploited Children Category: Creative Use of Data / Real-Time
Points: 2.0
The Punishing Signal
Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Creative Use of Data / Real-Time
Points: 2.0