The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
germany
Client
Title
Category
Award
Points
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Active Engagement / Call to Action
Points: 45.00
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Sustainable Development Goals
Points: 45.00
Drowned Requiem
Agency: fischerAppelt / Philipp und Keuntje + SKILL Music / Hamburg + fischerAppelt, performance / Berlin + fischerAppelt, relations / Hamburg Client: United4Rescue Category: Experiential Music & Sound
Points: 45.00
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Community Building
Points: 22.50
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Digital Design
Points: 22.50
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Games
Points: 22.50
#ENDviolence "More Than A Mark"
Agency: BBDO Group Germany GmbH + BWGTBLD GmbH / Berlin Client: UNICEF Deutschland Category: Sound Design
Points: 21.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Integrated Branding Campaign
Points: 21.00
Drowned Requiem
Agency: fischerAppelt / Philipp und Keuntje + SKILL Music / Hamburg + fischerAppelt, performance / Berlin + fischerAppelt, relations / Hamburg Client: United4Rescue Category: Public Relations
Points: 21.00
Drowned Requiem
Agency: fischerAppelt / Philipp und Keuntje + SKILL Music / Hamburg + fischerAppelt, performance / Berlin + fischerAppelt, relations / Hamburg Client: United4Rescue Category: Craft / Use of Sound
Points: 21.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Experiential / Brand Installations
Points: 21.00
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Non-traditional & Guerrilla Marketing
Points: 10.50
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Innovation & Transformation / Innovation in Digital Craft
Points: 10.50
Ultrasonic Maffia Call
Agency: Kolle Rebbe GmbH / Hamburg Client: Joyn Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 9.00
Forever Lasting Moments
Agency: Havas Germany / Duesseldorf Client: Deutsche Umwelthilfe e.V. / Deutsche Umwelthilfe Category: Newspaper / Series
Points: 9.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Media Relations
Points: 9.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Innovation & Transformation / Innovation in Out of Home
Points: 9.00
Meltdown Flags
Agency: SERVICEPLAN GERMANY / Munich + MEDIAPLUS GERMANY / Munich Client: METER Group, Inc. Category: Data Visualization
Points: 9.00
THE UNCENSORED LIBRARY
Agency: DDB Group Germany / Berlin + DaHouse Audio / Berlin + Blockworks / London + MediaMonks / Hilversum Client: Reporters Without Borders Category: Experiential / Immersive Digital Spaces
Points: 4.50
#UNHATEWOMEN
Agency: fischerAppelt / Philipp und Keuntje + IT'S US MEDIA / Berlin + MOKOH MUSIC / Berlin + STUDIO MOVIE MAGIC / Berlin Client: Terre des Femmes Category: Active Engagement / Call to Action
Points: 3.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Sustainable Development Goals
Points: 3.00
FlyNet / René
Agency: Kolle Rebbe GmbH / Hamburg Client: Lufthansa Category: Craft / Writing - Single
Points: 3.00
FlyNet / Bonnie Bam
Agency: Kolle Rebbe GmbH / Hamburg Client: Lufthansa Category: Craft / Writing - Single
Points: 3.00
FlyNet
Agency: Kolle Rebbe GmbH / Hamburg Client: Lufthansa Category: Broadcast / Series
Points: 3.00
FlyNet / Sandy
Agency: Kolle Rebbe GmbH / Hamburg Client: Lufthansa Category: Broadcast / Single
Points: 3.00
Say it loud. Make a difference.
Agency: SERVICEPLAN GERMANY / Munich + MEDIAPLUS GERMANY / Munich Client: Laut gegen Nazis e.V. Category: Craft / Writing
Points: 3.00
Meltdown Flags
Agency: SERVICEPLAN GERMANY / Munich + MEDIAPLUS GERMANY / Munich Client: METER Group, Inc. Category: Posters / Series
Points: 3.00
Forever Lasting Moments
Agency: Havas Germany / Duesseldorf Client: Deutsche Umwelthilfe e.V. / Deutsche Umwelthilfe Category: Billboards & Transit / Series
Points: 3.00
HORNBACH "Biodiversity starts in your garden."
Agency: HEIMAT / Berlin + Czar Film GmbH / Hamburg + LOFT Studios GmbH / Berlin Client: HORNBACH Category: Cinematography / Single
Points: 3.00
#ENDviolence "More Than A Mark"
Agency: BBDO Group Germany GmbH + BWGTBLD GmbH / Berlin Client: UNICEF Deutschland Category: Cinematography / Single
Points: 3.00
Valet Guys
Agency: BWGTBLD GmbH / Berlin + antoni / Berlin Client: Mercedes-Benz Category: Direction / Single
Points: 3.00
#UNHATEWOMEN
Agency: fischerAppelt / Philipp und Keuntje + IT'S US MEDIA / Berlin + MOKOH MUSIC / Berlin + STUDIO MOVIE MAGIC / Berlin Client: Terre des Femmes Category: Online-only Video / Pre-Roll - Series
Points: 3.00
Rediscover Germany
Agency: Ogilvy / Germany Client: German Rail Category: Customer Experience / CX
Points: 3.00
Meltdown Flags
Agency: SERVICEPLAN GERMANY / Munich + MEDIAPLUS GERMANY / Munich Client: METER Group, Inc. Category: Integrated Branding Campaign
Points: 3.00
#UNHATEWOMEN
Agency: fischerAppelt / Philipp und Keuntje + IT'S US MEDIA / Berlin + MOKOH MUSIC / Berlin + STUDIO MOVIE MAGIC / Berlin Client: Terre des Femmes Category: Digital / Social Media
Points: 3.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Green Pencil
Points: 3.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Innovation & Transformation / Innovation in Experiential
Points: 3.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Integrated Campaign
Points: 3.00
#UNHATEWOMEN
Agency: fischerAppelt / Philipp und Keuntje + MOKOH MUSIC / Berlin + IT'S US MEDIA / Berlin + STUDIO MOVIE MAGIC / Berlin Client: Terre des Femmes Category: Targeted Video / Targeted Online Video
Points: 3.00
Meltdown Flags
Agency: SERVICEPLAN GERMANY / Munich + MEDIAPLUS GERMANY / Munich Client: METER Group, Inc. Category: Out of Home / Series
Points: 3.00
Jägermeister "Meisterstücke"
Agency: la red GmbH / Berlin Client: Mast-Jägermeister Deutschland GmbH Category: Digital Design
Points: 3.00
FrEiraum
Agency: McCann / Duesseldorf + CRAFT Germany / Duesseldorf Client: Oekologische Tierzucht Category: Packaging / Specialty
Points: 3.00
Festival of Animation Berlin
Agency: INNOCEAN Worldwide Europe / Berlin + Festival of Animation Berlin / Berlin Client: Festival of Animation Berlin Category: Promotional / Posters - Series
Points: 3.00
Meltdown Flags
Agency: SERVICEPLAN GERMANY / Munich + MEDIAPLUS GERMANY / Munich Client: METER Group, Inc. Category: Creative Use of Data
Points: 3.00
Eurythenes plasticus
Agency: BBDO Group Germany GmbH + Sehsucht GmbH Client: WWF Germany Category: Cultural Driver
Points: 3.00
Because great moments deserve great sound
Agency: BBDO Group Germany GmbH + HAUS International LLC + Studio Funk GmbH & Co KG Client: Sennheiser electronic GmbH & Co. KG Category: Craft / Writing - Series
Points: 2.00
Family Diary
Agency: BBDO Group Germany GmbH + AlmapBBDO / Sao Paulo + ANORAK Film GmbH Client: WhatsApp Inc. Category: Use of Licensed Music
Points: 2.00
We will hug again
Agency: Anomaly / Berlin + BWGTBLD GmbH / Berlin + Smarts / London Client: Zalando Category: Use of Licensed Music
Points: 2.00
Family Diary
Agency: BBDO Group Germany GmbH + AlmapBBDO / Sao Paulo + ANORAK Film GmbH Client: WhatsApp Inc. Category: Direction / Single
Points: 2.00
Angel's Souls
Agency: BBDO Group Germany GmbH + Sweet Films / Sao Paulo Client: Save One Person Category: Livestream
Points: 1.50
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Active Engagement / Call to Action
Award:
2021 Social Media Gold Pencil
Points:
45.00
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Sustainable Development Goals
Award:
2021 Sustainable Development Goals Pencil SDG Pencil
Points:
45.00
Client:
United4Rescue
Title:
Drowned Requiem
Category:
Experiential Music & Sound
Award:
2021 Music & Sound Craft Gold Pencil
Points:
45.00
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Community Building
Award:
2021 Public Relations Gold Pencil
Points:
22.50
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Digital Design
Award:
2021 Design Gold Pencil
Points:
22.50
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Games
Award:
2021 Branded Entertainment Gold Pencil
Points:
22.50
Client:
UNICEF Deutschland
Title:
#ENDviolence "More Than A Mark"
Category:
Sound Design
Award:
2021 Music & Sound Craft Silver Pencil
Points:
21.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Integrated Branding Campaign
Award:
2021 Integrated Silver Pencil
Points:
21.00
Client:
United4Rescue
Title:
Drowned Requiem
Category:
Public Relations
Award:
2021 Health, Wellness & Pharma Silver Pencil
Points:
21.00
Client:
United4Rescue
Title:
Drowned Requiem
Category:
Craft / Use of Sound
Award:
2021 Experiential & Immersive Silver Pencil
Points:
21.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Experiential / Brand Installations
Award:
2021 Branded Entertainment Silver Pencil
Points:
21.00
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Non-traditional & Guerrilla Marketing
Award:
2021 Direct Marketing Silver Pencil
Points:
10.50
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Innovation & Transformation / Innovation in Digital Craft
Award:
2021 Digital Craft Silver Pencil
Points:
10.50
Client:
Joyn
Title:
Ultrasonic Maffia Call
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.00
Client:
Deutsche Umwelthilfe e.V. / Deutsche Umwelthilfe
Title:
Forever Lasting Moments
Category:
Newspaper / Series
Award:
2021 Print Bronze Pencil
Points:
9.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Media Relations
Award:
2021 Public Relations Bronze Pencil
Points:
9.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Bronze Pencil
Points:
9.00
Client:
METER Group, Inc.
Title:
Meltdown Flags
Category:
Data Visualization
Award:
2021 Creative Use of Data Bronze Pencil
Points:
9.00
Client:
Reporters Without Borders
Title:
THE UNCENSORED LIBRARY
Category:
Experiential / Immersive Digital Spaces
Award:
2021 Interactive & Online Bronze Pencil
Points:
4.50
Client:
Terre des Femmes
Title:
#UNHATEWOMEN
Category:
Active Engagement / Call to Action
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Sustainable Development Goals
Award:
2021 Sustainable Development Goals Pencil Merit Award
Points:
3.00
Client:
Lufthansa
Title:
FlyNet / René
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Lufthansa
Title:
FlyNet / Bonnie Bam
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Lufthansa
Title:
FlyNet
Category:
Broadcast / Series
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Lufthansa
Title:
FlyNet / Sandy
Category:
Broadcast / Single
Award:
2021 Radio & Audio Merit Award
Points:
3.00
Client:
Laut gegen Nazis e.V.
Title:
Say it loud. Make a difference.
Category:
Craft / Writing
Award:
2021 Print Merit Award
Points:
3.00
Client:
METER Group, Inc.
Title:
Meltdown Flags
Category:
Posters / Series
Award:
2021 Print Merit Award
Points:
3.00
Client:
Deutsche Umwelthilfe e.V. / Deutsche Umwelthilfe
Title:
Forever Lasting Moments
Category:
Billboards & Transit / Series
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
HORNBACH
Title:
HORNBACH "Biodiversity starts in your garden."
Category:
Cinematography / Single
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
UNICEF Deutschland
Title:
#ENDviolence "More Than A Mark"
Category:
Cinematography / Single
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
Mercedes-Benz
Title:
Valet Guys
Category:
Direction / Single
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
Terre des Femmes
Title:
#UNHATEWOMEN
Category:
Online-only Video / Pre-Roll - Series
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
German Rail
Title:
Rediscover Germany
Category:
Customer Experience / CX
Award:
2021 Interactive & Online Merit Award
Points:
3.00
Client:
METER Group, Inc.
Title:
Meltdown Flags
Category:
Integrated Branding Campaign
Award:
2021 Integrated Merit Award
Points:
3.00
Client:
Terre des Femmes
Title:
#UNHATEWOMEN
Category:
Digital / Social Media
Award:
2021 Health, Wellness & Pharma Merit Award
Points:
3.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Green Pencil
Award:
2021 Green Pencil Merit Award
Points:
3.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Innovation & Transformation / Innovation in Experiential
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Integrated Campaign
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Terre des Femmes
Title:
#UNHATEWOMEN
Category:
Targeted Video / Targeted Online Video
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
METER Group, Inc.
Title:
Meltdown Flags
Category:
Out of Home / Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
Mast-Jägermeister Deutschland GmbH
Title:
Jägermeister "Meisterstücke"
Category:
Digital Design
Award:
2021 Design Merit Award
Points:
3.00
Client:
Oekologische Tierzucht
Title:
FrEiraum
Category:
Packaging / Specialty
Award:
2021 Design Merit Award
Points:
3.00
Client:
Festival of Animation Berlin
Title:
Festival of Animation Berlin
Category:
Promotional / Posters - Series
Award:
2021 Design Merit Award
Points:
3.00
Client:
METER Group, Inc.
Title:
Meltdown Flags
Category:
Creative Use of Data
Award:
2021 Digital Craft Merit Award
Points:
3.00
Client:
WWF Germany
Title:
Eurythenes plasticus
Category:
Cultural Driver
Award:
2021 Cultural Driver Merit Award
Points:
3.00
Client:
Sennheiser electronic GmbH & Co. KG
Title:
Because great moments deserve great sound
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Merit Award
Points:
2.00
Client:
WhatsApp Inc.
Title:
Family Diary
Category:
Use of Licensed Music
Award:
2021 Music & Sound Craft Merit Award
Points:
2.00
Client:
Zalando
Title:
We will hug again
Category:
Use of Licensed Music
Award:
2021 Music & Sound Craft Merit Award
Points:
2.00
Client:
WhatsApp Inc.
Title:
Family Diary
Category:
Direction / Single
Award:
2021 Moving Image Craft Merit Award
Points:
2.00
Client:
Save One Person
Title:
Angel's Souls
Category:
Livestream
Award:
2021 Social Media Merit Award
Points:
1.50
