The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Creative Rankings

 


Jamie Mietz

mccann london

Client

Title

Category

Award

Points

ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Innovation in Integrated Branding Points: 25.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Products Points: 25.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Innovation in Design Points: 25.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Innovation in Health & Wellness Points: 25.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Innovation in Branded Entertainment Points: 25.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Integrated Campaign Points: 15.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Cross-Channel UX / UI / Digital / Physical Points: 15.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Innovation in Direct Marketing Points: 15.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Community Building Points: 15.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Promotional Items / Booklets & Brochures Points: 15.0
40,000 Strong Agency: McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London Client: Help for Heroes Category: Experiential & Installations / Brand Installations Points: 15.0
LoFI Beats Suicide Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Targeted Video / Targeted Online Video Points: 10.0
40,000 Strong Agency: McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London Client: Help for Heroes Category: Out of Home / Brand Installations Points: 10.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Brand Voice Points: 10.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Brand Transformation Points: 10.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Co-Promotions Points: 10.0
40,000 Strong Agency: McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London Client: Help for Heroes Category: Brand Installations Points: 2.0
LoFI Beats Suicide Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Stunts & Activations Points: 2.0
LoFI Beats Suicide Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Direct Marketing Points: 2.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Brand Transformation Points: 2.0
Everyday Escape Agency: McCann / London + Craft/McCann / London + MRM//McCann / London + Microsoft / Reading Client: Xbox / Microsoft Category: Billboards & Transit / Dynamic Billboards & Transit Points: 2.0
The Birth of Gaming Tourism Agency: McCann / London + Craft/McCann / London + Momentum / London Client: Xbox / Microsoft Category: Integrated Digital & Physical Product Points: 2.0
ThisAbles Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Cultural Driver Points: 2.0

IKEA

ThisAbles

Innovation in Integrated Branding

2020 Integrated Gold Pencil

25.0

IKEA

ThisAbles

Products

2020 Health, Wellness & Pharma Gold Pencil

25.0

IKEA

ThisAbles

Innovation in Design

2020 Design Gold Pencil

25.0

IKEA

ThisAbles

Innovation in Health & Wellness

2020 Health, Wellness & Pharma Gold Pencil

25.0

Xbox / Microsoft

The Birth of Gaming Tourism

Innovation in Branded Entertainment

2020 Branded Entertainment Gold Pencil

25.0

Xbox / Microsoft

The Birth of Gaming Tourism

Integrated Campaign

2020 Direct Marketing Silver Pencil

15.0

Xbox / Microsoft

The Birth of Gaming Tourism

Cross-Channel UX / UI / Digital / Physical

2020 Digital Craft Silver Pencil

15.0

IKEA

ThisAbles

Innovation in Direct Marketing

2020 Direct Marketing Silver Pencil

15.0

IKEA

ThisAbles

Community Building

2020 Public Relations Silver Pencil

15.0

Xbox / Microsoft

The Birth of Gaming Tourism

Promotional Items / Booklets & Brochures

2020 Print Silver Pencil

15.0

Help for Heroes

40,000 Strong

Experiential & Installations / Brand Installations

2020 Out of Home Silver Pencil

15.0

Vice UK

LoFI Beats Suicide

Targeted Video / Targeted Online Video

2020 Direct Marketing Bronze Pencil

10.0

Help for Heroes

40,000 Strong

Out of Home / Brand Installations

2020 Design Bronze Pencil

10.0

IKEA

ThisAbles

Brand Voice

2020 Public Relations Bronze Pencil

10.0

IKEA

ThisAbles

Brand Transformation

2020 Integrated Bronze Pencil

10.0

Xbox / Microsoft

The Birth of Gaming Tourism

Co-Promotions

2020 Integrated Bronze Pencil

10.0

Help for Heroes

40,000 Strong

Brand Installations

2020 Experiential & Immersive Merit Award

2.0

Vice UK

LoFI Beats Suicide

Stunts & Activations

2020 Social Media Merit Award

2.0

Vice UK

LoFI Beats Suicide

Direct Marketing

2020 Health, Wellness & Pharma Merit Award

2.0

Xbox / Microsoft

The Birth of Gaming Tourism

Brand Transformation

2020 Integrated Merit Award

2.0

Xbox / Microsoft

Everyday Escape

Billboards & Transit / Dynamic Billboards & Transit

2020 Out of Home Merit Award

2.0

Xbox / Microsoft

The Birth of Gaming Tourism

Integrated Digital & Physical Product

2020 IP & Products Merit Award

2.0

IKEA

ThisAbles

Cultural Driver

2020 Cultural Driver Merit Award

2.0

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