The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Creative Rankings
Marcel Yunes
Client
Title
Category
Award
Points
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Online / Short Form - Single
Points: 25.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Craft - Direction / Single
Points: 25.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Digital / Social Media & Viral Marketing - Single
Points: 25.0
Dig Deeper
Agency: BBDO / New York Client: HBO Category: Online Branded Entertainment / Short-form
Points: 25.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Craft - Writing / Single
Points: 25.0
P&G My Black is Beautiful | The Talk
Agency: Hearts & Science / New York, NY + BBDO / New York + Egami Consulting Group / New York, NY + Barefoot Proximity / Cincinnati, OH Client: P&G Category: Broadcast / Long Form - Single
Points: 25.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Cultural Driver
Points: 25.0
You've Got a Case
Agency: BBDO / New York Client: AT&T Category: Online Branded Entertainment / Short-form
Points: 15.0
You've Got a Case
Agency: BBDO / New York Client: AT&T Category: Branded Applications / Branded applications
Points: 10.0
AT&T Digital Life
Agency: BBDO / New York Client: AT&T Category: Mobile Applications/Sites / Consumer Goods
Points: 5.0
Bud Light - Whatever Happens Stunt
Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Experiential / Events
Points: 5.0
Bud Light - Ian Up for Whatever Film
Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Craft / Technique / Best Direction
Points: 5.0
Pack Your HBO
Agency: BBDO / New York Client: HBO Category: Mobile Applications/Sites / Services
Points: 5.0
The Unseen
Agency: BBDO / New York + Anonymous Content / Los Angeles Client: AT&T Category: Online Films & Video / Long Form - Single
Points: 5.0
Work for Will
Agency: BBDO / Atlanta Client: AT&T Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
You've Got a Case
Agency: BBDO / New York Client: AT&T Category: Social Media / Best Use of Social Media
Points: 5.0
DeThroned
Agency: BBDO / New York Client: HBO/Game of Thrones Category: Social Media / Best Use of Social Media/Facebook
Points: 5.0
Doritos Duet Roulette
Agency: R/GA / California + OMD / New York + ProPac / Plano Client: Frito-Lay Category: Social Channel / Single Platform
Points: 3.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Online Films & Video / Long Form - Single
Points: 2.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Craft - Editing / Single
Points: 2.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Media Relations
Points: 2.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York Client: P&G Category: Reputation Management
Points: 2.0
Client:
P&G
Title:
The Talk
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
P&G
Title:
The Talk
Category:
Craft - Direction / Single
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
P&G
Title:
The Talk
Category:
Digital / Social Media & Viral Marketing - Single
Award:
2018 Direct Marketing Gold Pencil
Points:
25.0
Client:
HBO
Title:
Dig Deeper
Category:
Online Branded Entertainment / Short-form
Award:
2012 Branded Entertainment Gold Pencil
Points:
25.0
Client:
P&G
Title:
The Talk
Category:
Craft - Writing / Single
Award:
2018 Moving Image Craft Gold Pencil
Points:
25.0
Client:
P&G
Title:
P&G My Black is Beautiful | The Talk
Category:
Broadcast / Long Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
P&G
Title:
The Talk
Category:
Cultural Driver
Award:
2018 Cultural Driver Gold Pencil
Points:
25.0
Client:
HBO
Title:
Dig Deeper
Category:
Websites / Branded Games
Award:
2012 Interactive Silver Pencil
Points:
15.0
Client:
AT&T
Title:
You've Got a Case
Category:
Online Branded Entertainment / Short-form
Award:
2012 Branded Entertainment Silver Pencil
Points:
15.0
Client:
AT&T
Title:
You've Got a Case
Category:
Branded Applications / Branded applications
Award:
2012 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
HBO
Title:
Dig Deeper
Category:
Branded Content / Online
Award:
2012 Advertising Merit Award
Points:
5.0
Client:
AT&T
Title:
AT&T Digital Life
Category:
Mobile Applications/Sites / Consumer Goods
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Anheuser-Busch/Bud Light
Title:
Bud Light - Whatever Happens Stunt
Category:
Experiential / Events
Award:
2014 Branded Entertainment Merit Award
Points:
5.0
Client:
HBO
Title:
Dig Deeper
Category:
Websites / Durable Goods
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
Anheuser-Busch/Bud Light
Title:
Bud Light - Ian Up for Whatever Film
Category:
Craft / Technique / Best Direction
Award:
2014 Branded Entertainment Merit Award
Points:
5.0
Client:
HBO
Title:
Pack Your HBO
Category:
Mobile Applications/Sites / Services
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
AT&T
Title:
The Unseen
Category:
Online Films & Video / Long Form - Single
Award:
2017 Film Merit Award
Points:
5.0
Client:
AT&T
Title:
Work for Will
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
AT&T
Title:
You've Got a Case
Category:
Social Media / Best Use of Social Media
Award:
2012 Interactive Merit Award
Points:
5.0
Client:
HBO/Game of Thrones
Title:
DeThroned
Category:
Social Media / Best Use of Social Media/Facebook
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
HBO
Title:
Dig Deeper
Category:
Gaming / Online gaming
Award:
2012 Branded Entertainment Merit Award
Points:
5.0
Client:
Frito-Lay
Title:
Doritos Duet Roulette
Category:
Social Channel / Single Platform
Award:
2022 Social Media Merit Award
Points:
3.0
Client:
P&G
Title:
The Talk
Category:
Online Films & Video / Long Form - Single
Award:
2018 Film Merit Award
Points:
2.0
Client:
P&G
Title:
The Talk
Category:
Craft - Editing / Single
Award:
2018 Moving Image Craft Merit Award
Points:
2.0
Client:
P&G
Title:
The Talk
Category:
Media Relations
Award:
2018 Public Relations Merit Award
Points:
2.0