The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
hong kong
Client
Title
Category
Award
Points
Marriage in the Air – Cathay Pacific and Cathay Dragon
Agency: McCann Worldgroup / Hong Kong + MRM//McCann / Shanghai Client: Cathay Pacific Airways Category: Influencer Marketing / Multi-Channel
Points: 15.0
#BeTheirEyes
Agency: Cheil / Hong Kong Client: Samsung Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 10.0
#BeTheirEyes
Agency: Cheil / Hong Kong Client: Samsung Category: Immersive / Environmental / Outdoor Spaces
Points: 10.0
Honestly Good Prices
Agency: Ogilvy & Mather Group HK / Hong Kong Client: Volkswagen HK Category: Broadcast / Any Length - Campaign
Points: 5.0
Keith
Agency: Ogilvy & Mather Group HK / Hong Kong Client: Volkswagen HK Category: Broadcast / Any Length - Single
Points: 5.0
Very Chocolate
Agency: Cheil / Hong Kong Client: Very Chocolate Category: Packaging / Mass-market
Points: 5.0
Client:
Cathay Pacific Airways
Title:
Marriage in the Air – Cathay Pacific and Cathay Dragon
Category:
Influencer Marketing / Multi-Channel
Award:
2017 Social Influencer Marketing Silver Pencil
Points:
15.0
Client:
Samsung
Title:
#BeTheirEyes
Category:
Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Award:
2017 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Samsung
Title:
#BeTheirEyes
Category:
Immersive / Environmental / Outdoor Spaces
Award:
2017 Design Bronze Pencil
Points:
10.0
Client:
Samsung
Title:
#BeTheirEyes
Category:
Community Building
Award:
2017 Public Relations Merit Award
Points:
5.0
Client:
Volkswagen HK
Title:
Honestly Good Prices
Category:
Broadcast / Any Length - Campaign
Award:
2017 Radio Merit Award
Points:
5.0
Client:
Volkswagen HK
Title:
Keith
Category:
Broadcast / Any Length - Single
Award:
2017 Radio Merit Award
Points:
5.0
Client:
Hello Angel
Title:
Nappy Notes
Category:
Physical Product
Award:
2017 Intellectual Property Merit Award
Points:
5.0